Unified.to

Transparentpricing

Start testing for free, pay per use, and scale to hundreds of integrations.

Test

Try free for 30 days in non-production applications. No credit card required.

$0/month

Start for free

Try us out for free with:

  • Unlimited API Calls
  • Unlimited Customers
  • Unlimited Connections
  • 18+ Unified APIs
  • 224+ Integrations
  • Community Discord

Start

For launching unified APIs in small-scale production applications.

$250+/month

Start for free

After your 30-day free trial, launch with:

  • 50,000 Monthly API Calls
  • $5.00/1000 API Call Overages
  • Up to 100 Customers
  • 100 Connections
  • 18+ Unified APIs
  • 224+ Integrations
  • Private Slack or Discord

Grow

For production applications with growing customer usage.

$750+/month

Request a demo

After your 30-day free trial, grow with:

  • 750,000 Monthly API Calls
  • $1.00/1000 API Call Overages
  • Unlimited Customers
  • Unlimited Connections
  • 18+ Unified APIs
  • 224+ Integrations
  • Private Slack or Discord
  • Integration Request Priority
  • Auth CNAME

Scale

For large-scale applications with high customer usage.

$3,000+/month

Request a demo

After your 30-day free trial, scale with:

  • 6,000,000 Monthly API Calls
  • $0.50/1000 API Call Overages
  • Unlimited Customers
  • Unlimited Connections
  • 18+ Unified APIs
  • 224+ Integrations
  • Private Slack or Discord
  • Integration Request Priority
  • Auth CNAME
  • 365-day log retention
  • Premium Support

Which plan is right for you? Use our pricing calculator to find out

You havecustomers.
Each customer hasconnectionon average.
Each connection hasAPI requestsper day on average.

On average, you will have 250 customer connections with 46,500 total API requests per month.

Your best plan is the Start plan for only $250+/month (1.00+/customer/month).

That is 33x less expensive than 1 developer!

Compare Plans

Test

Start for free

Unified API

  • Customer ConnectionsUnlimited
  • API Calls per MonthUnlimited
  • API Call Overages per MonthN/A
  • Rate Limits500
  • API Data TransferUnlimited
  • CustomersUnlimited
  • Unified APIs18+
  • Pre-built Integrations224+
  • Webhooks (Virtual & Native)Unlimited
  • Custom & Original Fields
  • Passthrough API
  • Branding-
  • Auth CNAME-
  • Log Retention30-days

Advanced API Features

  • Restricted IP Addresses-
  • AWS Secrets Manager-
  • Datadog Logs-
  • Production Capable-

Developer Tools

  • Integrations Explorer
  • SDKsTypescript, Python, PHP, Java, C#, Ruby, Go
  • Sandbox and Dev Environments
  • Embedded AuthorizationReact, VueJS, Angular, JS
  • Embedded Single Sign-on (SSO)JS + CSS
  • Embedded DirectoryJS + CSS

Support

  • Support ChannelCommunity Discord
  • Response Time (Business Hours)<24 hr
  • Response Time (Non-Business Hours)-
  • New Integration RequestsAdded to Roadmap
  • Quarterly Post-Launch Account Review-
  • Pre-Launch Weekly Project Meetings-
  • Set-up Fees-

Start

Start for free

Unified API

  • Customer Connections100
  • API Calls per Month50,000
  • API Call Overages per Month$5.00/1000
  • Rate Limits1000
  • API Data TransferUnlimited
  • CustomersUp to 100
  • Unified APIs18+
  • Pre-built Integrations224+
  • Webhooks (Virtual & Native)Unlimited
  • Custom & Original Fields
  • Passthrough API
  • Branding
  • Auth CNAME-
  • Log Retention60-days

Advanced API Features

  • Restricted IP Addresses-
  • AWS Secrets Manager-
  • Datadog Logs-
  • Production Capable

Developer Tools

  • Integrations Explorer
  • SDKsTypescript, Python, PHP, Java, C#, Ruby, Go
  • Sandbox and Dev Environments
  • Embedded AuthorizationReact, VueJS, Angular, JS
  • Embedded Single Sign-on (SSO)JS + CSS
  • Embedded DirectoryJS + CSS

Support

  • Support ChannelPrivate Slack/Discord
  • Response Time (Business Hours)<12 hr
  • Response Time (Non-Business Hours)-
  • New Integration RequestsAdded to Roadmap
  • Quarterly Post-Launch Account Review-
  • Pre-Launch Weekly Project Meetings-
  • Set-up Fees-

