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        <title><![CDATA[Unified.to]]></title>
        <description><![CDATA[Unified.to]]></description>
        <link>https://unified.to</link>
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        <lastBuildDate>Wed, 20 May 2026 00:38:58 GMT</lastBuildDate>
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        <item>
            <title><![CDATA[Connect Amazon Seller Central to Unified]]></title>
            <description><![CDATA["| Area           | Unified objects                                                               | Typical use                                                 ..."]]></description>
            <link>https://unified.to/blog/connect_amazon_seller_central to_unified</link>
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            <pubDate>Wed, 13 May 2026 14:25:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Knit vs. Unified.to: Which Unified API Is Right for Your Product in 2026?]]></title>
            <description><![CDATA["Knit and Unified.to are both multi-category unified APIs with pass-through architectures and first-party MCP servers — making them the closest architectural..."]]></description>
            <link>https://unified.to/blog/knit_vs_unified_which_unified_api_is_right_for_your_product_in_2026</link>
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            <pubDate>Wed, 13 May 2026 00:07:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Get Started with a Workday MCP Server]]></title>
            <description><![CDATA["If you're trying to give an AI agent access to Workday — to read worker data, retrieve PTO balances, submit time-off requests, or pull org structure — you need..."]]></description>
            <link>https://unified.to/blog/how_to_get_started_with_a_workday_mcp_server</link>
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            <pubDate>Tue, 05 May 2026 00:04:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How-to Get a Private Support Channel for Your Unified Integration]]></title>
            <description><![CDATA["Unified.to offers customers 3 platforms for support,"]]></description>
            <link>https://unified.to/blog/how_to_get_a_private_support_channel_for_your_unified_integration</link>
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            <pubDate>Fri, 01 May 2026 17:05:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[April 2026 product update]]></title>
            <description><![CDATA["In April, we launched a new E-Signature API with full object and method coverage across DocuSign, Adobe Sign, Dropbox Sign, and PandaDoc, added QuickBooks..."]]></description>
            <link>https://unified.to/blog/april_2026_product_update</link>
            <guid isPermaLink="true">https://unified.to/blog/april_2026_product_update</guid>
            <pubDate>Wed, 29 Apr 2026 00:42:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What Is Payroll Integration? A Complete Guide (2026)]]></title>
            <description><![CDATA["Payroll integration is the process of connecting external applications to payroll systems (ADP, Gusto, Paychex, Paylocity, Workday, and others) to read and..."]]></description>
            <link>https://unified.to/blog/what_is_payroll_integration_a_complete_guide_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/what_is_payroll_integration_a_complete_guide_2026</guid>
            <pubDate>Tue, 28 Apr 2026 20:46:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[NetSuite API Integration: What to Know Before You Build]]></title>
            <description><![CDATA["NetSuite is an enterprise ERP, not a developer-first SaaS API. It surfaces data through four different API endpoints (SuiteTalk SOAP, SuiteTalk REST, RESTlets,..."]]></description>
            <link>https://unified.to/blog/netsuite_api_integration_what_to_know_before_you_build</link>
            <guid isPermaLink="true">https://unified.to/blog/netsuite_api_integration_what_to_know_before_you_build</guid>
            <pubDate>Tue, 28 Apr 2026 17:52:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[OAuth Token Expiry: How to Check if a Token Is Expired]]></title>
            <description><![CDATA["Checking whether an OAuth access token is expired sounds simple. In production, it's where most token-handling bugs show up. There are three signals to use —..."]]></description>
            <link>https://unified.to/blog/oauth_token_expiry_how_to_check_if_a_token_is_expired</link>
            <guid isPermaLink="true">https://unified.to/blog/oauth_token_expiry_how_to_check_if_a_token_is_expired</guid>
            <pubDate>Tue, 28 Apr 2026 17:29:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Webhook vs API: When to Use Each (and How They Actually Work Together)]]></title>
            <description><![CDATA["Webhooks and APIs are not alternatives — they're complementary patterns that solve different problems. APIs let your application request data when it needs it...."]]></description>
            <link>https://unified.to/blog/webhook_vs_api_when_to_use_each_and_how_they_actually_work_together</link>
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            <pubDate>Tue, 28 Apr 2026 17:14:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[GitLab Access Token: How to Create and Use It (Scopes, Types, and Best Practices)]]></title>
            <description><![CDATA["A GitLab access token is a credential used to authenticate to the GitLab REST API, Git over HTTPS, and related services. It replaces passwords and provides..."]]></description>
            <link>https://unified.to/blog/gitlab_access_token_how_to_create_and_use_it_scopes_types_and_best_practices</link>
            <guid isPermaLink="true">https://unified.to/blog/gitlab_access_token_how_to_create_and_use_it_scopes_types_and_best_practices</guid>
            <pubDate>Thu, 23 Apr 2026 22:54:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Workday API Integration: What to Know Before You Build]]></title>
            <description><![CDATA["Workday is not a developer-first SaaS API. It's an enterprise application that exposes data through three different protocols (SOAP, REST, and..."]]></description>
            <link>https://unified.to/blog/workday_api_integration_what_to_know_before_you_build</link>
            <guid isPermaLink="true">https://unified.to/blog/workday_api_integration_what_to_know_before_you_build</guid>
            <pubDate>Thu, 23 Apr 2026 22:49:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Jira API Key: How to Get It and Use It (API Token Guide for Developers)]]></title>
            <description><![CDATA["A Jira API key (called an API token in Jira Cloud) is a credential used to authenticate requests to the Jira REST API. It replaces a user's password in Basic..."]]></description>
            <link>https://unified.to/blog/jira_api_key_how_to_get_it_and_use_it_api_token_guide_for_developers</link>
            <guid isPermaLink="true">https://unified.to/blog/jira_api_key_how_to_get_it_and_use_it_api_token_guide_for_developers</guid>
            <pubDate>Thu, 23 Apr 2026 22:19:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Linear API Key: How to Generate and Use It (GraphQL Guide for Developers)]]></title>
            <description><![CDATA["A Linear API key is a long-lived credential used to authenticate requests to Linear's GraphQL API. It represents your Linear account and is sent in the..."]]></description>
            <link>https://unified.to/blog/linear_api_key_how_to_generate_and_use_it_graphql_guide_for_developers</link>
            <guid isPermaLink="true">https://unified.to/blog/linear_api_key_how_to_generate_and_use_it_graphql_guide_for_developers</guid>
            <pubDate>Thu, 23 Apr 2026 22:39:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to create a token-based connection in Highlevel]]></title>
            <description><![CDATA["This guide walks you through creating a HighLevel token-based connection using a sub-account (location) API key in Unified."]]></description>
            <link>https://unified.to/blog/how_to_create_a_token_based_connection_in_highlevel</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_create_a_token_based_connection_in_highlevel</guid>
            <pubDate>Thu, 23 Apr 2026 16:55:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[E-Signature Unified APIs: What to Look For, Use Cases, and Options]]></title>
            <description><![CDATA["Collecting signatures is a common requirement in B2B SaaS. Sales contracts, offer letters, and legal agreements all require documents to be sent, signed, and..."]]></description>
            <link>https://unified.to/blog/e_signature_unified_apis_what_to_look_for_use_cases_and_options</link>
            <guid isPermaLink="true">https://unified.to/blog/e_signature_unified_apis_what_to_look_for_use_cases_and_options</guid>
            <pubDate>Thu, 23 Apr 2026 19:18:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Reduce Maintenance for Third-Party Integrations (Without Owning Integration Infrastructure)]]></title>
            <description><![CDATA["Third-party integrations are one of the highest-maintenance parts of any SaaS product."]]></description>
            <link>https://unified.to/blog/how_to_reduce_maintenance_for_third_party_integrations_without_owning_integration_infrastructure</link>
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            <pubDate>Thu, 23 Apr 2026 00:17:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Best Way to Receive Updates from APIs Without Webhooks (Without Building Polling Systems)]]></title>
            <description><![CDATA["When an API doesn't provide webhooks, the standard approach is incremental polling using cursors like `updated_at` or change tokens."]]></description>
            <link>https://unified.to/blog/best_way_to_receive_updates_from_apis_without_webhooks_without_building_polling_systems</link>
            <guid isPermaLink="true">https://unified.to/blog/best_way_to_receive_updates_from_apis_without_webhooks_without_building_polling_systems</guid>
            <pubDate>Thu, 23 Apr 2026 00:03:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Send and Track Employment Documents Across Multiple E-Signature Integrations Using a Unified E-Signature API]]></title>
            <description><![CDATA["An e-signature integration lets your product create documents, assign signatories, and track signature status across multiple integrations."]]></description>
            <link>https://unified.to/blog/how_to_send_and_track_employment_documents_across_multiple_e_signature_integrations_using_a_unified_e_signature_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_send_and_track_employment_documents_across_multiple_e_signature_integrations_using_a_unified_e_signature_api</guid>
            <pubDate>Wed, 22 Apr 2026 23:14:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[HiBob & Unified: connection and time off guide]]></title>
            <description><![CDATA["This guide explains how to connect HiBob to Unified for HRIS use cases, which credentials to use, and how time offworks in our implementation, including,"]]></description>
            <link>https://unified.to/blog/hibob_and_unified_connection_and_time_off_guide</link>
            <guid isPermaLink="true">https://unified.to/blog/hibob_and_unified_connection_and_time_off_guide</guid>
            <pubDate>Wed, 22 Apr 2026 20:21:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Set Up a Microsoft Teams Bot with Unified]]></title>
            <description><![CDATA["If your Microsoft Teams bot connection is created successfully in Unified but later API calls fail with"]]></description>
            <link>https://unified.to/blog/how_to_set_up_a_microsoft_teams_bot_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_set_up_a_microsoft_teams_bot_with_unified</guid>
            <pubDate>Mon, 20 Apr 2026 14:51:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Trello Connection Guide in Unified]]></title>
            <description><![CDATA["To create a Trello connection in Unified, you need to,"]]></description>
            <link>https://unified.to/blog/trello_connection_guide_in_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/trello_connection_guide_in_unified</guid>
            <pubDate>Fri, 17 Apr 2026 19:26:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[SalesForce (External Client Apps) on Multiple Organizations]]></title>
            <description><![CDATA["This guide will walk you through the required steps to support using a Salesforce External Client App (ECA) across multiple organizations. When an ECA is..."]]></description>
            <link>https://unified.to/blog/salesforce_external_client_apps_on_multiple_organizations</link>
            <guid isPermaLink="true">https://unified.to/blog/salesforce_external_client_apps_on_multiple_organizations</guid>
            <pubDate>Wed, 15 Apr 2026 18:48:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Why Google OAuth Returns]]></title>
            <description><![CDATA["Google returns `invalid_grant` for refresh tokens when the token is,"]]></description>
            <link>https://unified.to/blog/why_google_oauth_returns</link>
            <guid isPermaLink="true">https://unified.to/blog/why_google_oauth_returns</guid>
            <pubDate>Mon, 13 Apr 2026 21:26:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Correct WelcomeKit Scopes for Jungle Integration]]></title>
            <description><![CDATA["This guide outlines the required WelcomeKit scopes per Unified object for the Jungle integration."]]></description>
            <link>https://unified.to/blog/correct_welcomekit_scopes_for_jungle_integration</link>
            <guid isPermaLink="true">https://unified.to/blog/correct_welcomekit_scopes_for_jungle_integration</guid>
            <pubDate>Tue, 14 Apr 2026 14:32:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[QuickBooks Desktop API Integration: A Production Guide for B2B SaaS (2026)]]></title>
            <description><![CDATA["QuickBooks Desktop is local-first, Windows-first, and not a modern cloud REST API. For B2B SaaS products, this creates a structural mismatch, your application..."]]></description>
            <link>https://unified.to/blog/quickbooks_desktop_api_integration_a_production_guide_for_b2b_saas_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/quickbooks_desktop_api_integration_a_production_guide_for_b2b_saas_2026</guid>
            <pubDate>Mon, 13 Apr 2026 22:48:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Train AI Models on Support Ticket and Conversation Data Using a Unified Ticketing API]]></title>
            <description><![CDATA["Most teams trying to train models on support data run into the same issue quickly—data is fragmented across systems, structured differently, and exports become..."]]></description>
            <link>https://unified.to/blog/how_to_train_ai_models_on_support_ticket_and_conversation_data_using_a_unified_ticketing_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_train_ai_models_on_support_ticket_and_conversation_data_using_a_unified_ticketing_api</guid>
            <pubDate>Mon, 13 Apr 2026 20:59:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Concur & Concur (Company) — Connection Guide]]></title>
            <description><![CDATA["There are two SAP Concur integrations are available. You will need to choose which one to use based off of the authentication type and required data objects."]]></description>
            <link>https://unified.to/blog/concur_and_concur_company_connection_guide</link>
            <guid isPermaLink="true">https://unified.to/blog/concur_and_concur_company_connection_guide</guid>
            <pubDate>Fri, 10 Apr 2026 14:21:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Sync Tasks, Track Changes, and Write Updates Across Productivity Platforms Using a Unified Task Management API]]></title>
            <description><![CDATA["Most task management APIs break down the moment you try to do two things at once, read data reliably and write back changes across multiple systems."]]></description>
            <link>https://unified.to/blog/how_to_sync_tasks_track_changes_and_write_updates_across_productivity_platforms_using_a_unified_task_management_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_sync_tasks_track_changes_and_write_updates_across_productivity_platforms_using_a_unified_task_management_api</guid>
            <pubDate>Fri, 10 Apr 2026 13:13:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Read and Write Call Center Data in Real-Time With a Unified Call Center API]]></title>
            <description><![CDATA["Every platform—8x8, Aircall, Dialpad, RingCentral, Zoom Phone—provides different APIs, different event models, and different object structures. Calls,..."]]></description>
            <link>https://unified.to/blog/how_to_read_and_write_call_center_data_in_real_time_with_a_unified_call_center_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_read_and_write_call_center_data_in_real_time_with_a_unified_call_center_api</guid>
            <pubDate>Fri, 10 Apr 2026 12:58:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to]]></title>
            <description><![CDATA["Support data is fragmented across tools like Zendesk, Intercom, Freshdesk, and ServiceNow. Each system exposes tickets, customers, and conversations..."]]></description>
            <link>https://unified.to/blog/how_to</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to</guid>
            <pubDate>Fri, 10 Apr 2026 12:43:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Enrich a Lead from an Email Address and Retrieve Company Data Across Multiple Providers Using a Unified Enrichment API]]></title>
            <description><![CDATA["If your product captures leads through forms, inbound requests, or outbound tools, you usually start with one piece of data, an email address."]]></description>
            <link>https://unified.to/blog/how_to_enrich_a_lead_from_an_email_address_and_retrieve_company_data_across_multiple_providers_using_a_unified_enrichment_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_enrich_a_lead_from_an_email_address_and_retrieve_company_data_across_multiple_providers_using_a_unified_enrichment_api</guid>
            <pubDate>Fri, 10 Apr 2026 12:29:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Sync Leads into Audiences and Trigger Campaigns Across Marketing Platforms using a Unified Marketing API]]></title>
            <description><![CDATA["If you need to integrate with tools like HubSpot, Mailchimp, Klaviyo, ActiveCampaign, or Customer.io, you need a consistent way to sync leads, assign them to..."]]></description>
            <link>https://unified.to/blog/how_to_sync_leads_into_audiences_and_trigger_campaigns_across_marketing_platforms_using_a_unified_marketing_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_sync_leads_into_audiences_and_trigger_campaigns_across_marketing_platforms_using_a_unified_marketing_api</guid>
            <pubDate>Fri, 10 Apr 2026 01:51:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Multi-Carrier Shipping (Rates, Labels, Tracking) using a Unified Shipping API]]></title>
            <description><![CDATA["If you need to support shipping across providers like Shippo, EasyPost, FedEx, UPS, DHL, and USPS, you need a consistent way to create shipments, retrieve..."]]></description>
            <link>https://unified.to/blog/how_to_build_multi_carrier_shipping_rates_labels_tracking_using_a_unified_shipping_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_multi_carrier_shipping_rates_labels_tracking_using_a_unified_shipping_api</guid>
            <pubDate>Fri, 10 Apr 2026 00:46:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How To Track Developer Activity Across GitHub, GitLab, and Bitbucket using a Unified Repository API]]></title>
            <description><![CDATA["To track developer activity across GitHub, GitLab, and Bitbucket, you need consistent access to repository and commit data across multiple APIs."]]></description>
            <link>https://unified.to/blog/how_to_track_developer_activity_across_github_gitlab_and_bitbucket_using_a_unified_repository_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_track_developer_activity_across_github_gitlab_and_bitbucket_using_a_unified_repository_api</guid>
            <pubDate>Fri, 10 Apr 2026 00:29:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to configure Bullhorn Redirect URI for creating a connection]]></title>
            <description><![CDATA["When connecting Bullhorn to Unified, each customer must complete a one-time setup in their own Bullhorn account."]]></description>
            <link>https://unified.to/blog/how_to_configure_bullhorn_redirect_uri_for_creating_a_connection</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_configure_bullhorn_redirect_uri_for_creating_a_connection</guid>
            <pubDate>Wed, 08 Apr 2026 15:20:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Setup AWS Assume Role for AWS Secret Manager]]></title>
            <description><![CDATA["This guide walks you through configuring AWS IAM Assume Role so that Unified can securely access AWS Secrets Manager in your account — without sharing..."]]></description>
            <link>https://unified.to/blog/how_to_setup_aws_assume_role_for_aws_secret_manager</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_setup_aws_assume_role_for_aws_secret_manager</guid>
            <pubDate>Thu, 12 Mar 2026 15:37:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Why API Permissions Break Integrations (and How to Get Them Right)]]></title>
            <description><![CDATA["API integrations fail most often because the wrong permissions (scopes) are granted—even when authentication succeeds."]]></description>
            <link>https://unified.to/blog/why_api_permissions_break_integrations_and_how_to_get_them_right</link>
            <guid isPermaLink="true">https://unified.to/blog/why_api_permissions_break_integrations_and_how_to_get_them_right</guid>
            <pubDate>Tue, 07 Apr 2026 13:13:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Single Sign-On (SSO): How It Works, Why It Breaks, and How to Implement It Without Complexity]]></title>
            <description><![CDATA["Single Sign-On (SSO) allows users to log into your application using an identity provider like Google, Microsoft, or Okta—but implementing it reliably across..."]]></description>
            <link>https://unified.to/blog/single_sign_on_sso_how_it_works_why_it_breaks_and_how_to_implement_it_without_complexity</link>
            <guid isPermaLink="true">https://unified.to/blog/single_sign_on_sso_how_it_works_why_it_breaks_and_how_to_implement_it_without_complexity</guid>
            <pubDate>Tue, 07 Apr 2026 13:23:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[REST API Integration: Challenges, Best Practices, and What Breaks at Scale]]></title>
            <description><![CDATA["REST APIs are the default way software integrates with external systems. Every SaaS product—from CRMs to HR platforms to payment systems—provides a REST..."]]></description>
            <link>https://unified.to/blog/rest_api_integration_challenges_best_practices_and_what_breaks_at_scale</link>
            <guid isPermaLink="true">https://unified.to/blog/rest_api_integration_challenges_best_practices_and_what_breaks_at_scale</guid>
            <pubDate>Tue, 07 Apr 2026 01:51:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[API Pagination: Why It Breaks Multi-Integration Systems (and How to Fix It)]]></title>
            <description><![CDATA["Pagination is straightforward when you're working with a single API. You request a list of records, receive a subset, and continue fetching until you've..."]]></description>
            <link>https://unified.to/blog/api_pagination_why_it_breaks_multi_integration_systems_and_how_to_fix_it</link>
            <guid isPermaLink="true">https://unified.to/blog/api_pagination_why_it_breaks_multi_integration_systems_and_how_to_fix_it</guid>
            <pubDate>Tue, 07 Apr 2026 01:41:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[SDKs for API Integrations: When They Help, Where They Break, and How to Avoid SDK Sprawl]]></title>
            <description><![CDATA["SDKs are one of the first tools developers reach for when building API integrations. They simplify requests, provide typed interfaces, and reduce the need to..."]]></description>
            <link>https://unified.to/blog/sdks_for_api_integrations_when_they_help_where_they_break_and_how_to_avoid_sdk_sprawl</link>
            <guid isPermaLink="true">https://unified.to/blog/sdks_for_api_integrations_when_they_help_where_they_break_and_how_to_avoid_sdk_sprawl</guid>
            <pubDate>Tue, 07 Apr 2026 01:33:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Why AI Agents Fail Without Cross-System Identity Resolution]]></title>
            <description><![CDATA["AI agents rely on being able to retrieve and act on the correct entity. In real SaaS environments, that assumption often breaks. The same person or company..."]]></description>
            <link>https://unified.to/blog/why_ai_agents_fail_without_cross_system_identity_resolution</link>
            <guid isPermaLink="true">https://unified.to/blog/why_ai_agents_fail_without_cross_system_identity_resolution</guid>
            <pubDate>Tue, 07 Apr 2026 00:57:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[APIs for AI Agents: The 5 Integration Patterns (2026 Guide)]]></title>
            <description><![CDATA["AI agents do not operate in isolation. They depend on external systems for data, context, and execution. The way an agent connects to those systems determines..."]]></description>
            <link>https://unified.to/blog/apis_for_ai_agents_the_5_integration_patterns_2026_guide</link>
            <guid isPermaLink="true">https://unified.to/blog/apis_for_ai_agents_the_5_integration_patterns_2026_guide</guid>
            <pubDate>Tue, 07 Apr 2026 00:48:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Why AI Agents Are Changing the Integration Paradigm for SaaS Products]]></title>
            <description><![CDATA["Software integrations were built for systems that follow instructions. Data moves on schedules, workflows execute predefined steps, and APIs are called in..."]]></description>
            <link>https://unified.to/blog/why_ai_agents_are_changing_the_integration_paradigm_for_saas_products</link>
            <guid isPermaLink="true">https://unified.to/blog/why_ai_agents_are_changing_the_integration_paradigm_for_saas_products</guid>
            <pubDate>Tue, 07 Apr 2026 00:55:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Reliable Tool Calls for AI Agents]]></title>
            <description><![CDATA["Tool calling is the execution layer of AI agents. It is how models move from generating text to interacting with real systems. Most teams get a demo working..."]]></description>
            <link>https://unified.to/blog/how_to_build_reliable_tool_calls_for_ai_agents</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_reliable_tool_calls_for_ai_agents</guid>
            <pubDate>Tue, 07 Apr 2026 00:42:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Why RAG Breaks in Execution-Time Agent Workflows]]></title>
            <description><![CDATA["Retrieval-augmented generation (RAG) solved a real problem. Instead of relying on model training data alone, we retrieve external context and ground responses..."]]></description>
            <link>https://unified.to/blog/why_rag_breaks_in_execution_time_agent_workflows</link>
            <guid isPermaLink="true">https://unified.to/blog/why_rag_breaks_in_execution_time_agent_workflows</guid>
            <pubDate>Mon, 05 Jan 2026 17:41:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Setup Quickbooks Desktop]]></title>
            <description><![CDATA["Quickbooks Desktop/Enterprise is a desktop application and not a web/online application, and thus needs additional setup to enable API access."]]></description>
            <link>https://unified.to/blog/how_to_setup_quickbooks_desktop</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_setup_quickbooks_desktop</guid>
            <pubDate>Thu, 02 Apr 2026 14:30:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Oracle HCM / Taleo OAuth Credentials Guide]]></title>
            <description><![CDATA["To connect Oracle HCM / Taleo to Unified, you only need to collect these 3 values from Oracle,"]]></description>
            <link>https://unified.to/blog/oracle_hcm_taleo_oauth_credentials_guide</link>
            <guid isPermaLink="true">https://unified.to/blog/oracle_hcm_taleo_oauth_credentials_guide</guid>
            <pubDate>Mon, 06 Apr 2026 15:35:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Create a Xero Connection in]]></title>
            <description><![CDATA["Follow the steps below to create a Xero application and connect it to Unified.to."]]></description>
            <link>https://unified.to/blog/how_to_create_a_xero_connection_in</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_create_a_xero_connection_in</guid>
