Unified.to Secures $1.1M Pre-Seed to Power Integrations for AI-first Companies

October 7, 2024

At Unified.to, we're excited to announce our $1.1 million pre-seed raise, led by LOI Venture and Developer Capital. This milestone reflects the growing demand for our real-time unified API platform that's designed to help SaaS companies—particularly AI-first solutions — seamlessly integrate with hundreds of third-party applications in a fraction of the time.

From my vantage point as CEO, I've seen firsthand how APIs are reshaping the future of B2B SaaS. The way companies manage and harness customer data is evolving, especially in an era where AI-driven automation, predictive analytics, and AI-powered bots and agents are becoming the norm.

This funding round was co-led by Ryan Holmes' LOI Venture and Developer Capital, a new AI-focused VC fund from software consultancy Monadical. Their belief in our vision, alongside participation from Techstars, Alumni Ventures, and a dozen key technology angel investors, reinforces our mission to solve a massive problem in the SaaS ecosystem. B2B SaaS companies have long needed API integrations to build interconnected solutions. Now, with AI rapidly transforming the landscape, the ability to access normalised customer data in real time has never been more vital.

We constantly observe how our platform drives real value. Our customer Humi, for example, saved over $1 million in development costs by leveraging our platform to build 25 integrations in just one month. HeroHunt.ai, the team behind Uwi, an AI recruitment agent, launched 22 integrations in just one week, cutting down over 10 months of engineering effort. This is just the beginning, as we continue to help AI-driven SaaS companies focus on their core product without getting bogged down by integration complexities.

One of the most remarkable shifts we've witnessed over the past six months is how AI-powered products are leading the charge in adopting our unified API. In fact, nearly 90% of the companies using our platform today are AI-first or AI-powered, using our pre-built integrations to fuel data-driven applications. Whether it's for AI assistants, smarter sales insights, or enhanced automation, Unified.to has become a critical part of their infrastructure.

Unified.to is about more than just APIs—it's about driving the future of disruptive SaaS solutions and empowering AI innovators. With this new capital, we're focused on enhancing our platform, scaling our team, and fueling the next generation of AI-driven software.

We didn't realise how disruptive of a modern solution that we've built until we started selling it six months after starting the company. We didn't build "yet another API integrations" solutions. We built an "API universal translator" that can be trained by AI to bidirectionally communicate in real-time with any existing API.

This unique combination of real-time data access and ease of integration is what sets Unified.to apart in the rapidly evolving SaaS and AI landscape.

We're thrilled to have this incredible group of investors supporting us and proud to be backed by Creative Destruction Lab, NEXT, C100, Techstars and SXSW.

Stay tuned—this is just the start.

— Roy Pereira, CEO, Unified.to