Grow

Request a demo

Unified API

  • Customer ConnectionsUnlimited
  • API Calls per Month750,000
  • API Call Overages per Month$1.00/1000
  • Rate Limits5000
  • API Data TransferUnlimited
  • CustomersUnlimited
  • Unified APIs18+
  • Pre-built Integrations224+
  • Webhooks (Virtual & Native)Unlimited
  • Custom & Original Fields
  • Passthrough API
  • Branding
  • Auth CNAME
  • Log Retention60-days

Advanced API Features

  • Restricted IP Addresses-
  • AWS Secrets Manager-
  • Datadog Logs-
  • Production Capable

Developer Tools

  • Integrations Explorer
  • SDKsTypescript, Python, PHP, Java, C#, Ruby, Go
  • Sandbox and Dev Environments
  • Embedded AuthorizationReact, VueJS, Angular, JS
  • Embedded Single Sign-on (SSO)JS + CSS
  • Embedded DirectoryJS + CSS

Support

  • Support ChannelPrivate Slack/Discord
  • Response Time (Business Hours)<2 hr
  • Response Time (Non-Business Hours)-
  • New Integration RequestsPrioritized
  • Quarterly Post-Launch Account Review-
  • Pre-Launch Weekly Project Meetings
  • Set-up Fees-

Scale

Request a demo

Unified API

  • Customer ConnectionsUnlimited
  • API Calls per Month6,000,000
  • API Call Overages per Month$0.50/1000
  • Rate Limits10000
  • API Data TransferUnlimited
  • CustomersUnlimited
  • Unified APIs18+
  • Pre-built Integrations224+
  • Webhooks (Virtual & Native)Unlimited
  • Custom & Original Fields
  • Passthrough API
  • Branding
  • Auth CNAME
  • Log Retention365+ days

Advanced API Features

  • Restricted IP Addresses
  • AWS Secrets Manager
  • Datadog Logs
  • Production Capable

Developer Tools

  • Integrations Explorer
  • SDKsTypescript, Python, PHP, Java, C#, Ruby, Go
  • Sandbox and Dev Environments
  • Embedded AuthorizationReact, VueJS, Angular, JS
  • Embedded Single Sign-on (SSO)JS + CSS
  • Embedded DirectoryJS + CSS

Support

  • Support ChannelPrivate Slack/Discord
  • Response Time (Business Hours)<1 hr
  • Response Time (Non-Business Hours)<12 hr
  • New Integration RequestsPrioritized
  • Quarterly Post-Launch Account Review
  • Pre-Launch Weekly Project Meetings
  • Set-up Fees-

Contact us for custom limits, enterprise pricing, and configurations.

Frequently Asked Questions

What is a billable API request?

An API request represents interactions between Unified.to and a third-party system on behalf of your customers. API requests occur when your app calls Unified.to to fetch data, when Unified.to's webhook calls a third-party system, or when a third-party system sends Unified.to a webhook.

Consider the valuable customer data you require to enhance user experience — whether it's a new contact, an updated CRM deal, or a change in job application status. Every time you request data from an integration through Unified.to, it counts as an API request.

For example, requesting "List Employees" and receiving up to 100 employee records counts as one API request. Requesting the next page of 100 employees is a second API request.

Our transparent usage-based pricing model calculates the total number of API requests across all your integrations every month. You can choose to subscribe to a monthly or annual plan.

How does usage-based pricing work?

Our pricing is based on the number of API requests you make each month. This model allows you to start small and confidently scale your integrations as your usage grows with volume discounts. If you happen to exceed the number of API requests included in your plan, we’ll calculate any additional requests you’ve made and adjust your bill accordingly, in line with your chosen plan.

You can upgrade your plan whenever you like. If you're interested in a custom option, please reach out to our sales team.

What is a customer connection?

A customer connection refers to a third-party account that has been authorized by your customer through Unified.to to be linked with your app. In some platforms, a customer connection is called a linked account. Customers can have multiple connections, allowing them to authorize various third-party accounts. For example, if a customer authorizes Greenhouse, HubSpot, and Google Drive, this results in three customer connections.

Your customers can only authorize third-party accounts from integrations that you have activated in Unified.to. Each of our paid plans includes unlimited customer connections.

What is an integration?

An integration refers to a seamless link between your app and your customer's third-party account. Unified.to builds and maintains integrations, so you don't have to. Our integrations are pre-configured and ready to use, allowing your app to interact with your customers' third-party accounts, access their data, or perform specific actions without extensive custom development work.

For example, when you integrate with Salesforce, you can access your customers' CRM data in real-time, including Event, Deal, and Lead information.

You can push and pull data within your customers' third-party accounts through our integrations. Each of our plans has unlimited integrations.

What is an integration category?

An "integration category" or "API category" refers to a classification of APIs, including API endpoints, data models, webhooks, and more, organized based on the type of software system they connect to and the supported objects they handle.