            <pubDate>Thu, 02 Apr 2026 18:29:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[SaaS Integrations vs Internal Data Pipelines: What's the Difference?]]></title>
            <description><![CDATA["SaaS teams run into two different problems when working with integrations."]]></description>
            <link>https://unified.to/blog/saas_integrations_vs_internal_data_pipelines_what_the_difference</link>
            <guid isPermaLink="true">https://unified.to/blog/saas_integrations_vs_internal_data_pipelines_what_the_difference</guid>
            <pubDate>Tue, 31 Mar 2026 14:34:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Virtual Webhooks vs Polling Jobs: How Integrations Handle Change Detection]]></title>
            <description><![CDATA["Most teams think they're choosing between webhooks and polling."]]></description>
            <link>https://unified.to/blog/virtual_webhooks_vs_polling_jobs_how_integrations_handle_change_detection</link>
            <guid isPermaLink="true">https://unified.to/blog/virtual_webhooks_vs_polling_jobs_how_integrations_handle_change_detection</guid>
            <pubDate>Mon, 30 Mar 2026 22:42:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified APIs: Usage-Based vs Per-Connection Pricing for Integrations]]></title>
            <description><![CDATA["Most teams evaluate unified APIs on coverage, reliability, and time to launch."]]></description>
            <link>https://unified.to/blog/unified_apis_usage_based_vs_per_connection_pricing_for_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_apis_usage_based_vs_per_connection_pricing_for_integrations</guid>
            <pubDate>Mon, 30 Mar 2026 22:42:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Pass-Through vs. Sync-Based Unified APIs: Architecture Trade-offs in 2026]]></title>
            <description><![CDATA["Most unified API platforms look the same on the surface. They all promise a unified API across dozens of integrations, normalized schemas, and faster time to..."]]></description>
            <link>https://unified.to/blog/pass_through_vs_sync_based_unified_apis_architecture_trade_offs_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/pass_through_vs_sync_based_unified_apis_architecture_trade_offs_in_2026</guid>
            <pubDate>Mon, 30 Mar 2026 22:39:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What Unified API Is Best for Employment and Identity Verification?]]></title>
            <description><![CDATA["If your product needs both employment data and real verification flows (background checks, identity, credentials), Unified.to is the best option because it's..."]]></description>
            <link>https://unified.to/blog/what_unified_api_is_best_for_employment_and_identity_verification</link>
            <guid isPermaLink="true">https://unified.to/blog/what_unified_api_is_best_for_employment_and_identity_verification</guid>
            <pubDate>Thu, 05 Mar 2026 20:43:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What Unified API Is Best for Shipping and Logistics Integrations for E-Commerce Platforms in 2026?]]></title>
            <description><![CDATA["Shipping integrations look straightforward until you support more than one provider."]]></description>
            <link>https://unified.to/blog/what_unified_api_is_best_for_shipping_and_logistics_integrations_for_e_commerce_platforms_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/what_unified_api_is_best_for_shipping_and_logistics_integrations_for_e_commerce_platforms_in_2026</guid>
            <pubDate>Thu, 05 Mar 2026 20:43:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What Is the Best Unified API for E-Commerce Integrations for SaaS Products in 2026?]]></title>
            <description><![CDATA["E-commerce integrations look simple until you support more than one platform."]]></description>
            <link>https://unified.to/blog/what_is_the_best_unified_api_for_e_commerce_integrations_for_saas_products_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/what_is_the_best_unified_api_for_e_commerce_integrations_for_saas_products_in_2026</guid>
            <pubDate>Thu, 05 Mar 2026 20:43:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What Unified API is Best for Task and Project Management Integrations Across SaaS Platforms?]]></title>
            <description><![CDATA["The best unified API for task and project management integrations depends on whether your product needs current task state, write support, normalized objects,..."]]></description>
            <link>https://unified.to/blog/what_unified_api_is_best_for_task_and_project_management_integrations_across_saas_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/what_unified_api_is_best_for_task_and_project_management_integrations_across_saas_platforms</guid>
            <pubDate>Thu, 05 Mar 2026 20:44:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Integrate with Google Calendar API: A Step-by-Step Guide for Developers]]></title>
            <description><![CDATA["If you only need Google Calendar, you can integrate it directly."]]></description>
            <link>https://unified.to/blog/how_to_integrate_with_google_calendar_api_a_step_by_step_guide_for_developers</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_integrate_with_google_calendar_api_a_step_by_step_guide_for_developers</guid>
            <pubDate>Thu, 26 Feb 2026 00:38:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What Unified API Is Best for Read and Write Accounting Integrations for SaaS Platforms?]]></title>
            <description><![CDATA["The best unified API for read and write accounting integrations depends on how your product handles financial data."]]></description>
            <link>https://unified.to/blog/what_unified_api_is_best_for_read_and_write_accounting_integrations_for_saas_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/what_unified_api_is_best_for_read_and_write_accounting_integrations_for_saas_platforms</guid>
            <pubDate>Thu, 05 Mar 2026 20:43:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Calendar Unified APIs: Features, Use Cases, and How to Choose the Right One]]></title>
            <description><![CDATA["The best unified API for calendar and meeting integrations depends on what your product actually needs."]]></description>
            <link>https://unified.to/blog/calendar_unified_apis_features_use_cases_and_how_to_choose_the_right_one</link>
            <guid isPermaLink="true">https://unified.to/blog/calendar_unified_apis_features_use_cases_and_how_to_choose_the_right_one</guid>
            <pubDate>Thu, 18 Sep 2025 22:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What Unified API Is Best for Calendar and Meeting Platform Integrations?]]></title>
            <description><![CDATA["The best unified API for calendar and meeting integrations depends on what your product needs. If you are building a scheduling-first product with complex..."]]></description>
            <link>https://unified.to/blog/what_unified_api_is_best_for_calendar_and_meeting_platform_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/what_unified_api_is_best_for_calendar_and_meeting_platform_integrations</guid>
            <pubDate>Thu, 05 Mar 2026 20:44:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Best AI Agent Integration Platforms to Consider in 2026]]></title>
            <description><![CDATA["AI agent integration platforms help AI products connect agents to customer integrations safely and reliably."]]></description>
            <link>https://unified.to/blog/best_ai_agent_integration_platforms_to_consider_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/best_ai_agent_integration_platforms_to_consider_in_2026</guid>
            <pubDate>Mon, 09 Mar 2026 19:48:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build AI Sales Forecasting Using CRM and Billing Data]]></title>
            <description><![CDATA["AI sales forecasting is a feature inside a SaaS product that predicts future revenue using CRM pipeline data and billing signals. It combines deal activity..."]]></description>
            <link>https://unified.to/blog/how_to_build_ai_sales_forecasting_using_crm_and_billing_data</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_ai_sales_forecasting_using_crm_and_billing_data</guid>
            <pubDate>Tue, 24 Mar 2026 00:30:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[March 2026 product update]]></title>
            <description><![CDATA["In March, we introduced Commerce support for booking use cases with Availability and Reservation objects, expanded our Advertising API with Target and Promoted..."]]></description>
            <link>https://unified.to/blog/march_2026_product_update</link>
            <guid isPermaLink="true">https://unified.to/blog/march_2026_product_update</guid>
            <pubDate>Sat, 28 Mar 2026 16:06:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Register a Workday Developer App and Get OAUTH2 Credentials]]></title>
            <description><![CDATA["As a developer of an application in the HR space, you absolutely need to have a Workday integration so that you can access your customers' data in the most..."]]></description>
            <link>https://unified.to/blog/how_to_register_a_workday_developer_app_and_get_oauth2_credentials</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_register_a_workday_developer_app_and_get_oauth2_credentials</guid>
            <pubDate>Mon, 13 Mar 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Extended observability — pushing API logs to Grafana / Loki]]></title>
            <description><![CDATA["We're excited to add another option for external observability, you can send API call logs from Unified.to directly to a Grafana Loki–compatible endpoint...."]]></description>
            <link>https://unified.to/blog/extended_observability_pushing_api_logs_to_grafana_loki</link>
            <guid isPermaLink="true">https://unified.to/blog/extended_observability_pushing_api_logs_to_grafana_loki</guid>
            <pubDate>Thu, 27 Apr 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[21 Task Management APIs to Integrate With: Asana, Jira, ClickUp and Unified Productivity APIs]]></title>
            <description><![CDATA["Task management tools sit at the core of how modern teams operate."]]></description>
            <link>https://unified.to/blog/21_task_management_apis_to_integrate_with_asana_jira_clickup_and_unified_productivity_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/21_task_management_apis_to_integrate_with_asana_jira_clickup_and_unified_productivity_apis</guid>
            <pubDate>Wed, 25 Mar 2026 01:05:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[27 Calendar APIs to Integrate With: Google Calendar, Outlook, Calendly and Unified Scheduling APIs]]></title>
            <description><![CDATA["Calendar and scheduling integrations sit at the center of many SaaS products."]]></description>
            <link>https://unified.to/blog/27_calendar_apis_to_integrate_with_google_calendar_outlook_calendly_and_unified_scheduling_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/27_calendar_apis_to_integrate_with_google_calendar_outlook_calendly_and_unified_scheduling_apis</guid>
            <pubDate>Wed, 25 Mar 2026 00:57:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[17 Messaging APIs to Integrate With: Slack, Microsoft Teams, Gmail and Unified Messaging APIs]]></title>
            <description><![CDATA["Messaging platforms are now core infrastructure for SaaS products."]]></description>
            <link>https://unified.to/blog/17_messaging_apis_to_integrate_with_slack_microsoft_teams_gmail_and_unified_messaging_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/17_messaging_apis_to_integrate_with_slack_microsoft_teams_gmail_and_unified_messaging_apis</guid>
            <pubDate>Wed, 25 Mar 2026 00:43:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[11 Generative AI APIs to Integrate With: OpenAI, Anthropic, Gemini and Unified AI Infrastructure]]></title>
            <description><![CDATA["Generative AI is no longer a single-provider decision."]]></description>
            <link>https://unified.to/blog/11_generative_ai_apis_to_integrate_with_openai_anthropic_gemini_and_unified_ai_infrastructure</link>
            <guid isPermaLink="true">https://unified.to/blog/11_generative_ai_apis_to_integrate_with_openai_anthropic_gemini_and_unified_ai_infrastructure</guid>
            <pubDate>Wed, 25 Mar 2026 00:34:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[3 Repository APIs to Integrate With: GitHub, GitLab, and Bitbucket]]></title>
            <description><![CDATA["Code repository integrations are now part of core product infrastructure for many B2B SaaS teams. Developer tools, engineering analytics platforms, AI coding..."]]></description>
            <link>https://unified.to/blog/3_repository_apis_to_integrate_with_github_gitlab_and_bitbucket</link>
            <guid isPermaLink="true">https://unified.to/blog/3_repository_apis_to_integrate_with_github_gitlab_and_bitbucket</guid>
            <pubDate>Wed, 25 Mar 2026 00:31:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Secure Integrations: 5 Tips]]></title>
            <description><![CDATA["Security is one of the first things technical buyers evaluate in an integration platform, and for good reason."]]></description>
            <link>https://unified.to/blog/how_to_build_secure_integrations_5_tips</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_secure_integrations_5_tips</guid>
            <pubDate>Mon, 09 Mar 2026 19:30:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Top Challenges of Normalizing Multiple API Integrations]]></title>
            <description><![CDATA["Normalizing one API is manageable. Normalizing ten, twenty, or fifty is where things get difficult."]]></description>
            <link>https://unified.to/blog/top_challenges_of_normalizing_multiple_api_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/top_challenges_of_normalizing_multiple_api_integrations</guid>
            <pubDate>Mon, 09 Mar 2026 19:38:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[5 Ways to Build In-App Integrations in 2026]]></title>
            <description><![CDATA["In-app integrations are usually built in one of five ways, native integrations built from scratch, embedded iPaaS platforms, unified APIs, API infrastructure..."]]></description>
            <link>https://unified.to/blog/5_ways_to_build_in_app_integrations_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/5_ways_to_build_in_app_integrations_in_2026</guid>
            <pubDate>Mon, 09 Mar 2026 19:53:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Cross-Platform Ad Targeting (Lookup, Mapping, and Campaign Creation)]]></title>
            <description><![CDATA["Cross-platform ad targeting means defining who sees your ads across multiple advertising integrations using a consistent approach."]]></description>
            <link>https://unified.to/blog/how_to_build_cross_platform_ad_targeting_lookup_mapping_and_campaign_creation</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_cross_platform_ad_targeting_lookup_mapping_and_campaign_creation</guid>
            <pubDate>Wed, 25 Mar 2026 00:11:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build an AI Reservation Agent Using a Unified Commerce API]]></title>
            <description><![CDATA["An AI booking agent translates user intent into API calls that search locations, retrieve availability, and create reservations. Using the Unified Commerce..."]]></description>
            <link>https://unified.to/blog/how_to_build_an_ai_reservation_agent_using_a_unified_commerce_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_an_ai_reservation_agent_using_a_unified_commerce_api</guid>
            <pubDate>Tue, 24 Mar 2026 23:54:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build an Advertising Dashboard Across Multiple Platforms Using a Unified Advertising API]]></title>
            <description><![CDATA["An advertising dashboard shows campaign performance across multiple integrations and allows users to act on that data."]]></description>
            <link>https://unified.to/blog/how_to_build_an_advertising_dashboard_across_multiple_platforms_using_a_unified_advertising_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_an_advertising_dashboard_across_multiple_platforms_using_a_unified_advertising_api</guid>
            <pubDate>Tue, 24 Mar 2026 14:45:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Booking Into Your Product Across OpenTable, Yelp, SevenRooms, and resOS]]></title>
            <description><![CDATA["Booking integrations let SaaS products search locations, retrieve available time slots, and create reservations directly inside their product. Using the..."]]></description>
            <link>https://unified.to/blog/how_to_build_booking_into_your_product_across_opentable_yelp_sevenrooms_and_resos</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_booking_into_your_product_across_opentable_yelp_sevenrooms_and_resos</guid>
            <pubDate>Tue, 24 Mar 2026 22:17:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[10 Essential Tools for Effective SaaS Integration Solutions]]></title>
            <description><![CDATA["SaaS integrations are no longer optional infrastructure. They are core to how modern products deliver value."]]></description>
            <link>https://unified.to/blog/10_essential_tools_for_effective_saas_integration_solutions</link>
            <guid isPermaLink="true">https://unified.to/blog/10_essential_tools_for_effective_saas_integration_solutions</guid>
            <pubDate>Mon, 09 Mar 2026 19:47:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build AI Customer Support Copilots Using Zendesk, Slack, and Notion]]></title>
            <description><![CDATA["An AI customer support copilot is a feature inside a SaaS product that retrieves support tickets, conversations, and knowledge base content to help agents..."]]></description>
            <link>https://unified.to/blog/how_to_build_ai_customer_support_copilots_using_zendesk_slack_and_notion</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_ai_customer_support_copilots_using_zendesk_slack_and_notion</guid>
            <pubDate>Tue, 24 Mar 2026 00:30:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[10 Knowledge Base APIs to Integrate With: Confluence, Notion, Guru, and Unified KMS APIs]]></title>
            <description><![CDATA["Knowledge is one of the most underutilized datasets in SaaS."]]></description>
            <link>https://unified.to/blog/10_knowledge_base_apis_to_integrate_with_confluence_notion_guru_and_unified_kms_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/10_knowledge_base_apis_to_integrate_with_confluence_notion_guru_and_unified_kms_apis</guid>
            <pubDate>Tue, 24 Mar 2026 00:40:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Account-Based Notifications Across CRM and Messaging Platforms]]></title>
            <description><![CDATA["Account-based notifications are a feature inside a SaaS product that trigger alerts based on changes in customer data—such as deal updates, new activity, or..."]]></description>
            <link>https://unified.to/blog/how_to_build_account_based_notifications_across_crm_and_messaging_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_account_based_notifications_across_crm_and_messaging_platforms</guid>
            <pubDate>Tue, 24 Mar 2026 00:29:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Customer Health Scoring Using CRM, Support, and Billing Data]]></title>
            <description><![CDATA["Customer health scoring is a feature inside a SaaS product that evaluates the status of a customer account using signals from CRM, support activity, and..."]]></description>
            <link>https://unified.to/blog/how_to_build_customer_health_scoring_using_crm_support_and_billing_data</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_customer_health_scoring_using_crm_support_and_billing_data</guid>
            <pubDate>Tue, 24 Mar 2026 00:29:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[25 File Storage APIs to Integrate With in 2026: Google Drive, Dropbox, S3, and Unified Storage APIs]]></title>
            <description><![CDATA["File storage is one of the most commonly integrated categories in SaaS."]]></description>
            <link>https://unified.to/blog/25_file_storage_apis_to_integrate_with_in_2026_google_drive_dropbox_s3_and_unified_storage_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/25_file_storage_apis_to_integrate_with_in_2026_google_drive_dropbox_s3_and_unified_storage_apis</guid>
            <pubDate>Tue, 24 Mar 2026 00:18:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Scheduling Into Your Product Across Google Calendar, Outlook, and Zoom]]></title>
            <description><![CDATA["Embedded scheduling is a feature inside a SaaS product that allows users to create meetings using their existing calendar tools, without leaving the product...."]]></description>
            <link>https://unified.to/blog/how_to_build_scheduling_into_your_product_across_google_calendar_outlook_and_zoom</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_scheduling_into_your_product_across_google_calendar_outlook_and_zoom</guid>
            <pubDate>Wed, 04 Mar 2026 15:59:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[15 Call Center APIs to Integrate With in 2026: Aircall, RingCentral, Dialpad, and Unified Call Center APIs]]></title>
            <description><![CDATA["Call center data is one of the richest operational datasets inside a support organization."]]></description>
            <link>https://unified.to/blog/15_call_center_apis_to_integrate_with_in_2026_aircall_ringcentral_dialpad_and_unified_call_center_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/15_call_center_apis_to_integrate_with_in_2026_aircall_ringcentral_dialpad_and_unified_call_center_apis</guid>
            <pubDate>Tue, 24 Mar 2026 00:12:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[7 Ticketing APIs to Integrate With in 2026: Zendesk, Intercom, ServiceNow, and Unified Ticketing APIs]]></title>
            <description><![CDATA["Customer support data is one of the most valuable datasets inside a SaaS product."]]></description>
            <link>https://unified.to/blog/7_ticketing_apis_to_integrate_with_in_2026_zendesk_intercom_servicenow_and_unified_ticketing_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/7_ticketing_apis_to_integrate_with_in_2026_zendesk_intercom_servicenow_and_unified_ticketing_apis</guid>
            <pubDate>Tue, 24 Mar 2026 00:05:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build a Shared Customer Inbox Across Slack, Gmail, and Microsoft Team]]></title>
            <description><![CDATA["A shared customer inbox is a feature inside a SaaS product that aggregates conversations from messaging and email platforms into a single interface, allowing..."]]></description>
            <link>https://unified.to/blog/how_to_build_a_shared_customer_inbox_across_slack_gmail_and_microsoft_team</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_a_shared_customer_inbox_across_slack_gmail_and_microsoft_team</guid>
            <pubDate>Mon, 23 Mar 2026 23:54:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[10 Shipping APIs to Integrate With in 2026: FedEx, UPS, Shippo, and Unified Shipping APIs]]></title>
            <description><![CDATA["Shipping is one of the most operationally critical integration layers in SaaS."]]></description>
            <link>https://unified.to/blog/10_shipping_apis_to_integrate_with_in_2026_fedex_ups_shippo_and_unified_shipping_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/10_shipping_apis_to_integrate_with_in_2026_fedex_ups_shippo_and_unified_shipping_apis</guid>
            <pubDate>Mon, 23 Mar 2026 23:52:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Engineering Activity Dashboards Across GitHub, Jira, and Linear]]></title>
            <description><![CDATA["An engineering activity dashboard is a feature inside a SaaS product that aggregates development activity across repositories and task systems, allowing teams..."]]></description>
            <link>https://unified.to/blog/how_to_build_engineering_activity_dashboards_across_github_jira_and_linear</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_engineering_activity_dashboards_across_github_jira_and_linear</guid>
            <pubDate>Wed, 04 Mar 2026 15:59:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[15 Payment APIs to Integrate With in 2026: Stripe, PayPal, Square, and Unified Payment APIs]]></title>
            <description><![CDATA["Whether you are building billing, marketplaces, fintech products, or analytics tools, you will eventually need access to payment data across multiple..."]]></description>
            <link>https://unified.to/blog/15_payment_apis_to_integrate_with_in_2026_stripe_paypal_square_and_unified_payment_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/15_payment_apis_to_integrate_with_in_2026_stripe_paypal_square_and_unified_payment_apis</guid>
            <pubDate>Mon, 23 Mar 2026 23:42:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[15 E-Commerce APIs to Integrate With in 2026: Shopify, WooCommerce, BigCommerce, and Unified Commerce APIs]]></title>
            <description><![CDATA["E-commerce is one of the broadest integration categories in SaaS."]]></description>
            <link>https://unified.to/blog/15_e_commerce_apis_to_integrate_with_in_2026_shopify_woocommerce_bigcommerce_and_unified_commerce_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/15_e_commerce_apis_to_integrate_with_in_2026_shopify_woocommerce_bigcommerce_and_unified_commerce_apis</guid>
            <pubDate>Mon, 23 Mar 2026 23:02:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[3 Forms APIs to Integrate With: Typeform, Google Forms, Tally, and Unified Forms APIs]]></title>
            <description><![CDATA["Forms are one of the simplest ways businesses collect data, but supporting form integrations inside a SaaS product is rarely as simple as it looks."]]></description>
            <link>https://unified.to/blog/3_forms_apis_to_integrate_with_typeform_google_forms_tally_and_unified_forms_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/3_forms_apis_to_integrate_with_typeform_google_forms_tally_and_unified_forms_apis</guid>
            <pubDate>Mon, 23 Mar 2026 22:21:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[13 Advertising APIs to Integrate With in 2026: Google Ads, Meta Ads, TikTok Ads, and Unified Advertising APIs]]></title>
            <description><![CDATA["Advertising is one of the hardest API categories to support well inside a SaaS product."]]></description>
            <link>https://unified.to/blog/13_advertising_apis_to_integrate_with_in_2026_google_ads_meta_ads_tiktok_ads_and_unified_advertising_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/13_advertising_apis_to_integrate_with_in_2026_google_ads_meta_ads_tiktok_ads_and_unified_advertising_apis</guid>
            <pubDate>Mon, 23 Mar 2026 22:13:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[15 Accounting APIs to Integrate With in 2026: QuickBooks, Xero, FreshBooks, and Unified Accounting APIs]]></title>
            <description><![CDATA["If your product touches invoicing, expenses, reporting, reconciliation, revenue, or financial operations, there is a good chance your customers expect it to..."]]></description>
            <link>https://unified.to/blog/15_accounting_apis_to_integrate_with_in_2026_quickbooks_xero_freshbooks_and_unified_accounting_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/15_accounting_apis_to_integrate_with_in_2026_quickbooks_xero_freshbooks_and_unified_accounting_apis</guid>
            <pubDate>Mon, 09 Mar 2026 19:51:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build AI Account Research Assistants Using Salesforce, Slack, and Google Drive]]></title>
            <description><![CDATA["An AI account research assistant is a feature inside a SaaS product that retrieves and summarizes customer account data from systems like CRM, messaging, and..."]]></description>
            <link>https://unified.to/blog/how_to_build_ai_account_research_assistants_using_salesforce_slack_and_google_drive</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_ai_account_research_assistants_using_salesforce_slack_and_google_drive</guid>
            <pubDate>Tue, 10 Mar 2026 00:20:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Register your Google Ads OAuth2 Application]]></title>
            <description><![CDATA["Click Select a project at the top of the page, then click New Project..."]]></description>
            <link>https://unified.to/blog/how_to_register_your_google_ads_oauth2_application</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_register_your_google_ads_oauth2_application</guid>
            <pubDate>Sat, 21 Mar 2026 02:49:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Create a Unified.to Connection to HighLevel]]></title>
            <description><![CDATA["This guide explains how to connect an existing HighLevel account to Unified.to. It assumes,"]]></description>
            <link>https://unified.to/blog/how_to_create_a_unified_connection_to_highlevel</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_create_a_unified_connection_to_highlevel</guid>
            <pubDate>Thu, 19 Mar 2026 20:01:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[SaaS Integration: Everything You Need to Know (Strategies, Platforms, and Best Practices)]]></title>
            <description><![CDATA["SaaS integration is how modern software products connect to the tools their customers already use. It enables real-time data flow, automation, and better user..."]]></description>
            <link>https://unified.to/blog/saas_integration_everything_you_need_to_know_strategies_platforms_and_best_practices</link>
            <guid isPermaLink="true">https://unified.to/blog/saas_integration_everything_you_need_to_know_strategies_platforms_and_best_practices</guid>
            <pubDate>Mon, 09 Mar 2026 19:22:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Building your own integration vs using a Unified API]]></title>
            <description><![CDATA["If you only need one or two shallow integrations, building in-house can make sense. If your product needs to support multiple customer systems, move quickly,..."]]></description>
            <link>https://unified.to/blog/building_your_own_integration_vs_using_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/building_your_own_integration_vs_using_a_unified_api</guid>
            <pubDate>Mon, 09 Mar 2026 19:54:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Best Tools for Giving AI Agents Access to SaaS APIs]]></title>
            <description><![CDATA["AI agents are only as powerful as the systems they can access."]]></description>
            <link>https://unified.to/blog/best_tools_for_giving_ai_agents_access_to_saas_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/best_tools_for_giving_ai_agents_access_to_saas_apis</guid>
            <pubDate>Tue, 17 Mar 2026 23:40:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[CLI (Command-Line Interface) vs MCP (Model Context Protocol): Architecture Tradeoffs for AI Agents and SaaS Applications]]></title>
            <description><![CDATA["A CLI (command-line interface) and an MCP (Model Context Protocol) server are two ways to give AI agents access to external tools and data. CLIs execute..."]]></description>
            <link>https://unified.to/blog/cli_command_line_interface_vs_mcp_model_context_protocol_architecture_tradeoffs_for_ai_agents_and_saas_applications</link>
            <guid isPermaLink="true">https://unified.to/blog/cli_command_line_interface_vs_mcp_model_context_protocol_architecture_tradeoffs_for_ai_agents_and_saas_applications</guid>
            <pubDate>Tue, 17 Mar 2026 20:36:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[25 Enrichment APIs to Integrate With in 2026: Clearbit, ZoomInfo, Apollo]]></title>
            <description><![CDATA["Data enrichment has become a core part of modern SaaS products. Whether you're building a CRM, sales platform, marketing automation tool, or analytics product,..."]]></description>
            <link>https://unified.to/blog/25_enrichment_apis_to_integrate_with_in_2026_clearbit_zoominfo_apollo</link>
            <guid isPermaLink="true">https://unified.to/blog/25_enrichment_apis_to_integrate_with_in_2026_clearbit_zoominfo_apollo</guid>
            <pubDate>Wed, 11 Mar 2026 17:22:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Top Benefits of Unified APIs for SaaS Integrations]]></title>
            <description><![CDATA["SaaS products don't struggle to build integrations. They struggle to scale them."]]></description>
            <link>https://unified.to/blog/top_benefits_of_unified_apis_for_saas_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/top_benefits_of_unified_apis_for_saas_integrations</guid>
            <pubDate>Mon, 09 Mar 2026 19:55:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Enterprise-Grade Semantic Search in 2026 (That Actually Works at Scale)]]></title>
            <description><![CDATA["Semantic search helps users find meaning across documents, messages, and application data instead of relying on exact keyword matches."]]></description>
            <link>https://unified.to/blog/how_to_build_enterprise_grade_semantic_search_in_2026_that_actually_works_at_scale</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_enterprise_grade_semantic_search_in_2026_that_actually_works_at_scale</guid>
            <pubDate>Tue, 17 Mar 2026 18:06:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Handle OAuth Across Many Integrations]]></title>
            <description><![CDATA["The most effective way to handle OAuth across many integrations is to centralize authorization into a single system that manages provider configuration, token..."]]></description>
            <link>https://unified.to/blog/how_to_handle_oauth_across_many_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_handle_oauth_across_many_integrations</guid>
            <pubDate>Mon, 09 Mar 2026 19:55:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Best iPaaS Alternatives for SaaS Integrations in 2026: Unified APIs, In-House, and Real-Time Architectures]]></title>
            <description><![CDATA["iPaaS alternatives include building integrations in-house, using unified APIs, adopting code-first integration platforms, or implementing real-time..."]]></description>
            <link>https://unified.to/blog/best_ipaas_alternatives_for_saas_integrations_in_2026_unified_apis_in_house_and_real_time_architectures</link>
            <guid isPermaLink="true">https://unified.to/blog/best_ipaas_alternatives_for_saas_integrations_in_2026_unified_apis_in_house_and_real_time_architectures</guid>
            <pubDate>Wed, 11 Mar 2026 01:03:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How Unified Prioritizes New Features]]></title>
            <description><![CDATA["We've built a next-generation architecture that allows us to move quickly while keeping maintenance overhead low."]]></description>
            <link>https://unified.to/blog/how_unified_prioritizes_new_features</link>
            <guid isPermaLink="true">https://unified.to/blog/how_unified_prioritizes_new_features</guid>
            <pubDate>Mon, 16 Mar 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Creating Ads using the Unified Ads API]]></title>
            <description><![CDATA["The Unified API Ads category models advertising structures across Meta, Google, Amazon, Twitter, LinkedIn, and other providers. Understanding how objects..."]]></description>
            <link>https://unified.to/blog/creating_ads_using_the_unified_ads_api</link>
            <guid isPermaLink="true">https://unified.to/blog/creating_ads_using_the_unified_ads_api</guid>
            <pubDate>Sat, 14 Mar 2026 23:39:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[13 Marketing APIs to Integrate With in 2026: Mailchimp, HubSpot, Klaviyo]]></title>
            <description><![CDATA["Marketing automation platforms power modern customer acquisition, email campaigns, and lifecycle marketing workflows. From managing subscriber lists to..."]]></description>
            <link>https://unified.to/blog/13_marketing_apis_to_integrate_with_in_2026_mailchimp_hubspot_klaviyo</link>
            <guid isPermaLink="true">https://unified.to/blog/13_marketing_apis_to_integrate_with_in_2026_mailchimp_hubspot_klaviyo</guid>
            <pubDate>Wed, 11 Mar 2026 16:53:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[6 Assessment APIs to Integrate With in 2026: Greenhouse, Workable, Ashby]]></title>
            <description><![CDATA["Hiring assessments have become a core part of modern recruiting workflows. From coding tests and skills assessments to behavioral and personality evaluations,..."]]></description>
            <link>https://unified.to/blog/6_assessment_apis_to_integrate_with_in_2026_greenhouse_workable_ashby</link>
            <guid isPermaLink="true">https://unified.to/blog/6_assessment_apis_to_integrate_with_in_2026_greenhouse_workable_ashby</guid>
            <pubDate>Wed, 11 Mar 2026 16:44:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[5 Verification APIs to Integrate With in 2026: Checkr, First Advantage, Certn]]></title>
            <description><![CDATA["Background verification has become a critical step in many digital workflows. Whether you're building hiring software, contractor marketplaces, fintech..."]]></description>
            <link>https://unified.to/blog/5_verification_apis_to_integrate_with_in_2026_checkr_first_advantage_certn</link>
            <guid isPermaLink="true">https://unified.to/blog/5_verification_apis_to_integrate_with_in_2026_checkr_first_advantage_certn</guid>
            <pubDate>Wed, 11 Mar 2026 16:23:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[15 Payroll APIs to Integrate With in 2026: ADP, Gusto, Paychex]]></title>
            <description><![CDATA["Payroll systems sit at the core of financial operations for companies of all sizes. They manage employee compensation, tax withholdings, deductions, benefits..."]]></description>
            <link>https://unified.to/blog/15_payroll_apis_to_integrate_with_in_2026_adp_gusto_paychex</link>
            <guid isPermaLink="true">https://unified.to/blog/15_payroll_apis_to_integrate_with_in_2026_adp_gusto_paychex</guid>
            <pubDate>Wed, 11 Mar 2026 15:34:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[8 LMS APIs to Integrate With in 2026: Coursera, D2L Brightspace, Workday]]></title>
            <description><![CDATA["Learning Management Systems are now core infrastructure for employee enablement, customer education, training businesses, and workforce upskilling. Whether you..."]]></description>
            <link>https://unified.to/blog/8_lms_apis_to_integrate_with_in_2026_coursera_d2l_brightspace_workday</link>
            <guid isPermaLink="true">https://unified.to/blog/8_lms_apis_to_integrate_with_in_2026_coursera_d2l_brightspace_workday</guid>
            <pubDate>Wed, 11 Mar 2026 16:17:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[15 ATS APIs to Integrate With in 2026: Greenhouse, Lever, Workable]]></title>
            <description><![CDATA["Applicant Tracking Systems (ATS) sit at the center of modern hiring infrastructure. They manage candidate pipelines, job postings, applications, interview..."]]></description>
            <link>https://unified.to/blog/15_ats_apis_to_integrate_with_in_2026_greenhouse_lever_workable</link>
            <guid isPermaLink="true">https://unified.to/blog/15_ats_apis_to_integrate_with_in_2026_greenhouse_lever_workable</guid>
            <pubDate>Wed, 11 Mar 2026 16:04:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[15 Workforce Management APIs to Integrate With in 2026: UKG, Deputy, Humanforce]]></title>
            <description><![CDATA["Workforce management platforms help companies coordinate scheduling, time tracking, shift management, attendance, and labor compliance. For SaaS platforms that..."]]></description>
            <link>https://unified.to/blog/15_workforce_management_apis_to_integrate_with_in_2026_ukg_deputy_humanforce</link>
            <guid isPermaLink="true">https://unified.to/blog/15_workforce_management_apis_to_integrate_with_in_2026_ukg_deputy_humanforce</guid>
            <pubDate>Wed, 11 Mar 2026 15:57:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[25 HRIS APIs to Integrate With in 2026: Workday, BambooHR, ADP and Unified HR Integration APIs]]></title>
            <description><![CDATA["Human Resource Information Systems (HRIS) sit at the center of modern workforce infrastructure. They manage employee records, payroll data, organizational..."]]></description>
            <link>https://unified.to/blog/25_hris_apis_to_integrate_with_in_2026_workday_bamboohr_adp_and_unified_hr_integration_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/25_hris_apis_to_integrate_with_in_2026_workday_bamboohr_adp_and_unified_hr_integration_apis</guid>
            <pubDate>Wed, 11 Mar 2026 15:14:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[25 CRM APIs to Integrate With in 2026: Salesforce, HubSpot, Pipedrive and Unified CRM Integration APIs]]></title>
            <description><![CDATA["If you are building a SaaS product that needs CRM integrations, the first question usually is not whether you need a CRM API. It is which CRM APIs you need to..."]]></description>
            <link>https://unified.to/blog/25_crm_apis_to_integrate_with_in_2026_salesforce_hubspot_pipedrive_and_unified_crm_integration_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/25_crm_apis_to_integrate_with_in_2026_salesforce_hubspot_pipedrive_and_unified_crm_integration_apis</guid>
            <pubDate>Wed, 11 Mar 2026 15:01:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Why Zero-Storage Unified APIs Simplify Compliance for SaaS Integrations]]></title>
            <description><![CDATA["Compliance is one of the biggest challenges when building SaaS integrations. Enterprise customers increasingly require vendors to demonstrate adherence to..."]]></description>
            <link>https://unified.to/blog/why_zero_storage_unified_apis_simplify_compliance_for_saas_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/why_zero_storage_unified_apis_simplify_compliance_for_saas_integrations</guid>
            <pubDate>Wed, 11 Mar 2026 14:57:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Design SaaS Integrations That Meet SOC 2, GDPR, HIPAA, CCPA, and PIPEDA Requirements]]></title>
            <description><![CDATA["Modern SaaS integrations move customer, employee, financial, and sometimes healthcare data across multiple systems. Compliance is not just a legal or policy..."]]></description>
            <link>https://unified.to/blog/how_to_design_saas_integrations_that_meet_soc_2_gdpr_hipaa_ccpa_and_pipeda_requirements</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_design_saas_integrations_that_meet_soc_2_gdpr_hipaa_ccpa_and_pipeda_requirements</guid>
            <pubDate>Wed, 11 Mar 2026 14:52:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build PIPEDA-Compliant SaaS Integrations for Canadian Data]]></title>
            <description><![CDATA["If your SaaS product processes personal data about individuals in Canada, your organization remains responsible for that data—even when it is handled by..."]]></description>
            <link>https://unified.to/blog/how_to_build_pipeda_compliant_saas_integrations_for_canadian_data</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_pipeda_compliant_saas_integrations_for_canadian_data</guid>
            <pubDate>Wed, 11 Mar 2026 14:48:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Design CCPA-Compliant SaaS Integrations]]></title>
            <description><![CDATA["The California Consumer Privacy Act (CCPA) and its expansion under the California Privacy Rights Act (CPRA) fundamentally changed how SaaS companies must..."]]></description>
            <link>https://unified.to/blog/how_to_design_ccpa_compliant_saas_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_design_ccpa_compliant_saas_integrations</guid>
            <pubDate>Wed, 11 Mar 2026 01:48:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build HIPAA-Compliant SaaS Integrations: Architecture Patterns for Healthcare Platforms]]></title>
            <description><![CDATA["Healthcare SaaS products rely on integrations across dozens of systems—EHRs, billing platforms, scheduling tools, support systems, and internal collaboration..."]]></description>
            <link>https://unified.to/blog/how_to_build_hipaa_compliant_saas_integrations_architecture_patterns_for_healthcare_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_hipaa_compliant_saas_integrations_architecture_patterns_for_healthcare_platforms</guid>
            <pubDate>Wed, 11 Mar 2026 01:46:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build SOC 2-Compliant SaaS Integrations]]></title>
            <description><![CDATA["SOC 2 compliance depends heavily on how your integrations handle access, data movement, and observability."]]></description>
            <link>https://unified.to/blog/how_to_build_soc_2_compliant_saas_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_soc_2_compliant_saas_integrations</guid>
            <pubDate>Wed, 11 Mar 2026 01:44:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Top 7 Hidden Costs of SaaS Integrations No One Talks About]]></title>
            <description><![CDATA["SaaS integrations look straightforward on the surface. Connect two systems, move some data, and ship the feature."]]></description>
            <link>https://unified.to/blog/top_7_hidden_costs_of_saas_integrations_no_one_talks_about</link>
            <guid isPermaLink="true">https://unified.to/blog/top_7_hidden_costs_of_saas_integrations_no_one_talks_about</guid>
            <pubDate>Mon, 09 Mar 2026 19:36:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build SaaS Integrations That Comply with EU Data Residency Requirements (GDPR)]]></title>
            <description><![CDATA["EU data residency is not just a legal constraint—it's an architectural constraint."]]></description>
            <link>https://unified.to/blog/how_to_build_saas_integrations_that_comply_with_eu_data_residency_requirements_gdpr</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_saas_integrations_that_comply_with_eu_data_residency_requirements_gdpr</guid>
            <pubDate>Mon, 09 Mar 2026 19:31:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Real-Time Data Pipelines vs ETL: What Modern SaaS Systems Actually Need]]></title>
            <description><![CDATA["Data integration has traditionally relied on ETL pipelines to move data between systems. These pipelines extract data from a source, transform it, and load it..."]]></description>
            <link>https://unified.to/blog/real_time_data_pipelines_vs_etl_what_modern_saas_systems_actually_need</link>
            <guid isPermaLink="true">https://unified.to/blog/real_time_data_pipelines_vs_etl_what_modern_saas_systems_actually_need</guid>
            <pubDate>Mon, 09 Mar 2026 19:17:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Embedded iPaaS vs Unified APIs: How to Choose in 2026]]></title>
            <description><![CDATA["The integration infrastructure category has fragmented in 2026. Embedded iPaaS platforms have added MCP servers and AI agent positioning. Sync-based unified..."]]></description>
            <link>https://unified.to/blog/embedded_ipaas_vs_unified_apis_how_to_choose_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/embedded_ipaas_vs_unified_apis_how_to_choose_in_2026</guid>
            <pubDate>Mon, 09 Mar 2026 19:37:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Top Merge.dev Alternatives in 2026: A Guide for SaaS and AI Teams]]></title>
            <description><![CDATA["TL;DR, The leading Merge.dev alternatives in 2026 are Unified.to, Apideck, Truto, Paragon, Nango, and Kombo. They differ across three architectural categories..."]]></description>
            <link>https://unified.to/blog/top_merge_dev_alternatives_in_2026_a_guide_for_saas_and_ai_teams</link>
            <guid isPermaLink="true">https://unified.to/blog/top_merge_dev_alternatives_in_2026_a_guide_for_saas_and_ai_teams</guid>
            <pubDate>Mon, 09 Mar 2026 19:44:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Top Paragon Alternatives in 2026: A Buyer's Guide for SaaS Teams]]></title>
            <description><![CDATA["Paragon is an embedded iPaaS — a workflow-and-actions platform with a customer-facing portal for configuration. The strongest alternatives in 2026 fall into..."]]></description>
            <link>https://unified.to/blog/top_paragon_alternatives_in_2026_a_buyer_guide_for_saas_teams</link>
            <guid isPermaLink="true">https://unified.to/blog/top_paragon_alternatives_in_2026_a_buyer_guide_for_saas_teams</guid>
            <pubDate>Mon, 09 Mar 2026 19:44:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Integrate with Stripe API: A Step-by-Step Guide for Developers]]></title>
            <description><![CDATA["A Stripe API integration lets your product process payments, manage subscriptions, create invoices, issue refunds, and synchronize billing data with Stripe..."]]></description>
            <link>https://unified.to/blog/how_to_integrate_with_stripe_api_a_step_by_step_guide_for_developers</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_integrate_with_stripe_api_a_step_by_step_guide_for_developers</guid>
            <pubDate>Tue, 10 Mar 2026 12:41:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Interview Coordination Across ATS and Calendar Platforms with ATS and Calendar APIs]]></title>
            <description><![CDATA["Recruiting platforms often provide interview coordination tools that help hiring teams schedule, manage, and track candidate interviews. These tools allow..."]]></description>
            <link>https://unified.to/blog/how_to_build_interview_coordination_across_ats_and_calendar_platforms_with_ats_and_calendar_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_interview_coordination_across_ats_and_calendar_platforms_with_ats_and_calendar_apis</guid>
            <pubDate>Wed, 04 Mar 2026 15:56:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Interview Scheduling Across Greenhouse, Outlook, and Google Calendar with ATS and Calendar APIs]]></title>
            <description><![CDATA["Recruiting platforms often need to coordinate interviews between candidates, recruiters, and hiring managers. Many SaaS products build scheduling features so..."]]></description>
            <link>https://unified.to/blog/how_to_build_interview_scheduling_across_greenhouse_outlook_and_google_calendar_with_ats_and_calendar_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_interview_scheduling_across_greenhouse_outlook_and_google_calendar_with_ats_and_calendar_apis</guid>
            <pubDate>Wed, 04 Mar 2026 15:55:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build AI Search and Insights Across Google Drive, Slack, Zendesk, and Notion]]></title>
            <description><![CDATA["Many B2B SaaS products are adding AI search features that allow their customers to ask questions about their company's internal knowledge and operational data...."]]></description>
            <link>https://unified.to/blog/how_to_build_ai_search_and_insights_across_google_drive_slack_zendesk_and_notion</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_ai_search_and_insights_across_google_drive_slack_zendesk_and_notion</guid>
            <pubDate>Tue, 10 Mar 2026 01:19:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build an AI Meeting Notetaker Across Zoom, Google Meet, Outlook, and Salesforce]]></title>
            <description><![CDATA["AI meeting notetakers have quickly become a core feature in many B2B SaaS products. Sales teams, customer success teams, and account managers want automatic..."]]></description>
            <link>https://unified.to/blog/how_to_build_an_ai_meeting_notetaker_across_zoom_google_meet_outlook_and_salesforce</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_an_ai_meeting_notetaker_across_zoom_google_meet_outlook_and_salesforce</guid>
            <pubDate>Tue, 10 Mar 2026 00:57:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build a Job Board Integrating Greenhouse, Lever, and 73+ ATS Platforms with an ATS API]]></title>
            <description><![CDATA["Many SaaS products build job board features so their customers can display open roles directly from their applicant tracking systems (ATS). Recruiting..."]]></description>
            <link>https://unified.to/blog/how_to_build_a_job_board_integrating_greenhouse_lever_and_73_ats_platforms_with_an_ats_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_a_job_board_integrating_greenhouse_lever_and_73_ats_platforms_with_an_ats_api</guid>
            <pubDate>Tue, 10 Mar 2026 00:54:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Integrate with Atlassian Jira]]></title>
            <description><![CDATA["A Jira API integration lets your product create issues, sync project data, update comments, transition workflows, and pull structured task data from the system..."]]></description>
            <link>https://unified.to/blog/how_to_integrate_with_atlassian_jira</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_integrate_with_atlassian_jira</guid>
            <pubDate>Thu, 26 Feb 2026 00:39:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Integrate with Asana]]></title>
            <description><![CDATA["An Asana API integration lets your product read and write tasks, projects, teams, users, and custom fields inside Asana workspaces. For SaaS companies building..."]]></description>
            <link>https://unified.to/blog/how_to_integrate_with_asana</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_integrate_with_asana</guid>
            <pubDate>Thu, 26 Feb 2026 00:39:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Integrate with Shopify]]></title>
            <description><![CDATA["A Shopify API integration lets your product sync products, orders, customers, inventory, collections, and store data with Shopify merchants. For SaaS companies..."]]></description>
            <link>https://unified.to/blog/how_to_integrate_with_shopify</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_integrate_with_shopify</guid>
            <pubDate>Thu, 26 Feb 2026 00:39:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Integrate with Microsoft Outlook]]></title>
            <description><![CDATA["If your product needs inbox access, email sending, scheduling, or calendar sync, a Microsoft Outlook API integration usually means building on Microsoft Graph...."]]></description>
            <link>https://unified.to/blog/how_to_integrate_with_microsoft_outlook</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_integrate_with_microsoft_outlook</guid>
            <pubDate>Thu, 05 Mar 2026 21:54:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Sales Activity Tracking Across Salesforce, HubSpot, Gmail, and Slack]]></title>
            <description><![CDATA["Sales teams generate activity across many platforms. Customer conversations happen in Gmail, internal discussions occur in Slack, and deal updates and meeting..."]]></description>
            <link>https://unified.to/blog/how_to_build_sales_activity_tracking_across_salesforce_hubspot_gmail_and_slack</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_sales_activity_tracking_across_salesforce_hubspot_gmail_and_slack</guid>
            <pubDate>Wed, 04 Mar 2026 15:56:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Revenue Analytics Across Stripe, Salesforce, and HubSpot with CRM and Payments APIs]]></title>
            <description><![CDATA["Revenue analytics features are common in many B2B SaaS products. Customers want dashboards that combine sales pipeline data, subscription revenue, and payment..."]]></description>
            <link>https://unified.to/blog/how_to_build_revenue_analytics_across_stripe_salesforce_and_hubspot_with_crm_and_payments_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_revenue_analytics_across_stripe_salesforce_and_hubspot_with_crm_and_payments_apis</guid>
            <pubDate>Wed, 04 Mar 2026 15:57:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Lead Capture Pipelines Across Typeform, HubSpot, and Salesforce]]></title>
            <description><![CDATA["Lead capture is the starting point for most customer acquisition workflows. Prospects fill out forms on landing pages, event registrations, demo requests, or..."]]></description>
            <link>https://unified.to/blog/how_to_build_lead_capture_pipelines_across_typeform_hubspot_and_salesforce</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_lead_capture_pipelines_across_typeform_hubspot_and_salesforce</guid>
            <pubDate>Wed, 04 Mar 2026 15:57:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build an AI Sales Copilot Using Salesforce, Gmail, and Slack Data]]></title>
            <description><![CDATA["Sales teams generate valuable information across many platforms. Pipeline activity lives in CRM systems like Salesforce. Customer conversations happen in Gmail..."]]></description>
            <link>https://unified.to/blog/how_to_build_an_ai_sales_copilot_using_salesforce_gmail_and_slack_data</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_an_ai_sales_copilot_using_salesforce_gmail_and_slack_data</guid>
            <pubDate>Wed, 04 Mar 2026 16:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Revenue Analytics Across Stripe, QuickBooks, and Salesforce with CRM and Accounting APIs]]></title>
            <description><![CDATA["Revenue analytics products need data from multiple systems to present an accurate picture of business performance."]]></description>
            <link>https://unified.to/blog/how_to_build_revenue_analytics_across_stripe_quickbooks_and_salesforce_with_crm_and_accounting_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_revenue_analytics_across_stripe_quickbooks_and_salesforce_with_crm_and_accounting_apis</guid>