For instance, our CRM category includes integrations with CRM systems like Salesforce, HubSpot, and ActiveCampaign, handling objects such as Contacts, Deals, and Companies.

Some of our integrations may belong to multiple categories. For example, our HR category spans multiple software types, enabling users to exchange employee data with various third-party accounts, such as Zoom, Notion, and Zendesk.

When you activate an integration within the Unified.to dashboard, you'll have the option to specify the category you want to enable. This categorization ensures that you request access only to the data relevant to your needs.

What is a webhook?


A webhook is an automated way for software systems to communicate and share real-time data. A native webhook is directly built into or provided by a software system. This occurs when a third-party system sends requested data to Unified.to. To receive this updated data, you need to subscribe to a Unified.to webhook and specify a hook URL for the data transmission.

However, not every third-party system has its own native webhook. That’s why Unified.to created virtual webhooks to mimic webhook behavior by regularly polling and sending data back to your hook URL.

Each plan includes unlimited webhook subscriptions. However, events triggered by webhook usage count towards your plan's monthly API request limit. Billable events include:
- Native webhooks: When a third-party system sends us data, and we successfully dispatch it to your hook URL.
- Virtual webhooks: When we read data from a third-party system and successfully dispatch it to your hook URL.

Examples of non-billable events:
- Errors encountered when reading data from an integration.
- Errors encountered when dispatching data to your hook URL.
- Attempts to read new data when there is no new data available.

What are OAuth 2 credentials?

OAuth 2 is a widely accepted protocol that provides a secure and convenient way to access a user's data without the need to share their personal credentials like email or password.

Many third-party systems rely on OAuth 2 to grant access to your customer's data. To start using an integration that supports OAuth 2 within Unified.to, you'll first need to register your app with the third-party system to get your OAuth 2 credentials, which include a client ID.

For testing purposes, you can use Unified.to's OAuth 2 credentials for some of our integrations. However, when you're ready to go live, it's important to switch to your app's OAuth 2 credentials. This ensures that your customers will see your branding during the authorization process.

For more detailed instructions on obtaining OAuth 2 credentials for various third-party systems, check out our comprehensive guides.

What support do you offer?

Our support services vary depending on your plan. We provide extensive assistance for all users through our comprehensive API documentation, developer guides, Discord, and video tutorials. Our paid plans include dedicated Slack/Discord channels, onboarding calls, and direct access to our engineers.

While we value feedback from all users, we prioritize feature requests from those on paid plans. Our support team operates Monday to Thursday from 9:00 am to 5:00 pm ET, with limited live chat support on Friday.

For teams requiring SLAs, we offer custom support through our Enterprise Plan. Contact us to learn more.

What is the CNAME (Custom Auth Domain) feature?

On all Unified.to plans, we offer a white-labelled UI, allowing the authorization page visited by your end-users for API-key based integrations to display your brand. For Growth and Scale plans, you can also set a custom domain, replacing the default auth.unified.domain. This feature enhances brand consistency by ensuring your users see your domain during the authorization process. Please note: the Auth CNAME feature is currently only available for API-key based integrations, with plans to extend this to OAuth 2 integrations in the near future.

Can I request a new integration?

Absolutely. Unified.to is designed to grow with you, and we're committed to evolving our platform based on user needs. We regularly add new integrations to our platform.

Test and Start Plans: Your requests are welcome, and we add them to our roadmap to be thoughtfully considered as we plan future updates.

Grow and Scale Plans: Grow and Scale customers receive priority for integration requests, allowing us to deliver faster implementation timelines and direct responsiveness to strategic needs.

Reach out if you have an integration request.

What support resources do you offer?

Our support services are tailored to fit each plan, ensuring you get the help you need, when you need it. We provide extensive resources for all users, including API documentation, developer guides, a Discord community, and video tutorials. For paid plans, we offer private Slack/Discord channels, onboarding calls, and direct access to our engineering team.

Our support team is available Monday to Friday, 9:00 am - 5:00 pm ET, with limited access outside of business hours.

For more about what's included at each level, review our Support Terms, or reach out to discuss any specific needs.

Do you offer a startup discount?

We offer one of the most generous free trials in the market, providing unlimited access to our platform in non-production environments for 30 days. If you're just starting out with a few integrations and have a small customer base, our Start plan is an ideal choice, offering 50,000 monthly API requests, $5 per 1,000 additional requests, and up to 100 connections.

Additionally, we provide exclusive perks for startups affiliated with select accelerators in our Startup Program, including Techstars, Antler, DMZ, and Plug and Play. If your accelerator isn't listed, contact us to nominate them for our program.