            <pubDate>Wed, 04 Mar 2026 15:59:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build CRM Sync Across Salesforce, HubSpot, and 47+ CRMs with a CRM API]]></title>
            <description><![CDATA["SaaS products often need to synchronize CRM data between customer platforms and their own application."]]></description>
            <link>https://unified.to/blog/how_to_build_crm_sync_across_salesforce_hubspot_and_47_crms_with_a_crm_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_crm_sync_across_salesforce_hubspot_and_47_crms_with_a_crm_api</guid>
            <pubDate>Wed, 04 Mar 2026 15:59:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build a Customer 360 Dashboard Using Salesforce, HubSpot, and Stripe Data with a CRM API]]></title>
            <description><![CDATA["RevOps platforms, analytics tools, and AI products increasingly need CRM data and billing data in the same place."]]></description>
            <link>https://unified.to/blog/how_to_build_a_customer_360_dashboard_using_salesforce_hubspot_and_stripe_data_with_a_crm_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_a_customer_360_dashboard_using_salesforce_hubspot_and_stripe_data_with_a_crm_api</guid>
            <pubDate>Wed, 04 Mar 2026 15:59:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Register your MetaAds OAuth2 application]]></title>
            <description><![CDATA["Go to https,//developers.facebook.com/apps/creation/..."]]></description>
            <link>https://unified.to/blog/how_to_register_your_metaads_oauth2_application</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_register_your_metaads_oauth2_application</guid>
            <pubDate>Wed, 04 Mar 2026 16:22:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[February 2026 product update]]></title>
            <description><![CDATA["In February, we launched the Unified Assessment API, expanded our LMS API with Content and Activity, added Google Campaign Manager 360 and The Trade Desk to..."]]></description>
            <link>https://unified.to/blog/february_2026_product_update</link>
            <guid isPermaLink="true">https://unified.to/blog/february_2026_product_update</guid>
            <pubDate>Tue, 03 Mar 2026 14:07:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[QuickBooks API Integration: A Complete Guide]]></title>
            <description><![CDATA["QuickBooks Online's API is the canonical accounting integration for B2B SaaS products targeting SMB and mid-market customers. The endpoints are well-documented..."]]></description>
            <link>https://unified.to/blog/quickbooks_api_integration_a_complete_guide</link>
            <guid isPermaLink="true">https://unified.to/blog/quickbooks_api_integration_a_complete_guide</guid>
            <pubDate>Thu, 26 Feb 2026 00:33:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Integrate with Gmail API: A Step-by-Step Guide for Developers]]></title>
            <description><![CDATA["A Gmail API integration lets your SaaS read messages, send mail, manage labels, and stay in sync with users' inbox activity. But building a production-grade..."]]></description>
            <link>https://unified.to/blog/how_to_integrate_with_gmail_api_a_step_by_step_guide_for_developers</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_integrate_with_gmail_api_a_step_by_step_guide_for_developers</guid>
            <pubDate>Thu, 26 Feb 2026 00:19:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build an AI SDR Agent with Unified MCP]]></title>
            <description><![CDATA["Modern B2B SaaS products don't just display CRM data. They qualify leads, enrich accounts, draft outreach, log activity, schedule meetings, and update pipeline..."]]></description>
            <link>https://unified.to/blog/how_to_build_an_ai_sdr_agent_with_unified_mcp</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_an_ai_sdr_agent_with_unified_mcp</guid>
            <pubDate>Wed, 25 Feb 2026 23:59:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Deduplicate and Visualize Talent Pools Across ATS Platforms Using Unified's ATS API]]></title>
            <description><![CDATA["Recruiting teams rarely operate in a single system."]]></description>
            <link>https://unified.to/blog/how_to_deduplicate_and_visualize_talent_pools_across_ats_platforms_using_unified_ats_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_deduplicate_and_visualize_talent_pools_across_ats_platforms_using_unified_ats_api</guid>
            <pubDate>Wed, 25 Feb 2026 19:16:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build a Candidate Portal Showing Real-Time Interview Stages Using Unified's ATS API]]></title>
            <description><![CDATA["Candidates increasingly expect visibility into their application progress."]]></description>
            <link>https://unified.to/blog/how_to_build_a_candidate_portal_showing_real_time_interview_stages_using_unified_ats_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_a_candidate_portal_showing_real_time_interview_stages_using_unified_ats_api</guid>
            <pubDate>Wed, 25 Feb 2026 19:16:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Pull Screening Questions from an ATS and Embed Them in Your Product Using Unified's ATS API]]></title>
            <description><![CDATA["Screening questions are often defined inside the ATS."]]></description>
            <link>https://unified.to/blog/how_to_pull_screening_questions_from_an_ats_and_embed_them_in_your_product_using_unified_ats_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_pull_screening_questions_from_an_ats_and_embed_them_in_your_product_using_unified_ats_api</guid>
            <pubDate>Wed, 25 Feb 2026 19:16:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Source Candidates Externally and Push Them into an ATS Using Unified's ATS API]]></title>
            <description><![CDATA["Recruiters pull from internal talent databases, enrichment providers, sourcing tools, and external pipelines. The integration work starts after sourcing,..."]]></description>
            <link>https://unified.to/blog/how_to_source_candidates_externally_and_push_them_into_an_ats_using_unified_ats_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_source_candidates_externally_and_push_them_into_an_ats_using_unified_ats_api</guid>
            <pubDate>Wed, 25 Feb 2026 19:16:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build an AI Recruiter Agent with Unified MCP]]></title>
            <description><![CDATA["Modern SaaS products don't just display candidate data. They screen resumes, update application stages, schedule interviews, send communications, collect..."]]></description>
            <link>https://unified.to/blog/how_to_build_an_ai_recruiter_agent_with_unified_mcp</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_an_ai_recruiter_agent_with_unified_mcp</guid>
            <pubDate>Fri, 20 Feb 2026 23:25:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Get a Cohere API Key — and Connect It to Your Product]]></title>
            <description><![CDATA["Cohere provides enterprise-grade language and embedding models, including Command (text generation), Embed (vector embeddings), Rerank, and Classify endpoints."]]></description>
            <link>https://unified.to/blog/how_to_get_a_cohere_api_key_and_connect_it_to_your_product</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_get_a_cohere_api_key_and_connect_it_to_your_product</guid>
            <pubDate>Fri, 20 Feb 2026 20:36:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Get a Mistral AI API Key]]></title>
            <description><![CDATA["Mistral AI is a European LLM provider offering models like Mistral Large and Mistral Small through its API platform."]]></description>
            <link>https://unified.to/blog/how_to_get_a_mistral_ai_api_key</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_get_a_mistral_ai_api_key</guid>
            <pubDate>Fri, 20 Feb 2026 20:33:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Get a Claude (Anthropic) API Key — and Connect It to Your Product]]></title>
            <description><![CDATA["Claude is Anthropic's family of large language models (Claude 3 Opus, Sonnet, Haiku, etc.)."]]></description>
            <link>https://unified.to/blog/how_to_get_a_claude_anthropic_api_key_and_connect_it_to_your_product</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_get_a_claude_anthropic_api_key_and_connect_it_to_your_product</guid>
            <pubDate>Fri, 20 Feb 2026 20:30:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Get a ChatGPT API Key (OpenAI)  — and Connect It to Your Product]]></title>
            <description><![CDATA["If you're building with ChatGPT (OpenAI's models like GPT-4.1), you'll need an OpenAI API key."]]></description>
            <link>https://unified.to/blog/how_to_get_a_chatgpt_api_key_openai_and_connect_it_to_your_product</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_get_a_chatgpt_api_key_openai_and_connect_it_to_your_product</guid>
            <pubDate>Fri, 20 Feb 2026 20:26:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Get a Gemini API Key  — and Connect It to Your Product]]></title>
            <description><![CDATA["Gemini is Google's large language model family available via Google AI Studio and Google Cloud (Vertex AI)."]]></description>
            <link>https://unified.to/blog/how_to_get_a_gemini_api_key_and_connect_it_to_your_product</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_get_a_gemini_api_key_and_connect_it_to_your_product</guid>
            <pubDate>Fri, 20 Feb 2026 20:17:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Get a Grok / Groq (xAI) API Key  — and Connect It to Your Product]]></title>
            <description><![CDATA["Grok (Groq) is xAI's family of LLMs. To use it in an application, you'll first generate an xAI API key, then decide how you want to run it,"]]></description>
            <link>https://unified.to/blog/how_to_get_a_grok_groq_xai_api_key_and_connect_it_to_your_product</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_get_a_grok_groq_xai_api_key_and_connect_it_to_your_product</guid>
            <pubDate>Fri, 20 Feb 2026 20:13:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Task Management MCP Servers: Real-Time Project & Task Actions for AI Agents]]></title>
            <description><![CDATA["Modern SaaS products don't just read task data. They create tasks, update status, assign owners, add comments, and analyze change history across systems like..."]]></description>
            <link>https://unified.to/blog/task_management_mcp_servers_real_time_project_and_task_actions_for_ai_agents</link>
            <guid isPermaLink="true">https://unified.to/blog/task_management_mcp_servers_real_time_project_and_task_actions_for_ai_agents</guid>
            <pubDate>Fri, 20 Feb 2026 15:13:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Google Drive API Integration:]]></title>
            <description><![CDATA["Google Drive is one of the most widely adopted file storage platforms in the enterprise. A production-grade Google Drive API integration allows your product to..."]]></description>
            <link>https://unified.to/blog/google_drive_api_integration</link>
            <guid isPermaLink="true">https://unified.to/blog/google_drive_api_integration</guid>
            <pubDate>Fri, 20 Feb 2026 19:58:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Salesforce API: A Complete Guide (2026)]]></title>
            <description><![CDATA["The Salesforce API isn't one API — it's a portfolio. REST API for standard CRUD, Bulk API 2.0 for large async loads, Pub/Sub API for change events, Composite..."]]></description>
            <link>https://unified.to/blog/salesforce_api_a_complete_guide_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/salesforce_api_a_complete_guide_2026</guid>
            <pubDate>Fri, 20 Feb 2026 13:18:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[HubSpot API Integration: A Production Guide for B2B SaaS (2026)]]></title>
            <description><![CDATA["HubSpot provides a powerful CRM API. You can read and write contacts, companies, deals, pipelines, and engagements. You can subscribe to webhook events. You..."]]></description>
            <link>https://unified.to/blog/hubspot_api_integration_a_production_guide_for_b2b_saas_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/hubspot_api_integration_a_production_guide_for_b2b_saas_2026</guid>
            <pubDate>Fri, 20 Feb 2026 00:53:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Calendar & Meetings MCP Servers: Real-Time Scheduling Actions for AI Agents]]></title>
            <description><![CDATA["Modern SaaS products don't just display meeting data. They schedule meetings, retrieve context, update details, analyze availability, and increasingly — act on..."]]></description>
            <link>https://unified.to/blog/calendar_and_meetings_mcp_servers_real_time_scheduling_actions_for_ai_agents</link>
            <guid isPermaLink="true">https://unified.to/blog/calendar_and_meetings_mcp_servers_real_time_scheduling_actions_for_ai_agents</guid>
            <pubDate>Fri, 20 Feb 2026 13:03:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Vertical AI for B2B SaaS: Real Use Cases Across FinTech, Sales, and Commerce]]></title>
            <description><![CDATA["Most discussions about vertical AI focus on investors or startup trends."]]></description>
            <link>https://unified.to/blog/vertical_ai_for_b2b_saas_real_use_cases_across_fintech_sales_and_commerce</link>
            <guid isPermaLink="true">https://unified.to/blog/vertical_ai_for_b2b_saas_real_use_cases_across_fintech_sales_and_commerce</guid>
            <pubDate>Thu, 19 Feb 2026 23:59:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Ticketing MCP Servers: Real-Time Issue Actions for AI Agents]]></title>
            <description><![CDATA["Ticketing platforms are one of the most natural surfaces for AI agents."]]></description>
            <link>https://unified.to/blog/ticketing_mcp_servers_real_time_issue_actions_for_ai_agents</link>
            <guid isPermaLink="true">https://unified.to/blog/ticketing_mcp_servers_real_time_issue_actions_for_ai_agents</guid>
            <pubDate>Thu, 19 Feb 2026 23:31:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Offer Assessment Packages and Receive Orders with Unified's Assessment API]]></title>
            <description><![CDATA["Assessment providers increasingly need to integrate directly into Applicant Tracking Systems (ATS) so recruiters can request assessments without leaving their..."]]></description>
            <link>https://unified.to/blog/how_to_offer_assessment_packages_and_receive_orders_with_unified_assessment_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_offer_assessment_packages_and_receive_orders_with_unified_assessment_api</guid>
            <pubDate>Thu, 19 Feb 2026 23:32:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Sync Course Content Between LMS Platforms with Unified's LMS API]]></title>
            <description><![CDATA["Syncing course content between LMS platforms is harder than it sounds."]]></description>
            <link>https://unified.to/blog/how_to_sync_course_content_between_lms_platforms_with_unified_lms_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_sync_course_content_between_lms_platforms_with_unified_lms_api</guid>
            <pubDate>Thu, 19 Feb 2026 23:17:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Track Learner Progress, Completion Status, and Course Activity with Unified's LMS API]]></title>
            <description><![CDATA["Tracking learner progress across LMS platforms is harder than it should be."]]></description>
            <link>https://unified.to/blog/how_to_track_learner_progress_completion_status_and_course_activity_with_unified_lms_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_track_learner_progress_completion_status_and_course_activity_with_unified_lms_api</guid>
            <pubDate>Thu, 19 Feb 2026 23:10:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Access Courses, Modules, and Content from LMS Platforms with Unified's LMS API]]></title>
            <description><![CDATA["Accessing course structure across LMS platforms is harder than it looks."]]></description>
            <link>https://unified.to/blog/how_to_access_courses_modules_and_content_from_lms_platforms_with_unified_lms_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_access_courses_modules_and_content_from_lms_platforms_with_unified_lms_api</guid>
            <pubDate>Thu, 19 Feb 2026 22:59:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Sync Enrollment Rosters Across LMS Platforms with Unified's LMS API]]></title>
            <description><![CDATA["Enrollment syncing breaks when products assume every LMS exposes the same roster model."]]></description>
            <link>https://unified.to/blog/how_to_sync_enrollment_rosters_across_lms_platforms_with_unified_lms_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_sync_enrollment_rosters_across_lms_platforms_with_unified_lms_api</guid>
            <pubDate>Thu, 19 Feb 2026 22:57:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Messaging MCP Servers: Overview, Real-Time Use Cases, and Agent Execution]]></title>
            <description><![CDATA["If you're building AI features inside a SaaS product, your agent doesn't just need to read messages — it needs to respond, update, react, and coordinate across..."]]></description>
            <link>https://unified.to/blog/messaging_mcp_servers_overview_real_time_use_cases_and_agent_execution</link>
            <guid isPermaLink="true">https://unified.to/blog/messaging_mcp_servers_overview_real_time_use_cases_and_agent_execution</guid>
            <pubDate>Thu, 19 Feb 2026 19:58:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Train AI on ATS Data with Unified's ATS API]]></title>
            <description><![CDATA["Training AI on ATS data is rarely blocked by model choice."]]></description>
            <link>https://unified.to/blog/how_to_train_ai_on_ats_data_with_unified_ats_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_train_ai_on_ats_data_with_unified_ats_api</guid>
            <pubDate>Mon, 02 Feb 2026 17:20:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[CRM MCP Servers: Overview, Use Cases, and Real-Time Architecture]]></title>
            <description><![CDATA["Modern SaaS products don't just read CRM data. They reason over it, summarize it, score it, and increasingly act on it."]]></description>
            <link>https://unified.to/blog/crm_mcp_servers_overview_use_cases_and_real_time_architecture</link>
            <guid isPermaLink="true">https://unified.to/blog/crm_mcp_servers_overview_use_cases_and_real_time_architecture</guid>
            <pubDate>Wed, 18 Feb 2026 21:02:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Match Candidates to Jobs Using ATS Data with Unified's ATS API]]></title>
            <description><![CDATA["Matching candidates to jobs sounds like an algorithm problem."]]></description>
            <link>https://unified.to/blog/how_to_match_candidates_to_jobs_using_ats_data_with_unified_ats_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_match_candidates_to_jobs_using_ats_data_with_unified_ats_api</guid>
            <pubDate>Wed, 18 Feb 2026 21:23:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Register a Workday Developer App and Get OAUTH2/ SOAP Credentials]]></title>
            <description><![CDATA["2. Register API Client, Navigate to the \"Register API Client\" section"]]></description>
            <link>https://unified.to/blog/how_to_register_a_workday_developer_app_and_get_oauth2_soap_credentials</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_register_a_workday_developer_app_and_get_oauth2_soap_credentials</guid>
            <pubDate>Mon, 10 Nov 2025 19:03:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Set Up LinkedIn Webhooks with Unified]]></title>
            <description><![CDATA["LinkedIn's Organization Social Action Notifications let you receive real-time updates when people interact with your company page -- likes, comments, shares,..."]]></description>
            <link>https://unified.to/blog/how_to_set_up_linkedin_webhooks_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_set_up_linkedin_webhooks_with_unified</guid>
            <pubDate>Sat, 14 Feb 2026 23:04:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Build Cross-Platform Campaign Controls (Status, Budgets, Flight Dates) with Unified Advertising API]]></title>
            <description><![CDATA["Most advertising control features break at the same point, provider inconsistency."]]></description>
            <link>https://unified.to/blog/build_cross_platform_campaign_controls_status_budgets_flight_dates_with_unified_advertising_api</link>
            <guid isPermaLink="true">https://unified.to/blog/build_cross_platform_campaign_controls_status_budgets_flight_dates_with_unified_advertising_api</guid>
            <pubDate>Fri, 13 Feb 2026 17:32:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Legal Contract Search and Insights with RAG Using Unified's Storage and KMS APIs]]></title>
            <description><![CDATA["Retrieval-Augmented Generation (RAG) is one of the most common patterns for building AI systems grounded in enterprise data."]]></description>
            <link>https://unified.to/blog/how_to_build_legal_contract_search_and_insights_with_rag_using_unified_storage_and_kms_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_legal_contract_search_and_insights_with_rag_using_unified_storage_and_kms_apis</guid>
            <pubDate>Fri, 13 Feb 2026 13:59:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Retrieval-Augmented Generation (RAG)]]></title>
            <description><![CDATA["This page explains how to implement a RAG pipeline using Unified."]]></description>
            <link>https://unified.to/blog/retrieval_augmented_generation_rag</link>
            <guid isPermaLink="true">https://unified.to/blog/retrieval_augmented_generation_rag</guid>
            <pubDate>Fri, 13 Feb 2026 01:40:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[From RAG to Agentic Systems: When Retrieval Isn't Enough]]></title>
            <description><![CDATA["Retrieval-augmented generation (RAG) solved a real problem."]]></description>
            <link>https://unified.to/blog/from_rag_to_agentic_systems_when_retrieval_isnt_enough</link>
            <guid isPermaLink="true">https://unified.to/blog/from_rag_to_agentic_systems_when_retrieval_isnt_enough</guid>
            <pubDate>Fri, 13 Feb 2026 01:46:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Task Management API Integration: Projects, Tasks, Comments, and Change History Across Platforms]]></title>
            <description><![CDATA["Task systems sit at the intersection of execution and accountability. Projects shift, work gets reassigned, statuses change, and comments evolve into the real..."]]></description>
            <link>https://unified.to/blog/task_management_api_integration_projects_tasks_comments_and_change_history_across_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/task_management_api_integration_projects_tasks_comments_and_change_history_across_platforms</guid>
            <pubDate>Fri, 13 Feb 2026 01:04:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Calendar API Integration: Real-Time Events, Free/Busy, Scheduling Links & Meeting Recordings Across Platforms]]></title>
            <description><![CDATA["Calendar systems sit at the center of how teams coordinate time."]]></description>
            <link>https://unified.to/blog/calendar_api_integration_real_time_events_free_busy_scheduling_links_and_meeting_recordings_across_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/calendar_api_integration_real_time_events_free_busy_scheduling_links_and_meeting_recordings_across_platforms</guid>
            <pubDate>Thu, 12 Feb 2026 21:05:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Messaging API Integration: Real-Time Channels, Messages, Threads, and Events Across Platforms]]></title>
            <description><![CDATA["Messaging tools are where decisions get made and where customer context shows up first. Channels change, threads branch, reactions and button clicks carry..."]]></description>
            <link>https://unified.to/blog/messaging_api_integration_real_time_channels_messages_threads_and_events_across_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/messaging_api_integration_real_time_channels_messages_threads_and_events_across_platforms</guid>
            <pubDate>Thu, 12 Feb 2026 21:03:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Permissions, Security, and Compliance in RAG Pipelines]]></title>
            <description><![CDATA["Retrieval-augmented generation (RAG) changes how enterprise software answers questions."]]></description>
            <link>https://unified.to/blog/permissions_security_and_compliance_in_rag_pipelines</link>
            <guid isPermaLink="true">https://unified.to/blog/permissions_security_and_compliance_in_rag_pipelines</guid>
            <pubDate>Thu, 12 Feb 2026 21:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[NetSuite Token-Based Authentication Setup for Unified]]></title>
            <description><![CDATA["Unified connects to NetSuite using Token-Based Authentication (TBA) (OAuth 1.0a style). You will provide 5 values,"]]></description>
            <link>https://unified.to/blog/netsuite_token_based_authentication_setup_for_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/netsuite_token_based_authentication_setup_for_unified</guid>
            <pubDate>Thu, 12 Feb 2026 19:38:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Generative AI API Integration: Multi-Model Prompts, Routing, and Embeddings Across Providers]]></title>
            <description><![CDATA["Generative AI systems sit at the point where your product turns text into outputs your users rely on. Providers change model names, feature flags differ, and..."]]></description>
            <link>https://unified.to/blog/generative_ai_api_integration_multi_model_prompts_routing_and_embeddings_across_providers</link>
            <guid isPermaLink="true">https://unified.to/blog/generative_ai_api_integration_multi_model_prompts_routing_and_embeddings_across_providers</guid>
            <pubDate>Thu, 12 Feb 2026 19:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Repository API Integration: Repositories, Pull Requests, and Commit Activity Across Git Platforms]]></title>
            <description><![CDATA["Repository data is where software delivery becomes observable. Repositories change, commits land, branches move, pull requests shift state, and ownership lives..."]]></description>
            <link>https://unified.to/blog/repository_api_integration_repositories_pull_requests_and_commit_activity_across_git_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/repository_api_integration_repositories_pull_requests_and_commit_activity_across_git_platforms</guid>
            <pubDate>Thu, 12 Feb 2026 19:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Knowledge Management API Integration: Spaces, Pages, Comments, and Real-Time Knowledge Content Across Platforms]]></title>
            <description><![CDATA["Knowledge content is where teams document decisions, processes, and customer-facing guidance. Pages evolve over time, spaces and hierarchies shift, and..."]]></description>
            <link>https://unified.to/blog/knowledge_management_api_integration_spaces_pages_comments_and_real_time_knowledge_content_across_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/knowledge_management_api_integration_spaces_pages_comments_and_real_time_knowledge_content_across_platforms</guid>
            <pubDate>Thu, 12 Feb 2026 01:54:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[RAG with SaaS Data: Files, Tickets, CRM, and Why Normalization Matters]]></title>
            <description><![CDATA["Retrieval-augmented generation (RAG) works well in controlled demos."]]></description>
            <link>https://unified.to/blog/rag_with_saas_data_files_tickets_crm_and_why_normalization_matters</link>
            <guid isPermaLink="true">https://unified.to/blog/rag_with_saas_data_files_tickets_crm_and_why_normalization_matters</guid>
            <pubDate>Wed, 11 Feb 2026 22:54:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[ERP API Integration: Cross-Category Financial, HR, and Operations Data Across Platforms]]></title>
            <description><![CDATA["ERP systems sit at the center of how companies operate. Finance, payroll, procurement, inventory, sometimes commerce, sometimes CRM — all converge inside..."]]></description>
            <link>https://unified.to/blog/erp_api_integration_cross_category_financial_hr_and_operations_data_across_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/erp_api_integration_cross_category_financial_hr_and_operations_data_across_platforms</guid>
            <pubDate>Tue, 10 Feb 2026 16:12:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build a Messaging Bot with Unified (Slack, Microsoft Teams, Discord)]]></title>
            <description><![CDATA["Most bots break in production for the same reason,"]]></description>
            <link>https://unified.to/blog/how_to_build_a_messaging_bot_with_unified_slack_microsoft_teams_discord</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_a_messaging_bot_with_unified_slack_microsoft_teams_discord</guid>
            <pubDate>Tue, 10 Feb 2026 02:23:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Push Candidates and Applications into ATS Systems with Unified's ATS API]]></title>
            <description><![CDATA["The other half is write-side control, creating candidates, submitting applications, attaching documents, and updating pipeline state inside your customer's ATS."]]></description>
            <link>https://unified.to/blog/how_to_push_candidates_and_applications_into_ats_systems_with_unified_ats_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_push_candidates_and_applications_into_ats_systems_with_unified_ats_api</guid>
            <pubDate>Mon, 02 Feb 2026 17:20:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Ingest Jobs and Candidates from ATS Systems with Unified's ATS API]]></title>
            <description><![CDATA["Ingesting ATS data sounds simple, pull candidates, pull jobs, store them, and move on."]]></description>
            <link>https://unified.to/blog/how_to_ingest_jobs_and_candidates_from_ats_systems_with_unified_ats_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_ingest_jobs_and_candidates_from_ats_systems_with_unified_ats_api</guid>
            <pubDate>Mon, 02 Feb 2026 17:20:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Index-Time RAG vs Real-Time RAG: Choosing the Right Retrieval Strategy]]></title>
            <description><![CDATA["As retrieval-augmented generation (RAG) moves from demos into production SaaS products, teams eventually face a fundamental architectural decision,"]]></description>
            <link>https://unified.to/blog/index_time_rag_vs_real_time_rag_choosing_the_right_retrieval_strategy</link>
            <guid isPermaLink="true">https://unified.to/blog/index_time_rag_vs_real_time_rag_choosing_the_right_retrieval_strategy</guid>
            <pubDate>Tue, 10 Feb 2026 14:37:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Track the Candidate Journey]]></title>
            <description><![CDATA["'Candidate journey' sounds simple until you support more than one ATS."]]></description>
            <link>https://unified.to/blog/how_to_track_the_candidate_journey</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_track_the_candidate_journey</guid>
            <pubDate>Mon, 02 Feb 2026 17:20:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What Is Retrieval-Augmented Generation (RAG) — And Why Most Implementations Break in Production]]></title>
            <description><![CDATA["Retrieval-augmented generation (RAG) is often described as a simple pattern, embed your data, store it in a vector database, retrieve the most similar chunks,..."]]></description>
            <link>https://unified.to/blog/what_is_retrieval_augmented_generation_rag_and_why_most_implementations_break_in_production</link>
            <guid isPermaLink="true">https://unified.to/blog/what_is_retrieval_augmented_generation_rag_and_why_most_implementations_break_in_production</guid>
            <pubDate>Tue, 10 Feb 2026 00:42:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[File Storage API Integration: Real-Time Files, Hierarchies, and Secure Access Across Platforms]]></title>
            <description><![CDATA["File storage sits underneath almost every modern product. Contracts live in drives, attachments sit alongside tickets, documents feed AI pipelines, and..."]]></description>
            <link>https://unified.to/blog/file_storage_api_integration_real_time_files_hierarchies_and_secure_access_across_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/file_storage_api_integration_real_time_files_hierarchies_and_secure_access_across_platforms</guid>
            <pubDate>Tue, 10 Feb 2026 01:26:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Call Center API Integration: Calls, Contacts, Recordings, and Real-Time Voice Activity Across Platforms]]></title>
            <description><![CDATA["Call center systems sit at the moment where customer conversations actually happen. Calls begin and end in real time, agents add notes during or after..."]]></description>
            <link>https://unified.to/blog/call_center_api_integration_calls_contacts_recordings_and_real_time_voice_activity_across_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/call_center_api_integration_calls_contacts_recordings_and_real_time_voice_activity_across_platforms</guid>
            <pubDate>Tue, 10 Feb 2026 00:49:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified Assessment API: Embed Assessments Inside ATS Platforms]]></title>
            <description><![CDATA["Most assessment integrations rely on application status changes or external tools. Recruiters switch systems, and providers handle fragmented integration..."]]></description>
            <link>https://unified.to/blog/unified_assessment_api_embed_assessments_inside_ats_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_assessment_api_embed_assessments_inside_ats_platforms</guid>
            <pubDate>Mon, 09 Feb 2026 21:10:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Ticketing API Integration: Tickets, Customers, Notes, and Categories Across Support Platforms]]></title>
            <description><![CDATA["Support systems sit at the intersection of customer trust, operational efficiency, and product quality. Tickets arrive from multiple channels, move through..."]]></description>
            <link>https://unified.to/blog/ticketing_api_integration_tickets_customers_notes_and_categories_across_support_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/ticketing_api_integration_tickets_customers_notes_and_categories_across_support_platforms</guid>
            <pubDate>Mon, 09 Feb 2026 21:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Payment API Integration: Transactions, Refunds, Payouts, and Subscriptions Across Providers]]></title>
            <description><![CDATA["Payment systems sit at the point where money actually moves. Transactions settle, refunds reverse funds, payouts disburse balances, and subscriptions advance..."]]></description>
            <link>https://unified.to/blog/payment_api_integration_transactions_refunds_payouts_and_subscriptions_across_providers</link>
            <guid isPermaLink="true">https://unified.to/blog/payment_api_integration_transactions_refunds_payouts_and_subscriptions_across_providers</guid>
            <pubDate>Mon, 09 Feb 2026 16:54:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Shipping API Integration: Labels, Rates, Tracking, and Fulfillment Data Across Carriers]]></title>
            <description><![CDATA["Shipping systems sit at the point where digital orders turn into physical movement. Rates change by carrier and service, labels trigger irreversible actions,..."]]></description>
            <link>https://unified.to/blog/shipping_api_integration_labels_rates_tracking_and_fulfillment_data_across_carriers</link>
            <guid isPermaLink="true">https://unified.to/blog/shipping_api_integration_labels_rates_tracking_and_fulfillment_data_across_carriers</guid>
            <pubDate>Mon, 09 Feb 2026 16:17:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified MCP vs Arcade.dev: A 2026 Comparison]]></title>
            <description><![CDATA["Unified MCP and Arcade.dev solve different problems within the MCP integration space. Unified MCP is a hosted MCP server with 22,566 callable tools across 440+..."]]></description>
            <link>https://unified.to/blog/unified_mcp_vs_arcade_dev_a_2026_comparison</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_mcp_vs_arcade_dev_a_2026_comparison</guid>
            <pubDate>Tue, 26 Aug 2025 17:47:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified MCP vs Paragon MCP Server (ActionKit): A 2026 Comparison]]></title>
            <description><![CDATA["Unified MCP and Paragon solve overlapping problems with different architectural emphases."]]></description>
            <link>https://unified.to/blog/unified_mcp_vs_paragon_mcp_server_actionkit_a_2026_comparison</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_mcp_vs_paragon_mcp_server_actionkit_a_2026_comparison</guid>
            <pubDate>Mon, 25 Aug 2025 12:07:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[E-Commerce API Integration: Products, Inventory, Catalogs, and Sales Channels Across Platforms]]></title>
            <description><![CDATA["Commerce systems sit at the center of how products are created, priced, stocked, and presented across digital storefronts. Catalogs change constantly, variants..."]]></description>
            <link>https://unified.to/blog/e_commerce_api_integration_products_inventory_catalogs_and_sales_channels_across_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/e_commerce_api_integration_products_inventory_catalogs_and_sales_channels_across_platforms</guid>
            <pubDate>Mon, 09 Feb 2026 14:56:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What Is an Accounting API? A 2026 Guide for B2B SaaS Engineering Teams]]></title>
            <description><![CDATA["An Accounting API is a software interface that lets applications programmatically read and write financial data — invoices, bills, journal entries,..."]]></description>
            <link>https://unified.to/blog/what_is_an_accounting_api_a_2026_guide_for_b2b_saas_engineering_teams</link>
            <guid isPermaLink="true">https://unified.to/blog/what_is_an_accounting_api_a_2026_guide_for_b2b_saas_engineering_teams</guid>
            <pubDate>Mon, 09 Feb 2026 02:36:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified MCP vs Merge Agent Handler: A 2026 Comparison]]></title>
            <description><![CDATA["Unified MCP and Merge are both unified APIs with hosted MCP servers — the most directly competitive pairing in the MCP integration vendor space. The..."]]></description>
            <link>https://unified.to/blog/unified_mcp_vs_merge_agent_handler_a_2026_comparison</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_mcp_vs_merge_agent_handler_a_2026_comparison</guid>
            <pubDate>Mon, 25 Aug 2025 12:49:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What's the Best Unified API for File Storage, Messaging, and Real-Time Data Sync?]]></title>
            <description><![CDATA["Modern B2B SaaS and AI-native products almost always need to connect to multiple third-party platforms."]]></description>
            <link>https://unified.to/blog/what_the_best_unified_api_for_file_storage_messaging_and_real_time_data_sync</link>
            <guid isPermaLink="true">https://unified.to/blog/what_the_best_unified_api_for_file_storage_messaging_and_real_time_data_sync</guid>
            <pubDate>Sat, 01 Nov 2025 20:43:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Forms API Integration: Real-Time Form Submissions, Normalized Responses, and Downstream Workflows]]></title>
            <description><![CDATA["Job applications, contact requests, surveys, registrations, feedback, internal questionnaires — forms are the primary way people volunteer structured data. But..."]]></description>
            <link>https://unified.to/blog/forms_api_integration_real_time_form_submissions_normalized_responses_and_downstream_workflows</link>
            <guid isPermaLink="true">https://unified.to/blog/forms_api_integration_real_time_form_submissions_normalized_responses_and_downstream_workflows</guid>
            <pubDate>Mon, 09 Feb 2026 00:31:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Best Practices for Zero-Storage Webhooks and Data Residency Controls in Regulated SaaS Applications]]></title>
            <description><![CDATA["Building integrations for regulated SaaS products is rarely blocked by features. It's blocked by architecture."]]></description>
            <link>https://unified.to/blog/best_practices_for_zero_storage_webhooks_and_data_residency_controls_in_regulated_saas_applications</link>
            <guid isPermaLink="true">https://unified.to/blog/best_practices_for_zero_storage_webhooks_and_data_residency_controls_in_regulated_saas_applications</guid>
            <pubDate>Fri, 07 Nov 2025 20:43:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Advertising API Integration: Real-Time Campaign Management & Cross-Platform Performance Data]]></title>
            <description><![CDATA["Modern SaaS products increasingly need direct access to paid media data. Campaign performance, spend pacing, creative status, and cross-channel reporting all..."]]></description>
            <link>https://unified.to/blog/advertising_api_integration_real_time_campaign_management_and_cross_platform_performance_data</link>
            <guid isPermaLink="true">https://unified.to/blog/advertising_api_integration_real_time_campaign_management_and_cross_platform_performance_data</guid>
            <pubDate>Mon, 09 Feb 2026 00:26:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Build vs. Buy for SaaS Integrations: Why a Unified API Costs Less to Maintain than Building In-House]]></title>
            <description><![CDATA["Integrations aren't optional anymore. SaaS customers expect your product to connect instantly to their existing stack—CRMs, HR tools, accounting systems, cloud..."]]></description>
            <link>https://unified.to/blog/build_vs_buy_for_saas_integrations_why_a_unified_api_costs_less_to_maintain_than_building_in_house</link>
            <guid isPermaLink="true">https://unified.to/blog/build_vs_buy_for_saas_integrations_why_a_unified_api_costs_less_to_maintain_than_building_in_house</guid>
            <pubDate>Mon, 10 Nov 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[AI Integration Use Cases: How SaaS Teams Are Using Unified.to for RAG, Agents, and Vertical AI]]></title>
            <description><![CDATA["AI features inside SaaS products are getting more specific. Teams aren't asking 'How do we add AI?' anymore — they're asking how to ground AI in the customer..."]]></description>
            <link>https://unified.to/blog/ai_integration_use_cases_how_saas_teams_are_using_unified_for_rag_agents_and_vertical_ai</link>
            <guid isPermaLink="true">https://unified.to/blog/ai_integration_use_cases_how_saas_teams_are_using_unified_for_rag_agents_and_vertical_ai</guid>
            <pubDate>Sat, 06 Dec 2025 13:48:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Enrichment API Integration: Real-Time Person and Company Data Without Owning Records]]></title>
            <description><![CDATA["Enrichment tools help teams turn partial identifiers—an email address, a domain, a name—into richer context. Job titles, firmographics, social profiles, and..."]]></description>
            <link>https://unified.to/blog/enrichment_api_integration_real_time_person_and_company_data_without_owning_records</link>
            <guid isPermaLink="true">https://unified.to/blog/enrichment_api_integration_real_time_person_and_company_data_without_owning_records</guid>
            <pubDate>Sat, 07 Feb 2026 13:48:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Marketing API Integration: Campaign Execution, Audiences, and Engagement Data Across Platforms]]></title>
            <description><![CDATA["Marketing systems sit at the intersection of customer communication, growth, and compliance. Lists change constantly, subscribers opt in and out, campaigns..."]]></description>
            <link>https://unified.to/blog/marketing_api_integration_campaign_execution_audiences_and_engagement_data_across_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/marketing_api_integration_campaign_execution_audiences_and_engagement_data_across_platforms</guid>
            <pubDate>Sat, 07 Feb 2026 13:22:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[CRM API Integration: Real-Time Customer Data Across Sales Pipelines]]></title>
            <description><![CDATA["A CRM API integration lets your application read and write customer-relationship data — contacts, companies, deals, pipelines, leads, and activities — from CRM..."]]></description>
            <link>https://unified.to/blog/crm_api_integration_real_time_customer_data_across_sales_pipelines</link>
            <guid isPermaLink="true">https://unified.to/blog/crm_api_integration_real_time_customer_data_across_sales_pipelines</guid>
            <pubDate>Sat, 07 Feb 2026 01:50:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Verification API Integration: Real-Time Background and Identity Checks Without Data Storage]]></title>
            <description><![CDATA["Verification is one of the most sensitive steps in hiring and onboarding. Identity checks, background screenings, and employment verifications all involve..."]]></description>
            <link>https://unified.to/blog/verification_api_integration_real_time_background_and_identity_checks_without_data_storage</link>
            <guid isPermaLink="true">https://unified.to/blog/verification_api_integration_real_time_background_and_identity_checks_without_data_storage</guid>
            <pubDate>Sat, 07 Feb 2026 00:37:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Learning Management System (LMS) API Integration: Real-Time Course Data and Learning Platforms]]></title>
            <description><![CDATA["Learning products depend on accurate, up-to-date course and enrollment information. Course catalogs change, classes are activated or deactivated, learners..."]]></description>
            <link>https://unified.to/blog/learning_management_system_lms_api_integration_real_time_course_data_and_learning_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/learning_management_system_lms_api_integration_real_time_course_data_and_learning_platforms</guid>
            <pubDate>Sat, 07 Feb 2026 00:37:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Assign Trainings and Programs Based on Employee Attributes with Unified's HR & Directory API]]></title>
            <description><![CDATA["Automated training assignment breaks when products assume employee attributes are static, complete, or universally defined."]]></description>
            <link>https://unified.to/blog/how_to_assign_trainings_and_programs_based_on_employee_attributes_with_unified_hr_and_directory_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_assign_trainings_and_programs_based_on_employee_attributes_with_unified_hr_and_directory_api</guid>
            <pubDate>Mon, 02 Feb 2026 17:10:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Analyze Employee Population for Compliance and Risk (GRC) with Unified's HR & Directory API]]></title>
            <description><![CDATA["Employee population analysis for compliance and risk fails when tools blur the line between what is observable and what is inferred."]]></description>
            <link>https://unified.to/blog/how_to_analyze_employee_population_for_compliance_and_risk_grc_with_unified_hr_and_directory_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_analyze_employee_population_for_compliance_and_risk_grc_with_unified_hr_and_directory_api</guid>
            <pubDate>Mon, 02 Feb 2026 17:10:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Sync Employee Lifecycle Events (Onboarding & Offboarding) with Unified's HR & Directory API]]></title>
            <description><![CDATA["Employee lifecycle automation breaks when products treat onboarding and offboarding as one-time events instead of state transitions."]]></description>
            <link>https://unified.to/blog/how_to_sync_employee_lifecycle_events_onboarding_and_offboarding_with_unified_hr_and_directory_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_sync_employee_lifecycle_events_onboarding_and_offboarding_with_unified_hr_and_directory_api</guid>
            <pubDate>Mon, 02 Feb 2026 17:10:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[ATS API Integration: Real-Time Recruiting Data, Candidate Pipelines, and Hiring Automation]]></title>
            <description><![CDATA["Recruiting products depend on accurate, up-to-date hiring data. Candidate stage changes, interview updates, job postings, and hiring decisions need to be..."]]></description>
            <link>https://unified.to/blog/ats_api_integration_real_time_recruiting_data_candidate_pipelines_and_hiring_automation</link>
            <guid isPermaLink="true">https://unified.to/blog/ats_api_integration_real_time_recruiting_data_candidate_pipelines_and_hiring_automation</guid>
            <pubDate>Fri, 06 Feb 2026 23:59:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[HR API Integration: Real-Time Employee Data, Directories, and Workforce Automation]]></title>
            <description><![CDATA["Modern software increasingly depends on accurate, up-to-date workforce data. Employee directories, onboarding and offboarding workflows, access provisioning,..."]]></description>
            <link>https://unified.to/blog/hr_api_integration_real_time_employee_data_directories_and_workforce_automation</link>
            <guid isPermaLink="true">https://unified.to/blog/hr_api_integration_real_time_employee_data_directories_and_workforce_automation</guid>
            <pubDate>Fri, 06 Feb 2026 22:53:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to configure webhooks in HubSpot]]></title>
            <description><![CDATA["This guide walks you through how to configure webhooks in HubSpot to work with Unified.to. These webhooks allow you to get notifications about new events and..."]]></description>
            <link>https://unified.to/blog/how_to_configure_webhooks_in_hubspot</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_configure_webhooks_in_hubspot</guid>
            <pubDate>Fri, 23 Feb 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to register a Salesforce developer app and get OAuth 2 credentials]]></title>
            <description><![CDATA["In this guide, we'll walk you through how to register a Salesforce developer app to get the OAuth 2 credentials you'll need to be a Salesforce integration for..."]]></description>
            <link>https://unified.to/blog/how_to_register_a_salesforce_developer_app_and_get_oauth_2_credentials</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_register_a_salesforce_developer_app_and_get_oauth_2_credentials</guid>
            <pubDate>Sun, 12 Feb 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to August 2023 Product Updates]]></title>
            <description><![CDATA["From a new Unified Authentication API to an embeddable sign-in component and pre-built integration additions like Klaviyo, here's everything the Unified.to..."]]></description>
            <link>https://unified.to/blog/unified_august_2023_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_august_2023_product_updates</guid>
            <pubDate>Thu, 31 Aug 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Managing custom validation rules in Salesforce]]></title>
            <description><![CDATA["If you are getting `FIELDCUSTOMVALIDATION_EXCEPTION` when trying to write data to a Salesforce connection, this means there is a custom validation rule on this..."]]></description>
            <link>https://unified.to/blog/managing_custom_validation_rules_in_salesforce</link>
            <guid isPermaLink="true">https://unified.to/blog/managing_custom_validation_rules_in_salesforce</guid>
            <pubDate>Fri, 22 Mar 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How HeroHunt saved ten months of engineering time with Unified.to]]></title>
            <description><![CDATA["HeroHunt chose Unified.to as their preferred Unified API platform to integrate with multiple application tracking systems (ATS). After assessing alternatives..."]]></description>
            <link>https://unified.to/blog/how_herohunt_saved_ten_months_of_engineering_time_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_herohunt_saved_ten_months_of_engineering_time_with_unified</guid>
            <pubDate>Thu, 19 Oct 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to troubleshoot unhealthy webhooks]]></title>
            <description><![CDATA["Webhooks are a powerful tool for getting real-time notifications about changes to the data you care about. When something goes wrong, however, we will mark..."]]></description>
            <link>https://unified.to/blog/how_to_troubleshoot_unhealthy_webhooks</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_troubleshoot_unhealthy_webhooks</guid>
            <pubDate>Wed, 04 Sep 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to get your Microsoft Azure AD OAuth 2 credentials]]></title>
            <description><![CDATA["This guide will show you how to obtain your OAuth 2 credentials for Microsoft Azure Active Directory (Azure AD), which are also needed for other integrations..."]]></description>
            <link>https://unified.to/blog/how_to_get_your_microsoft_azure_ad_oauth_2_credentials</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_get_your_microsoft_azure_ad_oauth_2_credentials</guid>
            <pubDate>Mon, 03 Jun 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to Jan 2024 product updates]]></title>
            <description><![CDATA["That's a wrap on the first month of the year. Here are the top launches of January plus some exciting company updates at the end."]]></description>
            <link>https://unified.to/blog/unified_jan_2024_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_jan_2024_product_updates</guid>
            <pubDate>Wed, 31 Jan 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to's Security]]></title>
            <description><![CDATA["When trusting any developer tool for your application, security becomes paramount as it can kill your customer's trust in your product if that tool has poor..."]]></description>
            <link>https://unified.to/blog/unified_security</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_security</guid>
            <pubDate>Wed, 01 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Setting up OAuth 2 Credentials for Greenhouse's APIs]]></title>
            <description><![CDATA["Unified.to has two integrations name with the name 'Greenhouse',"]]></description>
            <link>https://unified.to/blog/setting_up_oauth_2_credentials_for_greenhouse_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/setting_up_oauth_2_credentials_for_greenhouse_apis</guid>
            <pubDate>Mon, 27 May 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified KMS API: Real-Time Access to Knowledge Base and Documentation Data]]></title>
            <description><![CDATA["If your product needs access to internal documentation, help center content, or knowledge bases, you quickly run into fragmented APIs, inconsistent content..."]]></description>
            <link>https://unified.to/blog/unified_kms_api_real_time_access_to_knowledge_base_and_documentation_data</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_kms_api_real_time_access_to_knowledge_base_and_documentation_data</guid>
            <pubDate>Wed, 29 May 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[The State of SaaS APIs 2024]]></title>
            <description><![CDATA["The State of SaaS APIs 2024 is the inaugural report on API implementation and design. With more than 30,000 applications, the Software as a Service (SaaS)..."]]></description>
            <link>https://unified.to/blog/the_state_of_saas_apis_2024</link>
            <guid isPermaLink="true">https://unified.to/blog/the_state_of_saas_apis_2024</guid>
            <pubDate>Thu, 14 Mar 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified APIs vs Zapier]]></title>
            <description><![CDATA["We get a lot of questions on why Zapier isn't a direct competitor to our Unified APIs."]]></description>
            <link>https://unified.to/blog/unified_apis_vs_zapier</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_apis_vs_zapier</guid>
            <pubDate>Sat, 11 Feb 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to get your Discord OAuth 2 credentials and bot token]]></title>
            <description><![CDATA["This guide explains how to register your application with Discord and obtain your OAuth 2 credentials and bot token. You'll need these credentials to activate..."]]></description>
            <link>https://unified.to/blog/how_to_get_your_discord_oauth_2_credentials_and_bot_token</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_get_your_discord_oauth_2_credentials_and_bot_token</guid>
            <pubDate>Tue, 21 May 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[2024 State of SaaS APIs: API Specifications and Documentation]]></title>
            <description><![CDATA["In modern software development, APIs are the connective tissue of the Internet. This is why API design is critical in bridging diverse systems and increasing..."]]></description>
            <link>https://unified.to/blog/2024_state_of_saas_apis_api_specifications_and_documentation</link>
            <guid isPermaLink="true">https://unified.to/blog/2024_state_of_saas_apis_api_specifications_and_documentation</guid>
            <pubDate>Wed, 17 Apr 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to Dec 2023 product updates]]></title>
            <description><![CDATA["It's time for our latest product roundup of the year! We've been focused on expanding our unified Accounting API, improving our onboarding content, and..."]]></description>
            <link>https://unified.to/blog/unified_dec_2023_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_dec_2023_product_updates</guid>
            <pubDate>Thu, 21 Dec 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Ask a CTO: Building your technology investment strategy]]></title>
            <description><![CDATA["Every software company relies on technology — AI and machine learning, cloud computing, integrations, etc. — to drive product functionality and business..."]]></description>
            <link>https://unified.to/blog/ask_a_cto_building_your_technology_investment_strategy</link>
            <guid isPermaLink="true">https://unified.to/blog/ask_a_cto_building_your_technology_investment_strategy</guid>
            <pubDate>Thu, 10 Aug 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Use Unified to sign in your users into your application]]></title>
            <description><![CDATA["Before your users can utilize your application and any of Unified.to's integrations, they need to sign in to your application."]]></description>
            <link>https://unified.to/blog/use_unified_to_sign_in_your_users_into_your_application</link>
            <guid isPermaLink="true">https://unified.to/blog/use_unified_to_sign_in_your_users_into_your_application</guid>
            <pubDate>Thu, 31 Aug 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to June 2023 Product Updates]]></title>
            <description><![CDATA["It's been an eventful start to the summer at Unified.to. Here's how we've been helping software teams build and launch integrations lately."]]></description>
            <link>https://unified.to/blog/unified_june_2023_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_june_2023_product_updates</guid>
            <pubDate>Tue, 27 Jun 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to build a candidate sourcing or job board app with Unified.to]]></title>
            <description><![CDATA["API integrations are necessary for any modern SaaS app, especially for recruitment solutions like candidate sourcing and job boards that require a high volume..."]]></description>
            <link>https://unified.to/blog/how_to_build_a_candidate_sourcing_or_job_board_app_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_a_candidate_sourcing_or_job_board_app_with_unified</guid>
            <pubDate>Thu, 04 Jan 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Passthrough API: A New Way to Connect with Your Integrations]]></title>
            <description><![CDATA["If you are a developer who uses Unified.to to connect with various integrations, you might need to access additional data from the integration that Unified.to..."]]></description>
            <link>https://unified.to/blog/passthrough_api_a_new_way_to_connect_with_your_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/passthrough_api_a_new_way_to_connect_with_your_integrations</guid>
            <pubDate>Mon, 27 Mar 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to access employees and users]]></title>
            <description><![CDATA["How do you get information on a customer account's users and employees?"]]></description>
            <link>https://unified.to/blog/how_to_access_employees_and_users</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_access_employees_and_users</guid>
            <pubDate>Tue, 25 Jun 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[2024 State of SaaS APIs: URLs]]></title>
            <description><![CDATA["Even though they're a key part of APIs, URLs are often ignored when discussing them. In this article — the second in our series based on our 2024 State of SaaS..."]]></description>
            <link>https://unified.to/blog/2024_state_of_saas_apis_urls</link>
            <guid isPermaLink="true">https://unified.to/blog/2024_state_of_saas_apis_urls</guid>
            <pubDate>Fri, 26 Apr 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[May 2024 product updates]]></title>
            <description><![CDATA["There's a lot to cover this month! Here are the top releases in May,"]]></description>
            <link>https://unified.to/blog/may_2024_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/may_2024_product_updates</guid>
            <pubDate>Thu, 30 May 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Register a Zoho Developer App and Get OAUTH2 Credentials]]></title>
            <description><![CDATA["Zoho has many applications that we support integrations with; ZohoCRM, ZohoBooks, ZohoPeople, and ZohoRecruit. If you are a developer who wants to build data..."]]></description>
            <link>https://unified.to/blog/how_to_register_a_zoho_developer_app_and_get_oauth2_credentials</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_register_a_zoho_developer_app_and_get_oauth2_credentials</guid>
            <pubDate>Fri, 23 Aug 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Associate a Connection ID with Your End-User]]></title>
            <description><![CDATA["This guide explains how to associate connections you create through Unified.to with end-users in your own application."]]></description>
            <link>https://unified.to/blog/how_to_associate_a_connection_id_with_your_end_user</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_associate_a_connection_id_with_your_end_user</guid>
            <pubDate>Thu, 04 Apr 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified Task Management API: Real-Time Access to Tasks, Projects, and Work State Across Platforms]]></title>
            <description><![CDATA["If your product integrates with task management systems, you quickly run into fragmented APIs, inconsistent task models, and different ways of representing..."]]></description>
            <link>https://unified.to/blog/unified_task_management_api_real_time_access_to_tasks_projects_and_work_state_across_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_task_management_api_real_time_access_to_tasks_projects_and_work_state_across_platforms</guid>
            <pubDate>Thu, 27 Jun 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Register an Atlassian Developer App and Get OAUTH2 Credentials]]></title>
            <description><![CDATA["Developers who are looking to build data integrations for their SaaS software with Atlassian services will need to register an Atlassian Developer application..."]]></description>
            <link>https://unified.to/blog/how_to_register_an_atlassian_developer_app_and_get_oauth2_credentials</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_register_an_atlassian_developer_app_and_get_oauth2_credentials</guid>
            <pubDate>Sun, 12 Feb 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to Mar 2024 product updates]]></title>
            <description><![CDATA["We're known for shipping weirdly fast, and this month is no different. Our real-time unified API platform now has more than 150+ pre-built integrations with..."]]></description>
            <link>https://unified.to/blog/unified_mar_2024_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_mar_2024_product_updates</guid>
            <pubDate>Thu, 28 Mar 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How Humi delivers a faster onboarding experience with Unified.to]]></title>
            <description><![CDATA["Humi, a leading cloud-based HR software solution, strategically chose Unified.to as their preferred integration partner to streamline the provisioning of..."]]></description>
            <link>https://unified.to/blog/how_humi_delivers_a_faster_onboarding_experience_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_humi_delivers_a_faster_onboarding_experience_with_unified</guid>
            <pubDate>Tue, 05 Mar 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Getting started with Workable]]></title>
            <description><![CDATA["Workable is one of 190+ integrations that you no longer have to build from scratch thanks to our unified API developer platform. In this guide, you will learn..."]]></description>
            <link>https://unified.to/blog/getting_started_with_workable</link>
            <guid isPermaLink="true">https://unified.to/blog/getting_started_with_workable</guid>
            <pubDate>Thu, 11 Jan 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to create and configure webhooks]]></title>
            <description><![CDATA["This guide goes over how to create and configure webhooks with Unified.to. Webhooks allow you to receive real-time data events when there are updates in your..."]]></description>
            <link>https://unified.to/blog/how_to_create_and_configure_webhooks</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_create_and_configure_webhooks</guid>
            <pubDate>Wed, 04 Sep 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[July 2024 product updates]]></title>
            <description><![CDATA["Here's what the Unified.to team has been up to in July!"]]></description>
            <link>https://unified.to/blog/july_2024_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/july_2024_product_updates</guid>
            <pubDate>Wed, 31 Jul 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How To Request & Write Raw Integration Data]]></title>
            <description><![CDATA["While Unified.to abstracts all of the integration's objects into common objects, you can still request that the original object."]]></description>
            <link>https://unified.to/blog/how_to_request_and_write_raw_integration_data</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_request_and_write_raw_integration_data</guid>
            <pubDate>Tue, 06 Feb 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[End-Users, Integrations, and Connections]]></title>
            <description><![CDATA["This guide explains how connections work at Unified.to and shows you different ways to create connections for your application. You'll learn about the..."]]></description>
            <link>https://unified.to/blog/end_users_integrations_and_connections</link>
            <guid isPermaLink="true">https://unified.to/blog/end_users_integrations_and_connections</guid>
            <pubDate>Thu, 18 Apr 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to get your OAuth 2 credentials for Gmail]]></title>
            <description><![CDATA["To access Google services such as Gmail (a.k.a Google Mail) with the Unified API, you will need to generate and retrieve your OAuth 2 credentials in the Google..."]]></description>
            <link>https://unified.to/blog/how_to_get_your_oauth_2_credentials_for_gmail</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_get_your_oauth_2_credentials_for_gmail</guid>
            <pubDate>Tue, 25 Jun 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Extended Observability - Pushing API Logs to your Datadog Instance]]></title>
            <description><![CDATA["We're excited to announce the latest addition to increase observability for our customers — the ability to send API call logs within Unified.to directly to..."]]></description>
            <link>https://unified.to/blog/extended_observability_pushing_api_logs_to_your_datadog_instance</link>
            <guid isPermaLink="true">https://unified.to/blog/extended_observability_pushing_api_logs_to_your_datadog_instance</guid>
            <pubDate>Thu, 27 Apr 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Integration set-up guide for Lever]]></title>
            <description><![CDATA["Easily add a Lever integration to your HR product. Access user data within Lever and other ATS systems through one API."]]></description>
            <link>https://unified.to/blog/integration_set_up_guide_for_lever</link>
            <guid isPermaLink="true">https://unified.to/blog/integration_set_up_guide_for_lever</guid>
            <pubDate>Wed, 27 Sep 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified HR API: Access Payslip and Time Off Data Across HR and Payroll Systems]]></title>
            <description><![CDATA["Payslip and Time Off objects have been released, and with it comes the release of a much-requested expansion of our unified HR API, payroll."]]></description>
            <link>https://unified.to/blog/unified_hr_api_access_payslip_and_time_off_data_across_hr_and_payroll_systems</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_hr_api_access_payslip_and_time_off_data_across_hr_and_payroll_systems</guid>
            <pubDate>Mon, 08 Apr 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Replace Polling with Unified Webhooks: Real-Time and Historical Data in One Flow]]></title>
            <description><![CDATA["Unified webhooks now support initial backfill and ongoing updates through a single subscription."]]></description>
            <link>https://unified.to/blog/replace_polling_with_unified_webhooks_real_time_and_historical_data_in_one_flow</link>
            <guid isPermaLink="true">https://unified.to/blog/replace_polling_with_unified_webhooks_real_time_and_historical_data_in_one_flow</guid>
            <pubDate>Wed, 10 Jan 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to build an invoicing system with Unified.to]]></title>
            <description><![CDATA["When building a SaaS app for invoicing, you'll need to exchange data within your customers' accounting app of choice. In this guide, we'll cover the basics of..."]]></description>
            <link>https://unified.to/blog/how_to_build_an_invoicing_system_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_an_invoicing_system_with_unified</guid>
            <pubDate>Wed, 03 Jan 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to build a Candidate Assessment product with Unified.to]]></title>
            <description><![CDATA["There are two different ways that you can build a candidate assessment solution. Some ATS providers will allow for an assessment solution to register with them..."]]></description>
            <link>https://unified.to/blog/how_to_build_a_candidate_assessment_product_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_a_candidate_assessment_product_with_unified</guid>
            <pubDate>Mon, 23 Oct 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to May 2023 Product Updates]]></title>
            <description><![CDATA["This month's product release roundup brings you new pre-built HRIS and ATS integrations, enhanced job fields, and updates to our Passthrough API!"]]></description>
            <link>https://unified.to/blog/unified_may_2023_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_may_2023_product_updates</guid>
            <pubDate>Wed, 31 May 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How we built it: 100 integrations]]></title>
            <description><![CDATA["As co-founder and CEO at Unified, the Unified API development platform for B2B customer-facing integrations, I've been singularly obsessive, since our company..."]]></description>
            <link>https://unified.to/blog/how_we_built_it_100_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/how_we_built_it_100_integrations</guid>
            <pubDate>Thu, 20 Jul 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to obtain your GitHub OAuth2 credentials]]></title>
            <description><![CDATA["In order to set up OAuth2 for Github, you need to create a new OAuth application in your GitHub developer settings,"]]></description>
            <link>https://unified.to/blog/how_to_obtain_your_github_oauth2_credentials</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_obtain_your_github_oauth2_credentials</guid>
            <pubDate>Mon, 03 Jun 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to Sep 2023 product updates]]></title>
            <description><![CDATA["Another month, another roundup of the latest Unified.to product features and updates to explore. Here is everything we've been working on this month like..."]]></description>
            <link>https://unified.to/blog/unified_sep_2023_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_sep_2023_product_updates</guid>
            <pubDate>Wed, 27 Sep 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Register a ZendeskSell Developer App and Get OAUTH2 Credentials]]></title>
            <description><![CDATA["If you are a developer who wants to build data integrations for your SaaS software, you might be interested in using the ZendeskSell API. The ZendeskSell API..."]]></description>
            <link>https://unified.to/blog/how_to_register_a_zendesksell_developer_app_and_get_oauth2_credentials</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_register_a_zendesksell_developer_app_and_get_oauth2_credentials</guid>
            <pubDate>Sun, 12 Feb 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Register an ADP Developer App and Get OAUTH2 Credentials]]></title>
            <description><![CDATA["Developers who are looking to build data integrations for their SaaS software will need to register an ADP Developer application and obtain OAUTH2 credentials...."]]></description>
            <link>https://unified.to/blog/how_to_register_an_adp_developer_app_and_get_oauth2_credentials</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_register_an_adp_developer_app_and_get_oauth2_credentials</guid>
            <pubDate>Sun, 30 Apr 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to Apr 2024 product updates]]></title>
            <description><![CDATA["We're making it super easy for software companies to grow their product functionality and win more customers through API integrations. Here's everything we..."]]></description>
            <link>https://unified.to/blog/unified_apr_2024_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_apr_2024_product_updates</guid>
            <pubDate>Tue, 30 Apr 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified Messaging API: Sync Email and Chat Data Across Platform]]></title>
            <description><![CDATA["If your product needs access to email and chat data, you quickly run into fragmented APIs, inconsistent message formats, and provider-specific authentication."]]></description>
            <link>https://unified.to/blog/unified_messaging_api_sync_email_and_chat_data_across_platform</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_messaging_api_sync_email_and_chat_data_across_platform</guid>
            <pubDate>Tue, 21 May 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified APIs vs Workflow Automation: Which should developers choose?]]></title>
            <description><![CDATA["In the ever-evolving landscape of SaaS development, the need for seamless and efficient integrations has become indisputable."]]></description>
            <link>https://unified.to/blog/unified_apis_vs_workflow_automation_which_should_developers_choose</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_apis_vs_workflow_automation_which_should_developers_choose</guid>
            <pubDate>Tue, 12 Dec 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Use Unified.to's Generative AI API with OpenAI and Claude]]></title>
            <description><![CDATA["This guide shows you how to get started with Unified.to's GenAI (generative AI) API, which provides a unified model and API for interacting with large language..."]]></description>
            <link>https://unified.to/blog/how_to_use_unified_generative_ai_api_with_openai_and_claude</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_use_unified_generative_ai_api_with_openai_and_claude</guid>
            <pubDate>Wed, 29 May 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to filter webhook events]]></title>
            <description><![CDATA["Webhook filters allow you to only receive data about the events you care about. For instance, if you're subscribed to CRM Deal events from ActiveCampaign, you..."]]></description>
            <link>https://unified.to/blog/how_to_filter_webhook_events</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_filter_webhook_events</guid>
            <pubDate>Wed, 24 Jul 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Building your integration strategy: a deep dive into integration technology]]></title>
            <description><![CDATA["The shift from iPaaS to Unified APIs represents more than an improvement to integration technology; it is a fundamental change in how efficiently software..."]]></description>
            <link>https://unified.to/blog/building_your_integration_strategy_a_deep_dive_into_integration_technology</link>
            <guid isPermaLink="true">https://unified.to/blog/building_your_integration_strategy_a_deep_dive_into_integration_technology</guid>
            <pubDate>Thu, 02 Nov 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to get your HubSpot developer key and OAuth 2 credentials (Legacy Apps)]]></title>
            <description><![CDATA["This guide will show you how to retrieve your OAuth 2 credentials and developer API key in HubSpot."]]></description>
            <link>https://unified.to/blog/how_to_get_your_hubspot_developer_key_and_oauth_2_credentials_legacy_apps</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_get_your_hubspot_developer_key_and_oauth_2_credentials_legacy_apps</guid>
            <pubDate>Sun, 12 Feb 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[REST vs gRPC vs GraphQL]]></title>
            <description><![CDATA["> 💡  How to choose the right API framework for your needs."]]></description>
            <link>https://unified.to/blog/rest_vs_grpc_vs_graphql</link>
            <guid isPermaLink="true">https://unified.to/blog/rest_vs_grpc_vs_graphql</guid>
            <pubDate>Tue, 11 Apr 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Forecast Headcount and Hiring Needs with Unified's HR & Directory API]]></title>
            <description><![CDATA["Headcount forecasting fails when teams don't agree on what 'headcount' actually means."]]></description>
            <link>https://unified.to/blog/how_to_forecast_headcount_and_hiring_needs_with_unified_hr_and_directory_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_forecast_headcount_and_hiring_needs_with_unified_hr_and_directory_api</guid>
            <pubDate>Mon, 02 Feb 2026 17:10:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build a Cross-Platform Survey Analytics Dashboard with Unified's Forms API]]></title>
            <description><![CDATA["Survey analytics looks simple until you try to ship it as a product feature."]]></description>
            <link>https://unified.to/blog/how_to_build_a_cross_platform_survey_analytics_dashboard_with_unified_forms_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_a_cross_platform_survey_analytics_dashboard_with_unified_forms_api</guid>
            <pubDate>Mon, 02 Feb 2026 22:33:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Trigger Notifications from Deal Events Using Unified's CRM API]]></title>
            <description><![CDATA["Notifications based on deal activity sound straightforward. A call happens. A meeting is scheduled. A note is added. Send a message to Slack or email the..."]]></description>
            <link>https://unified.to/blog/how_to_trigger_notifications_from_deal_events_using_unified_crm_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_trigger_notifications_from_deal_events_using_unified_crm_api</guid>
            <pubDate>Mon, 02 Feb 2026 17:06:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Push Leads and Contacts into CRMs with Unified's CRM API]]></title>
            <description><![CDATA["Pushing data into a CRM sounds simple. Create a contact. Create a lead. Attach them to a company. Move on."]]></description>
            <link>https://unified.to/blog/how_to_push_leads_and_contacts_into_crms_with_unified_crm_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_push_leads_and_contacts_into_crms_with_unified_crm_api</guid>
            <pubDate>Mon, 02 Feb 2026 17:04:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Power Outbound Campaigns with CRM Contact Data Using Unified's CRM API]]></title>
            <description><![CDATA["Outbound campaigns don't fail because of messaging. They fail because the audience isn't well defined."]]></description>
            <link>https://unified.to/blog/how_to_power_outbound_campaigns_with_crm_contact_data_using_unified_crm_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_power_outbound_campaigns_with_crm_contact_data_using_unified_crm_api</guid>
            <pubDate>Mon, 02 Feb 2026 17:06:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Rank and Recommend Sales Opportunities Using Unified's CRM API]]></title>
            <description><![CDATA["Opportunity recommendations only work if the signals behind them are consistent."]]></description>
            <link>https://unified.to/blog/how_to_rank_and_recommend_sales_opportunities_using_unified_crm_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_rank_and_recommend_sales_opportunities_using_unified_crm_api</guid>
            <pubDate>Mon, 02 Feb 2026 17:06:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Org Charts and Employee Directories with Unified's HR & Directory API]]></title>
            <description><![CDATA["Org charts and employee directories seem simple—until you support more than one HR system."]]></description>
            <link>https://unified.to/blog/how_to_build_org_charts_and_employee_directories_with_unified_hr_and_directory_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_org_charts_and_employee_directories_with_unified_hr_and_directory_api</guid>
            <pubDate>Mon, 02 Feb 2026 17:10:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Credential Management in Unified: Bring Your Own Secrets Manager]]></title>
            <description><![CDATA["Credential management is one of the most sensitive parts of integration infrastructure. OAuth tokens, API keys, and refresh logic determine not just whether..."]]></description>
            <link>https://unified.to/blog/credential_management_in_unified_bring_your_own_secrets_manager</link>
            <guid isPermaLink="true">https://unified.to/blog/credential_management_in_unified_bring_your_own_secrets_manager</guid>
            <pubDate>Fri, 30 Jan 2026 14:27:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Which Unified API Platform Supports Real-Time Webhooks?]]></title>
            <description><![CDATA["In most cases, teams are not actually asking about webhooks—they're asking how quickly changes from an integration reach their application, and how much work..."]]></description>
            <link>https://unified.to/blog/which_unified_api_platform_supports_real_time_webhooks</link>
            <guid isPermaLink="true">https://unified.to/blog/which_unified_api_platform_supports_real_time_webhooks</guid>
            <pubDate>Fri, 30 Jan 2026 13:53:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[January 2026 product update]]></title>
            <description><![CDATA["In January, we launched two new API categories (Forms and Shipping), expanded the Advertising API to full campaign write support, added customer-managed..."]]></description>
            <link>https://unified.to/blog/january_2026_product_update</link>
            <guid isPermaLink="true">https://unified.to/blog/january_2026_product_update</guid>
            <pubDate>Thu, 29 Jan 2026 17:23:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[API Solutions for Real-Time Event Sync Across Chat, Storage, and Databases]]></title>
            <description><![CDATA["For SaaS teams building AI-native products or automation-heavy workflows, real-time access to customer events isn't optional—it's the difference between fresh..."]]></description>
            <link>https://unified.to/blog/api_solutions_for_real_time_event_sync_across_chat_storage_and_databases</link>
            <guid isPermaLink="true">https://unified.to/blog/api_solutions_for_real_time_event_sync_across_chat_storage_and_databases</guid>
            <pubDate>Thu, 22 Jan 2026 22:24:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Retrieve Microsoft Dynamics 365 Business Central Credentials]]></title>
            <description><![CDATA["This guide walks you through creating an Azure App Registration, granting the correct permissions, and collecting the credentials required to integrate with..."]]></description>
            <link>https://unified.to/blog/how_to_retrieve_microsoft_dynamics_365_business_central_credentials</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_retrieve_microsoft_dynamics_365_business_central_credentials</guid>
            <pubDate>Wed, 21 Jan 2026 22:21:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Best Unified API Platforms of 2026]]></title>
            <description><![CDATA["A technical buyer's guide to architecture, tradeoffs, and real-world readiness"]]></description>
            <link>https://unified.to/blog/best_unified_api_platforms_of_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/best_unified_api_platforms_of_2026</guid>
            <pubDate>Tue, 20 Jan 2026 23:40:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Reconcile Vendor Payments (AP) with Unified's Accounting API]]></title>
            <description><![CDATA["Accounts Payable reconciliation is often implemented backwards."]]></description>
            <link>https://unified.to/blog/how_to_reconcile_vendor_payments_ap_with_unified_accounting_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_reconcile_vendor_payments_ap_with_unified_accounting_api</guid>
            <pubDate>Mon, 19 Jan 2026 21:56:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Sync Customers or Suppliers with Unified's Accounting API]]></title>
            <description><![CDATA["Syncing customers and suppliers sounds like a basic accounting task. It becomes a product problem the moment you support more than one accounting system."]]></description>
            <link>https://unified.to/blog/how_to_sync_customers_or_suppliers_with_unified_accounting_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_sync_customers_or_suppliers_with_unified_accounting_api</guid>
            <pubDate>Mon, 19 Jan 2026 21:54:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Sync and Classify Expenses Using Unified's Accounting API]]></title>
            <description><![CDATA["Expense ingestion looks simple until you try to make it work across accounting systems."]]></description>
            <link>https://unified.to/blog/how_to_sync_and_classify_expenses_using_unified_accounting_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_sync_and_classify_expenses_using_unified_accounting_api</guid>
            <pubDate>Mon, 19 Jan 2026 21:54:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Budgets and Forecast Runway]]></title>
            <description><![CDATA["Most budgeting and runway features break long before the math."]]></description>
            <link>https://unified.to/blog/how_to_build_budgets_and_forecast_runway</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_budgets_and_forecast_runway</guid>
            <pubDate>Mon, 19 Jan 2026 21:58:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Reconcile Customer Payments (AR) with Unified's Accounting API]]></title>
            <description><![CDATA["Accounts Receivable reconciliation is often implemented in the wrong place."]]></description>
            <link>https://unified.to/blog/how_to_reconcile_customer_payments_ar_with_unified_accounting_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_reconcile_customer_payments_ar_with_unified_accounting_api</guid>
            <pubDate>Mon, 19 Jan 2026 21:56:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Create and Sync Invoices with Unified's Accounting API]]></title>
            <description><![CDATA["Invoicing is one of the most opinionated parts of accounting systems—and one of the easiest places for integrations to fail."]]></description>
            <link>https://unified.to/blog/how_to_create_and_sync_invoices_with_unified_accounting_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_create_and_sync_invoices_with_unified_accounting_api</guid>
            <pubDate>Mon, 19 Jan 2026 21:53:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Pull Cross-Platform Ad Performance Reports Using Unified's Advertising API]]></title>
            <description><![CDATA["Most advertising analytics features fail before the first report is returned."]]></description>
            <link>https://unified.to/blog/how_to_pull_cross_platform_ad_performance_reports_using_unified_advertising_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_pull_cross_platform_ad_performance_reports_using_unified_advertising_api</guid>
            <pubDate>Fri, 16 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What Unified API Solutions Support a Large Number of Integrations?]]></title>
            <description><![CDATA["For developers building SaaS platforms, integrations are no longer a differentiator—they're a requirement. Whether you're syncing HR data, embedding CRMs, or..."]]></description>
            <link>https://unified.to/blog/what_unified_api_solutions_support_a_large_number_of_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/what_unified_api_solutions_support_a_large_number_of_integrations</guid>
            <pubDate>Fri, 16 Jan 2026 16:18:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified Advertising API Use Cases for SaaS, Analytics, and AI Products]]></title>
            <description><![CDATA["Advertising is one of the most difficult API categories to support well inside a SaaS product."]]></description>
            <link>https://unified.to/blog/unified_advertising_api_use_cases_for_saas_analytics_and_ai_products</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_advertising_api_use_cases_for_saas_analytics_and_ai_products</guid>
            <pubDate>Thu, 15 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Polling vs Webhooks: When to Use One Over the Other]]></title>
            <description><![CDATA["Keeping customer data in sync across integrations is one of the hardest parts of building SaaS products."]]></description>
            <link>https://unified.to/blog/polling_vs_webhooks_when_to_use_one_over_the_other</link>
            <guid isPermaLink="true">https://unified.to/blog/polling_vs_webhooks_when_to_use_one_over_the_other</guid>
            <pubDate>Fri, 16 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Which Unified API Solutions Have a Usage-Based Pricing Model?]]></title>
            <description><![CDATA["Unified APIs make it possible to ship dozens of integrations through a single interface. But how those platforms price usage has a major impact on whether your..."]]></description>
            <link>https://unified.to/blog/which_unified_api_solutions_have_a_usage_based_pricing_model</link>
            <guid isPermaLink="true">https://unified.to/blog/which_unified_api_solutions_have_a_usage_based_pricing_model</guid>
            <pubDate>Fri, 16 Jan 2026 16:20:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Create Purchase Orders Using Unified's Accounting API]]></title>
            <description><![CDATA["Most purchase order features fail before the request is even sent."]]></description>
            <link>https://unified.to/blog/how_to_create_purchase_orders_using_unified_accounting_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_create_purchase_orders_using_unified_accounting_api</guid>
            <pubDate>Wed, 14 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Train AI with HRIS Data with Unified's HR & Directory API]]></title>
            <description><![CDATA["Most HR-driven AI features fail long before the model ever trains."]]></description>
            <link>https://unified.to/blog/how_to_train_ai_with_hris_data_with_unified_hr_and_directory_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_train_ai_with_hris_data_with_unified_hr_and_directory_api</guid>
            <pubDate>Wed, 14 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Train AI with CRM Data using Unified's CRM API]]></title>
            <description><![CDATA["Training AI on CRM data sounds straightforward. Pull deals, pull contacts, join companies, and turn the result into rows for embeddings or model training."]]></description>
            <link>https://unified.to/blog/how_to_train_ai_with_crm_data_using_unified_crm_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_train_ai_with_crm_data_using_unified_crm_api</guid>
            <pubDate>Wed, 14 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Best Unified Advertising APIs for SaaS in 2026 (Technical Comparison): Unified]]></title>
            <description><![CDATA["Advertising is one of the hardest API categories to support in a SaaS product."]]></description>
            <link>https://unified.to/blog/best_unified_advertising_apis_for_saas_in_2026_technical_comparison_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/best_unified_advertising_apis_for_saas_in_2026_technical_comparison_unified</guid>
            <pubDate>Thu, 15 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Analyze Sales Rep Performance with Unified's CRM API]]></title>
            <description><![CDATA["Sales performance features often start life as dashboards. They fail when the underlying data contract isn't stable."]]></description>
            <link>https://unified.to/blog/how_to_analyze_sales_rep_performance_with_unified_crm_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_analyze_sales_rep_performance_with_unified_crm_api</guid>
            <pubDate>Sat, 10 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Read Employee Payroll History with Unified's]]></title>
            <description><![CDATA["Payroll analysis breaks when products rely on inferred compensation instead of recorded payroll events."]]></description>
            <link>https://unified.to/blog/how_to_read_employee_payroll_history_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_read_employee_payroll_history_with_unified</guid>
            <pubDate>Sat, 10 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Analyze Compensation with Unified's HR & Directory API]]></title>
            <description><![CDATA["Compensation analysis looks straightforward until you support more than one HR system."]]></description>
            <link>https://unified.to/blog/how_to_analyze_compensation_with_unified_hr_and_directory_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_analyze_compensation_with_unified_hr_and_directory_api</guid>
            <pubDate>Sat, 10 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How long are logs retained]]></title>
            <description><![CDATA["API call logs are retained for 60 days. Our system removes log entries for API calls that are older than 60 days."]]></description>
            <link>https://unified.to/blog/how_long_are_logs_retained</link>
            <guid isPermaLink="true">https://unified.to/blog/how_long_are_logs_retained</guid>
            <pubDate>Tue, 02 Apr 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified Advertising API: Sync Campaigns, Ads, and Performance Data Across Platforms]]></title>
            <description><![CDATA["If your product touches paid media, you eventually hit the same wall, every customer asks to connect a different ad platform, and each platform's API behaves..."]]></description>
            <link>https://unified.to/blog/unified_advertising_api_sync_campaigns_ads_and_performance_data_across_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_advertising_api_sync_campaigns_ads_and_performance_data_across_platforms</guid>
            <pubDate>Mon, 05 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[December 2025 product updates]]></title>
            <description><![CDATA["In December, we shipped a new Unified Advertising category, expanded webhook coverage across key systems, and added the fields teams rely on for production..."]]></description>
            <link>https://unified.to/blog/december_2025_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/december_2025_product_updates</guid>
            <pubDate>Mon, 05 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified Forms API: Sync Form Submissions Across Typeform, Google Forms, and More]]></title>
            <description><![CDATA["If your product collects data through forms, you eventually face the same problem, customers use different form builders, and each platform exposes..."]]></description>
            <link>https://unified.to/blog/unified_forms_api_sync_form_submissions_across_typeform_google_forms_and_more</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_forms_api_sync_form_submissions_across_typeform_google_forms_and_more</guid>
            <pubDate>Mon, 05 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Train AI on Accounting Data with Unified's Accounting API]]></title>
            <description><![CDATA["Training models on accounting data sounds like a data science problem. In reality, it's a product problem first."]]></description>
            <link>https://unified.to/blog/how_to_train_ai_on_accounting_data_with_unified_accounting_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_train_ai_on_accounting_data_with_unified_accounting_api</guid>
            <pubDate>Fri, 09 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Analyze Spend with Unified's Accounting API]]></title>
            <description><![CDATA["For most product teams, 'spend analysis' sounds straightforward. Pull bills. Pull expenses. Group them by vendor and category. Show totals in a dashboard."]]></description>
            <link>https://unified.to/blog/how_to_analyze_spend_with_unified_accounting_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_analyze_spend_with_unified_accounting_api</guid>
            <pubDate>Tue, 30 Dec 2025 19:36:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Perform Financial Analysis with Transaction-Level Detail Using Unified's Accounting API]]></title>
            <description><![CDATA["Most budgeting and runway features fail long before the math."]]></description>
            <link>https://unified.to/blog/how_to_perform_financial_analysis_with_transaction_level_detail_using_unified_accounting_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_perform_financial_analysis_with_transaction_level_detail_using_unified_accounting_api</guid>
            <pubDate>Sat, 10 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Scaling MCP Tools with Anthropic's Defer Loading]]></title>
            <description><![CDATA["Learn how to use Anthropic's `defer_loading` tool search features with Unified's MCP server to efficiently manage hundreds of tools while maintaining high..."]]></description>
            <link>https://unified.to/blog/scaling_mcp_tools_with_anthropic_defer_loading</link>
            <guid isPermaLink="true">https://unified.to/blog/scaling_mcp_tools_with_anthropic_defer_loading</guid>
            <pubDate>Thu, 25 Dec 2025 18:46:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Forecast Revenue with Unified's CRM API]]></title>
            <description><![CDATA["Revenue forecasting looks like a math problem. In reality, it's a data consistency problem that shows up in product decisions."]]></description>
            <link>https://unified.to/blog/how_to_forecast_revenue_with_unified_crm_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_forecast_revenue_with_unified_crm_api</guid>
            <pubDate>Sat, 10 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Use Postman with Unified.to]]></title>
            <description><![CDATA["Postman is the fastest way to explore, understand, and debug the Unified.to API before you write application code."]]></description>
            <link>https://unified.to/blog/how_to_use_postman_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_use_postman_with_unified</guid>
            <pubDate>Fri, 19 Dec 2025 14:15:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Use Supabase with Unified.to]]></title>
            <description><![CDATA["Supabase is a strong choice when you want Unified's normalized objects available in Postgres for querying, analytics, and joins with your own data."]]></description>
            <link>https://unified.to/blog/how_to_use_supabase_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_use_supabase_with_unified</guid>
            <pubDate>Fri, 19 Dec 2025 14:41:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to create Connection with Hubspot]]></title>
            <description><![CDATA["Hubspot provides Free Developer Sandbox Account. You can create that from following link ."]]></description>
            <link>https://unified.to/blog/how_to_create_connection_with_hubspot</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_create_connection_with_hubspot</guid>
            <pubDate>Wed, 17 Dec 2025 08:03:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How To Install]]></title>
            <description><![CDATA["Agent Builder connects to Unified MCP by adding a remote MCP server URL, then enabling only the tools your agent needs."]]></description>
            <link>https://unified.to/blog/how_to_install</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_install</guid>
            <pubDate>Mon, 05 Jan 2026 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Use Unified with Lovable]]></title>
            <description><![CDATA["Lovable makes it easy to design and ship application logic quickly. Unified.to makes it easy to add and maintain SaaS integrations. Used together, they let you..."]]></description>
            <link>https://unified.to/blog/how_to_use_unified_with_lovable</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_use_unified_with_lovable</guid>
            <pubDate>Fri, 19 Dec 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What Are Virtual Webhooks? How They Differ From Sync-Based Webhooks]]></title>
            <description><![CDATA["Virtual webhooks provide event delivery for integrations that don't support native webhooks."]]></description>
            <link>https://unified.to/blog/what_are_virtual_webhooks_how_they_differ_from_sync_based_webhooks</link>
            <guid isPermaLink="true">https://unified.to/blog/what_are_virtual_webhooks_how_they_differ_from_sync_based_webhooks</guid>
            <pubDate>Mon, 15 Dec 2025 22:50:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Which Event Delivery Model Scales: Polling, Webhooks, or Virtual Webhooks?]]></title>
            <description><![CDATA["As products grow, the way they detect and react to data changes becomes infrastructure, not implementation detail."]]></description>
            <link>https://unified.to/blog/which_event_delivery_model_scales_polling_webhooks_or_virtual_webhooks</link>
            <guid isPermaLink="true">https://unified.to/blog/which_event_delivery_model_scales_polling_webhooks_or_virtual_webhooks</guid>
            <pubDate>Mon, 15 Dec 2025 23:17:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Which Unified API Platforms Support Virtual Webhooks vs Sync-Based Notifications?]]></title>
            <description><![CDATA["When SaaS teams evaluate unified API platforms, one question comes up quickly, what happens when an integration does not support native webhooks?"]]></description>
            <link>https://unified.to/blog/which_unified_api_platforms_support_virtual_webhooks_vs_sync_based_notifications</link>
            <guid isPermaLink="true">https://unified.to/blog/which_unified_api_platforms_support_virtual_webhooks_vs_sync_based_notifications</guid>
            <pubDate>Mon, 15 Dec 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Handling Delegated vs. Application Scopes in Microsoft Integrations]]></title>
            <description><![CDATA["Microsoft Graph offers two fundamentally different permission models — Delegated and Application scopes. Understanding how these scopes behave is important..."]]></description>
            <link>https://unified.to/blog/handling_delegated_vs_application_scopes_in_microsoft_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/handling_delegated_vs_application_scopes_in_microsoft_integrations</guid>
            <pubDate>Tue, 09 Dec 2025 21:05:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[November 2025 product updates]]></title>
            <description><![CDATA["In November, we focused on depth that your product and AI features actually use — not just adding more integrations."]]></description>
            <link>https://unified.to/blog/november_2025_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/november_2025_product_updates</guid>
            <pubDate>Mon, 01 Dec 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Move from Legacy Unified APIs to Unified.to Without Rebuilding Your Integrations]]></title>
            <description><![CDATA["Teams that adopted the first wave of unified APIs and iPaaS tools are now hitting real limits."]]></description>
            <link>https://unified.to/blog/how_to_move_from_legacy_unified_apis_to_unified_without_rebuilding_your_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_move_from_legacy_unified_apis_to_unified_without_rebuilding_your_integrations</guid>
            <pubDate>Thu, 27 Nov 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Strengthening Our Security Posture with Environment-Restricted API Keys]]></title>
            <description><![CDATA["We're introducing API Keys with Environment Restrictions, a direct extension of our least-privilege approach to integrations."]]></description>
            <link>https://unified.to/blog/strengthening_our_security_posture_with_environment_restricted_api_keys</link>
            <guid isPermaLink="true">https://unified.to/blog/strengthening_our_security_posture_with_environment_restricted_api_keys</guid>
            <pubDate>Wed, 19 Nov 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified API Security: How Zero-Storage Architecture Protects Customer Data in Real Time]]></title>
            <description><![CDATA["Every API connection is a potential risk vector. Integration vendors that store, sync, or cache customer data expand the attack surface, multiply compliance..."]]></description>
            <link>https://unified.to/blog/unified_api_security_how_zero_storage_architecture_protects_customer_data_in_real_time</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_api_security_how_zero_storage_architecture_protects_customer_data_in_real_time</guid>
            <pubDate>Fri, 05 Dec 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[ETL vs iPaaS vs Unified API: Complete Architecture Guide for SaaS Teams]]></title>
            <description><![CDATA["Choosing between ETL, iPaaS, and unified APIs is not a tooling decision—it's an architecture decision that directly impacts how your product scales, how fast..."]]></description>
            <link>https://unified.to/blog/etl_vs_ipaas_vs_unified_api_complete_architecture_guide_for_saas_teams</link>
            <guid isPermaLink="true">https://unified.to/blog/etl_vs_ipaas_vs_unified_api_complete_architecture_guide_for_saas_teams</guid>
            <pubDate>Wed, 05 Nov 2025 13:28:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Fireflies Integration Guide]]></title>
            <description><![CDATA["Learn how to connect an end-customer's Fireflies.ai account to your application using Unified.to."]]></description>
            <link>https://unified.to/blog/fireflies_integration_guide</link>
            <guid isPermaLink="true">https://unified.to/blog/fireflies_integration_guide</guid>
            <pubDate>Wed, 05 Nov 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Notice of Deprecation of Fields and Objects (Nov 2025)]]></title>
            <description><![CDATA["At Unified, we have always built our unified data-models with a lot of thoughtful attention to detail, so that they never have to be 'versioned' due to..."]]></description>
            <link>https://unified.to/blog/notice_of_deprecation_of_fields_and_objects_nov_2025</link>
            <guid isPermaLink="true">https://unified.to/blog/notice_of_deprecation_of_fields_and_objects_nov_2025</guid>
            <pubDate>Mon, 10 Nov 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[October 2025 product updates]]></title>
            <description><![CDATA["In October, we expanded integration coverage across HR, ATS, CRM, Accounting, Payments, Messaging, and Authentication, added hundreds of new readable fields..."]]></description>
            <link>https://unified.to/blog/october_2025_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/october_2025_product_updates</guid>
            <pubDate>Fri, 31 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Best Unified API for Read and Write ATS Integrations]]></title>
            <description><![CDATA["Recruiting software lives and dies by integrations. Job records, candidate profiles, and application status changes move across dozens of Applicant Tracking..."]]></description>
            <link>https://unified.to/blog/best_unified_api_for_read_and_write_ats_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/best_unified_api_for_read_and_write_ats_integrations</guid>
            <pubDate>Thu, 30 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Which Unified APIs Are SOC2 and HIPAA Compliant?]]></title>
            <description><![CDATA["If you're building a SaaS or AI-native product that integrates with sensitive customer data, compliance matters. Whether you're handling employee records,..."]]></description>
            <link>https://unified.to/blog/which_unified_apis_are_soc2_and_hipaa_compliant</link>
            <guid isPermaLink="true">https://unified.to/blog/which_unified_apis_are_soc2_and_hipaa_compliant</guid>
            <pubDate>Thu, 30 Oct 2025 17:58:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build an AI Notetaker Across Zoom, Google Meet, Outlook, and Salesforce with a Unified API]]></title>
            <description><![CDATA["Modern revenue and support teams spend hours capturing notes, updating CRMs, and scheduling follow-ups after every customer call. These repetitive workflows..."]]></description>
            <link>https://unified.to/blog/how_to_build_an_ai_notetaker_across_zoom_google_meet_outlook_and_salesforce_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_an_ai_notetaker_across_zoom_google_meet_outlook_and_salesforce_with_a_unified_api</guid>
            <pubDate>Tue, 21 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Push Qualified Leads into Salesforce, HubSpot, and 30+ CRMs with a Unified API]]></title>
            <description><![CDATA["Lead generation tools need to connect with customers' CRMs to deliver qualified prospects directly into their pipeline. But every CRM—Salesforce, HubSpot,..."]]></description>
            <link>https://unified.to/blog/how_to_push_qualified_leads_into_salesforce_hubspot_and_30_crms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_push_qualified_leads_into_salesforce_hubspot_and_30_crms_with_a_unified_api</guid>
            <pubDate>Fri, 21 Nov 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Sales Enrichment Across Salesforce, HubSpot, and 38+ CRMs with a Unified API]]></title>
            <description><![CDATA["Sales teams rely on complete, up-to-date information about prospects and customers to prioritize outreach and close deals. But CRM data is often..."]]></description>
            <link>https://unified.to/blog/how_to_build_sales_enrichment_across_salesforce_hubspot_and_38_crms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_sales_enrichment_across_salesforce_hubspot_and_38_crms_with_a_unified_api</guid>
            <pubDate>Tue, 21 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Pull CRM Data from Salesforce, HubSpot, and 38+ Platforms with a Unified API]]></title>
            <description><![CDATA["Customer data powers every SaaS product — from dashboards to AI copilots. But CRM systems each use different schemas, authentication models, and rate limits...."]]></description>
            <link>https://unified.to/blog/how_to_pull_crm_data_from_salesforce_hubspot_and_38_platforms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_pull_crm_data_from_salesforce_hubspot_and_38_platforms_with_a_unified_api</guid>
            <pubDate>Tue, 21 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Sync Employee and User Data from Workday, BambooHR, and 180+ HR Platforms with a Unified API]]></title>
            <description><![CDATA["Every SaaS platform depends on accurate user data — from permissions and analytics to AI personalization. But users and groups are often spread across HR..."]]></description>
            <link>https://unified.to/blog/how_to_sync_employee_and_user_data_from_workday_bamboohr_and_180_hr_platforms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_sync_employee_and_user_data_from_workday_bamboohr_and_180_hr_platforms_with_a_unified_api</guid>
            <pubDate>Tue, 21 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Sync CRM Events and Timelines Across Salesforce, HubSpot, and 30+ Platforms with a Unified API]]></title>
            <description><![CDATA["Customer activity data lives across dozens of systems — emails, enrichment tools, automations, and meetings — yet the CRM remains the single source of truth..."]]></description>
            <link>https://unified.to/blog/how_to_sync_crm_events_and_timelines_across_salesforce_hubspot_and_30_platforms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_sync_crm_events_and_timelines_across_salesforce_hubspot_and_30_platforms_with_a_unified_api</guid>
            <pubDate>Tue, 21 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Manage Documents and Contracts Across Google Drive, Box, Dropbox, and S3 with a Unified API]]></title>
            <description><![CDATA["Most SaaS products rely on documents and contracts that live across multiple storage providers — Google Drive, Dropbox, OneDrive, Box, or S3. Managing these..."]]></description>
            <link>https://unified.to/blog/how_to_manage_documents_and_contracts_across_google_drive_box_dropbox_and_s3_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_manage_documents_and_contracts_across_google_drive_box_dropbox_and_s3_with_a_unified_api</guid>
            <pubDate>Tue, 21 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build an AI Sales Assistant Across Salesforce, HubSpot, and Slack with a Unified API]]></title>
            <description><![CDATA["AI sales assistants are transforming how teams engage prospects and manage pipeline. But behind every 'AI rep' is a tangle of integrations — CRM, email, chat,..."]]></description>
            <link>https://unified.to/blog/how_to_build_an_ai_sales_assistant_across_salesforce_hubspot_and_slack_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_an_ai_sales_assistant_across_salesforce_hubspot_and_slack_with_a_unified_api</guid>
            <pubDate>Tue, 21 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Analyze Financial Data Across QuickBooks, Xero, NetSuite, and Other Accounting Platforms with a Unified API]]></title>
            <description><![CDATA["Accounting and finance data sits across dozens of systems — from QuickBooks and Xero to NetSuite and Zoho Books. Every platform uses its own schema,..."]]></description>
            <link>https://unified.to/blog/how_to_analyze_financial_data_across_quickbooks_xero_netsuite_and_other_accounting_platforms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_analyze_financial_data_across_quickbooks_xero_netsuite_and_other_accounting_platforms_with_a_unified_api</guid>
            <pubDate>Sun, 19 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Fetch and Embed Scheduling Links from Calendly, Cal.com, and 19+ Platforms with a Unified API]]></title>
            <description><![CDATA["Most SaaS products need to let users share booking links — whether that's for demos, interviews, onboarding calls, or support sessions. The challenge is every..."]]></description>
            <link>https://unified.to/blog/how_to_fetch_and_embed_scheduling_links_from_calendly_cal_com_and_19_platforms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_fetch_and_embed_scheduling_links_from_calendly_cal_com_and_19_platforms_with_a_unified_api</guid>
            <pubDate>Sun, 19 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Customer Success Workflows for Revenue Retention and Expansion with a Unified API]]></title>
            <description><![CDATA["Customer success teams depend on data spread across CRMs, accounting tools, and calendars to manage renewals, expansions, and proactive outreach. But..."]]></description>
            <link>https://unified.to/blog/how_to_build_customer_success_workflows_for_revenue_retention_and_expansion_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_customer_success_workflows_for_revenue_retention_and_expansion_with_a_unified_api</guid>
            <pubDate>Sun, 19 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Calendar Scheduling Across Google, Outlook, and 15+ Platforms with a Unified API]]></title>
            <description><![CDATA["Every SaaS product that handles meetings, onboarding, interviews, or demos eventually needs calendar scheduling. The problem, every calendar platform—Google..."]]></description>
            <link>https://unified.to/blog/how_to_build_calendar_scheduling_across_google_outlook_and_15_platforms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_calendar_scheduling_across_google_outlook_and_15_platforms_with_a_unified_api</guid>
            <pubDate>Sun, 19 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Automate Invoicing Across QuickBooks, Xero, and 30+ Accounting Platforms with a Unified API]]></title>
            <description><![CDATA["Modern SaaS products often need to generate invoices, reconcile payments, and sync financial data across multiple accounting systems. But every provider — from..."]]></description>
            <link>https://unified.to/blog/how_to_automate_invoicing_across_quickbooks_xero_and_30_accounting_platforms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_automate_invoicing_across_quickbooks_xero_and_30_accounting_platforms_with_a_unified_api</guid>
            <pubDate>Sun, 19 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified Hits Major Growth Milestone as API Usage Surges 550% in 2025]]></title>
            <description><![CDATA["Unified has entered a new stage of growth. Over the past six months, API usage grew 550% and our customer base expanded 170% as more SaaS and AI platforms..."]]></description>
            <link>https://unified.to/blog/unified_hits_major_growth_milestone_as_api_usage_surges_550percent_in_2025</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_hits_major_growth_milestone_as_api_usage_surges_550percent_in_2025</guid>
            <pubDate>Mon, 08 Dec 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Sync Field Sales Notes to Salesforce, HubSpot, and 38+ CRMs with a Unified API]]></title>
            <description><![CDATA["Field sales reps meet customers face-to-face every day — but those insights often get lost in notebooks or spreadsheets before making it back to the CRM...."]]></description>
            <link>https://unified.to/blog/how_to_sync_field_sales_notes_to_salesforce_hubspot_and_38_crms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_sync_field_sales_notes_to_salesforce_hubspot_and_38_crms_with_a_unified_api</guid>
            <pubDate>Sun, 19 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Access and Analyze Meeting Recordings Across Zoom, Google Meet, Microsoft Teams, and Other Platforms with a Unified API]]></title>
            <description><![CDATA["As more SaaS products embed AI summaries, coaching tools, and searchable meeting archives, integrating with multiple conferencing and calendar platforms..."]]></description>
            <link>https://unified.to/blog/how_to_access_and_analyze_meeting_recordings_across_zoom_google_meet_microsoft_teams_and_other_platforms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_access_and_analyze_meeting_recordings_across_zoom_google_meet_microsoft_teams_and_other_platforms_with_a_unified_api</guid>
            <pubDate>Sun, 19 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Understanding OAuth2 Authorization flows]]></title>
            <description><![CDATA["OAuth 2.0 is an industry‑standard protocol for authorization that lets applications request limited access to a user's data on an API service without exposing..."]]></description>
            <link>https://unified.to/blog/understanding_oauth2_authorization_flows</link>
            <guid isPermaLink="true">https://unified.to/blog/understanding_oauth2_authorization_flows</guid>
            <pubDate>Fri, 17 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[ATS to Vector DB: How to Power Talent Intelligence with Real-Time Data]]></title>
            <description><![CDATA["With Unified, you can a build talent intelligence application that work with your customers' preferred ATS platform, such as Lever and Greenhouse."]]></description>
            <link>https://unified.to/blog/ats_to_vector_db_how_to_power_talent_intelligence_with_real_time_data</link>
            <guid isPermaLink="true">https://unified.to/blog/ats_to_vector_db_how_to_power_talent_intelligence_with_real_time_data</guid>
            <pubDate>Tue, 14 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified is Now HIPAA Compliant]]></title>
            <description><![CDATA["Healthcare accounts for nearly 17% of U.S. GDP, and the shift to digital delivery means APIs now move more patient data than ever. Protecting that data is no..."]]></description>
            <link>https://unified.to/blog/unified_is_now_hipaa_compliant</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_is_now_hipaa_compliant</guid>
            <pubDate>Tue, 14 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Why Use a Unified MCP Instead of Connecting Directly to Vendor MCPs]]></title>
            <description><![CDATA["AI agents are changing how SaaS products interact with customer data. From copilots that summarize CRM notes to autonomous workflows that close deals or update..."]]></description>
            <link>https://unified.to/blog/why_use_a_unified_mcp_instead_of_connecting_directly_to_vendor_mcps</link>
            <guid isPermaLink="true">https://unified.to/blog/why_use_a_unified_mcp_instead_of_connecting_directly_to_vendor_mcps</guid>
            <pubDate>Thu, 09 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[The Climate of AI: Why Real-Time Integration Data Infrastructure Matters]]></title>
            <description><![CDATA["The AI boom has created a new kind of pressure for SaaS teams. Every product is expected to launch copilots, agents, or automated insights that act on a..."]]></description>
            <link>https://unified.to/blog/the_climate_of_ai_why_real_time_integration_data_infrastructure_matters</link>
            <guid isPermaLink="true">https://unified.to/blog/the_climate_of_ai_why_real_time_integration_data_infrastructure_matters</guid>
            <pubDate>Tue, 07 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to setup a Freshbooks developer app]]></title>
            <description><![CDATA["This guide will show you how to retrieve your OAuth 2 credentials on Freshbooks"]]></description>
            <link>https://unified.to/blog/how_to_setup_a_freshbooks_developer_app</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_setup_a_freshbooks_developer_app</guid>
            <pubDate>Fri, 03 Oct 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[September 2025 product updates]]></title>
            <description><![CDATA["Last month, we launched new integrations across HR, ATS, CRM, Generative AI, Calendar, and Help Center/Call Center; expanded webhook coverage across call,..."]]></description>
            <link>https://unified.to/blog/september_2025_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/september_2025_product_updates</guid>
            <pubDate>Tue, 30 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Candidate Assessments Across Workday, Greenhouse, Lever, and 60+ ATS Platforms with a Unified API]]></title>
            <description><![CDATA["Candidate assessment is a core step in hiring. Once an application reaches a defined stage—like 'Reviewing' in an ATS—your product may need to trigger an..."]]></description>
            <link>https://unified.to/blog/how_to_build_candidate_assessments_across_workday_greenhouse_lever_and_60_ats_platforms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_candidate_assessments_across_workday_greenhouse_lever_and_60_ats_platforms_with_a_unified_api</guid>
            <pubDate>Sun, 28 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Automate Employee Provisioning Across Workday, BambooHR, SuccessFactors, and 180+ HR Platforms with a Unified API]]></title>
            <description><![CDATA["Employee provisioning is one of the most common integration use cases in B2B SaaS. When a new employee joins a company, downstream systems need to provision..."]]></description>
            <link>https://unified.to/blog/how_to_automate_employee_provisioning_across_workday_bamboohr_successfactors_and_180_hr_platforms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_automate_employee_provisioning_across_workday_bamboohr_successfactors_and_180_hr_platforms_with_a_unified_api</guid>
            <pubDate>Sun, 28 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Enterprise Search Across Google Drive, Slack, Notion, Zendesk, and Other Platforms with a Unified API]]></title>
            <description><![CDATA["Enterprise search is one of the most common GenAI-powered use cases inside SaaS products. Customers want to ask questions in natural language and get answers..."]]></description>
            <link>https://unified.to/blog/how_to_build_enterprise_search_across_google_drive_slack_notion_zendesk_and_other_platforms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_enterprise_search_across_google_drive_slack_notion_zendesk_and_other_platforms_with_a_unified_api</guid>
            <pubDate>Sun, 28 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build AI Search and Insights Across Google Drive, Slack, Zendesk, Notion, and 350+ Platforms with a Unified API]]></title>
            <description><![CDATA["End users expect to search, summarize, and extract insights from their data—no matter where it lives. Documents in Google Drive, conversations in Slack,..."]]></description>
            <link>https://unified.to/blog/how_to_build_ai_search_and_insights_across_google_drive_slack_zendesk_notion_and_350_platforms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_ai_search_and_insights_across_google_drive_slack_zendesk_notion_and_350_platforms_with_a_unified_api</guid>
            <pubDate>Sun, 28 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build Candidate Sourcing Across Greenhouse, Lever, Workday, and 60+ ATS Platforms with a Unified API]]></title>
            <description><![CDATA["Job boards, marketplaces, and recruiting platforms all need to connect with applicant tracking systems (ATS) to source, match, and submit candidates. The..."]]></description>
            <link>https://unified.to/blog/how_to_build_candidate_sourcing_across_greenhouse_lever_workday_and_60_ats_platforms_with_a_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_candidate_sourcing_across_greenhouse_lever_workday_and_60_ats_platforms_with_a_unified_api</guid>
            <pubDate>Sun, 28 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[SAML Single-Sign-On]]></title>
            <description><![CDATA["SAML (Security Assertion Markup Language) is an XML-based standard for exchanging authentication and authorization data between parties, particularly between..."]]></description>
            <link>https://unified.to/blog/saml_single_sign_on</link>
            <guid isPermaLink="true">https://unified.to/blog/saml_single_sign_on</guid>
            <pubDate>Sun, 28 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to add API support for the Create Activity in Crelate]]></title>
            <description><![CDATA["First off, you need to set \"Available On\" for Activity Types,"]]></description>
            <link>https://unified.to/blog/how_to_add_api_support_for_the_create_activity_in_crelate</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_add_api_support_for_the_create_activity_in_crelate</guid>
            <pubDate>Thu, 25 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[ATS Unified APIs: What to Look For, Use Cases, and Options]]></title>
            <description><![CDATA["Hiring workflows live across dozens of tools—ATS platforms, assessment systems, sourcing extensions, calendars, and job boards. Building one-off ATS..."]]></description>
            <link>https://unified.to/blog/ats_unified_apis_what_to_look_for_use_cases_and_options</link>
            <guid isPermaLink="true">https://unified.to/blog/ats_unified_apis_what_to_look_for_use_cases_and_options</guid>
            <pubDate>Wed, 24 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Repository Unified APIs: What to Look For, Use Cases, and Options]]></title>
            <description><![CDATA["Managing source code is central to modern software teams. But integrating directly with repositories like GitHub, GitLab, and Bitbucket comes with complexity...."]]></description>
            <link>https://unified.to/blog/repository_unified_apis_what_to_look_for_use_cases_and_options</link>
            <guid isPermaLink="true">https://unified.to/blog/repository_unified_apis_what_to_look_for_use_cases_and_options</guid>
            <pubDate>Wed, 24 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Marketing Unified APIs: What to Look For, Use Cases, and Options]]></title>
            <description><![CDATA["Running lifecycle marketing across tools like Mailchimp, Customer.io, Klaviyo, and Salesforce Marketing Cloud gets messy fast. Every platform has different..."]]></description>
            <link>https://unified.to/blog/marketing_unified_apis_what_to_look_for_use_cases_and_options</link>
            <guid isPermaLink="true">https://unified.to/blog/marketing_unified_apis_what_to_look_for_use_cases_and_options</guid>
            <pubDate>Wed, 24 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Payment Unified APIs: What to Look For, Use Cases, and Options]]></title>
            <description><![CDATA["Collecting payments is one of the most common needs in SaaS. Yet integrating directly with payment processors, invoicing tools, and accounting platforms is..."]]></description>
            <link>https://unified.to/blog/payment_unified_apis_what_to_look_for_use_cases_and_options</link>
            <guid isPermaLink="true">https://unified.to/blog/payment_unified_apis_what_to_look_for_use_cases_and_options</guid>
            <pubDate>Wed, 24 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build an AI-Powered Meeting Recording Summarization with Unified]]></title>
            <description><![CDATA["With Unified, you can build AI powered meeting and call recording applications that work with all major meeting providers. With a single integration you can..."]]></description>
            <link>https://unified.to/blog/how_to_build_an_ai_powered_meeting_recording_summarization_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_an_ai_powered_meeting_recording_summarization_with_unified</guid>
            <pubDate>Mon, 22 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build a Fintech Application with Unified's Payments API]]></title>
            <description><![CDATA["With Unified, you can build fin-tech products that work with your end customers payment providers. With a single integration you can connect payment processors..."]]></description>
            <link>https://unified.to/blog/how_to_build_a_fintech_application_with_unified_payments_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_a_fintech_application_with_unified_payments_api</guid>
            <pubDate>Tue, 09 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Build an E-Commerce Product Integration with Unified]]></title>
            <description><![CDATA["Unified makes it possible for developers to build ecom products that work with your end customers preferred ecom platforms!"]]></description>
            <link>https://unified.to/blog/how_to_build_an_e_commerce_product_integration_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_an_e_commerce_product_integration_with_unified</guid>
            <pubDate>Mon, 08 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[August 2025 product updates]]></title>
            <description><![CDATA["Last month, we launched new integrations across HR, ticketing, CRM, and LMS; expanded webhook and pagination coverage; and delivered key MCP upgrades for..."]]></description>
            <link>https://unified.to/blog/august_2025_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/august_2025_product_updates</guid>
            <pubDate>Mon, 08 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to set up a custom API URL]]></title>
            <description><![CDATA["This guide will walk you through the process of setting up a custom CNAME (subdomain) for your Unified API workspace. This allows you to use your own domain..."]]></description>
            <link>https://unified.to/blog/how_to_set_up_a_custom_api_url</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_set_up_a_custom_api_url</guid>
            <pubDate>Fri, 05 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What is Model Context Protocol (MCP)? A Guide for Product Managers]]></title>
            <description><![CDATA["If you've been following the rise of AI copilots and agents, you've probably come across MCP—short for Model Context Protocol. It's the emerging standard that..."]]></description>
            <link>https://unified.to/blog/what_is_model_context_protocol_mcp_a_guide_for_product_managers</link>
            <guid isPermaLink="true">https://unified.to/blog/what_is_model_context_protocol_mcp_a_guide_for_product_managers</guid>
            <pubDate>Wed, 03 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How RecView scaled agency-grade ATS integrations with Unified.to]]></title>
            <description><![CDATA["Learn how RecView, a video and mobile notetaker for recruiters, partnered with Unified.to to deliver agency-specific ATS integrations, cut integration costs by..."]]></description>
            <link>https://unified.to/blog/how_recview_scaled_agency_grade_ats_integrations_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_recview_scaled_agency_grade_ats_integrations_with_unified</guid>
            <pubDate>Tue, 02 Sep 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Connect Google Gemini to Real-Time SaaS Data with Unified.to MCP Server]]></title>
            <description><![CDATA["Google Gemini can power powerful workflows — but most products still need access to live customer data from CRMs, ATSs, HRIS, or accounting systems. That..."]]></description>
            <link>https://unified.to/blog/how_to_connect_google_gemini_to_real_time_saas_data_with_unified_mcp_server</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_connect_google_gemini_to_real_time_saas_data_with_unified_mcp_server</guid>
            <pubDate>Thu, 28 Aug 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Knowledge Management Systems Unified APIs: Features, Use Cases, and Options]]></title>
            <description><![CDATA["Enterprise knowledge lives everywhere, Confluence wikis, Notion pages, Guru cards, ServiceNow articles, Freshdesk solutions, Helpscout docs, and countless..."]]></description>
            <link>https://unified.to/blog/knowledge_management_systems_unified_apis_features_use_cases_and_options</link>
            <guid isPermaLink="true">https://unified.to/blog/knowledge_management_systems_unified_apis_features_use_cases_and_options</guid>
            <pubDate>Thu, 28 Aug 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Connect Cohere to Real-Time SaaS Data with Unified.to MCP Server]]></title>
            <description><![CDATA["Cohere's LLMs can power rich workflows — but most products still need access to live customer data from CRMs, ATSs, HRIS, or accounting systems. That usually..."]]></description>
            <link>https://unified.to/blog/how_to_connect_cohere_to_real_time_saas_data_with_unified_mcp_server</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_connect_cohere_to_real_time_saas_data_with_unified_mcp_server</guid>
            <pubDate>Thu, 28 Aug 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Connect Anthropic to Real-Time SaaS Data with Unified.to MCP Server]]></title>
            <description><![CDATA["Anthropic's Claude models can power sophisticated workflows — but most products still need access to live customer data from CRMs, ATSs, HRIS, or accounting..."]]></description>
            <link>https://unified.to/blog/how_to_connect_anthropic_to_real_time_saas_data_with_unified_mcp_server</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_connect_anthropic_to_real_time_saas_data_with_unified_mcp_server</guid>
            <pubDate>Thu, 28 Aug 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Connect OpenAI to Real-Time SaaS Data with Unified.to MCP Server]]></title>
            <description><![CDATA["OpenAI's LLMs can power rich workflows — but most products still need access to live customer data from CRMs, ATSs, HRIS, or accounting systems. That usually..."]]></description>
            <link>https://unified.to/blog/how_to_connect_openai_to_real_time_saas_data_with_unified_mcp_server</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_connect_openai_to_real_time_saas_data_with_unified_mcp_server</guid>
            <pubDate>Thu, 28 Aug 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to MCP Server Expands to 360+ Integrations and 20,421 Real-Time Tools]]></title>
            <description><![CDATA["20,421 real-time tools, zero data storage, and growing weekly — the most complete Unified MCP server for AI-native teams."]]></description>
            <link>https://unified.to/blog/unified_mcp_server_expands_to_360_integrations_and_20421_real_time_tools</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_mcp_server_expands_to_360_integrations_and_20421_real_time_tools</guid>
            <pubDate>Mon, 25 Aug 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Connect LLMs to Real-Time SaaS Data with Unified.to MCP Server]]></title>
            <description><![CDATA["Unified's MCP server allows your application to give an LLM API real-time access to your customers' SaaS data and perform actions on that data — without you..."]]></description>
            <link>https://unified.to/blog/how_to_connect_llms_to_real_time_saas_data_with_unified_mcp_server</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_connect_llms_to_real_time_saas_data_with_unified_mcp_server</guid>
            <pubDate>Mon, 25 Aug 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified Verification API: Run Background Checks and Identity Verification Across Providers]]></title>
            <description><![CDATA["If your product needs to run background checks, verify identity, or confirm professional credentials, you quickly run into fragmented APIs, inconsistent..."]]></description>
            <link>https://unified.to/blog/unified_verification_api_run_background_checks_and_identity_verification_across_providers</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_verification_api_run_background_checks_and_identity_verification_across_providers</guid>
            <pubDate>Mon, 25 Aug 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How Interstellar Labs Scaled Their Agent Platform to Enterprise with Unified.to]]></title>
            <description><![CDATA["Interstellar Labs builds AI agents for mid-market and enterprise companies, helping teams orchestrate complex workflows across fragmented SaaS stacks. As they..."]]></description>
            <link>https://unified.to/blog/how_interstellar_labs_scaled_their_agent_platform_to_enterprise_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_interstellar_labs_scaled_their_agent_platform_to_enterprise_with_unified</guid>
            <pubDate>Wed, 20 Aug 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to use User Provisioning and Verification with Unified]]></title>
            <description><![CDATA["With Unified's SCIM API devs can build use provisioning features that work with any HRIS integration like BambooHR, Workday and any other ATS integration that..."]]></description>
            <link>https://unified.to/blog/how_to_use_user_provisioning_and_verification_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_use_user_provisioning_and_verification_with_unified</guid>
            <pubDate>Sun, 10 Aug 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Handle Attachments in Invoice, Bill and Credit Memo]]></title>
            <description><![CDATA["Unified.to provides a standardized way to read, upload, and manage attachments (e.g., invoices, receipts, contracts) across various integrations like..."]]></description>
            <link>https://unified.to/blog/how_to_handle_attachments_in_invoice_bill_and_credit_memo</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_handle_attachments_in_invoice_bill_and_credit_memo</guid>
            <pubDate>Tue, 05 Aug 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[July 2025 product updates]]></title>
            <description><![CDATA["Last month, we added structured Category support across accounting platforms, expanded webhook and object coverage for high-volume financial records, and..."]]></description>
            <link>https://unified.to/blog/july_2025_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/july_2025_product_updates</guid>
            <pubDate>Mon, 04 Aug 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Creating Walmart Items via Unified]]></title>
            <description><![CDATA["Unified allows you to create structured product listings on Walmart Marketplace via our Unified data model `commerceitem`. This guide explains the critical..."]]></description>
            <link>https://unified.to/blog/creating_walmart_items_via_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/creating_walmart_items_via_unified</guid>
            <pubDate>Thu, 31 Jul 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Enriching Unified Objects with Custom Metadata]]></title>
            <description><![CDATA["The metadatametadata object is a powerful addition to the Unified data model. It enables the definition of metadata schemas (custom fields) that can be..."]]></description>
            <link>https://unified.to/blog/enriching_unified_objects_with_custom_metadata</link>
            <guid isPermaLink="true">https://unified.to/blog/enriching_unified_objects_with_custom_metadata</guid>
            <pubDate>Wed, 23 Jul 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Workday vs Workday Legacy — Why Unified.to Supports Both]]></title>
            <description><![CDATA["Workday provides two main API integration formats,"]]></description>
            <link>https://unified.to/blog/workday_vs_workday_legacy_why_unified_supports_both</link>
            <guid isPermaLink="true">https://unified.to/blog/workday_vs_workday_legacy_why_unified_supports_both</guid>
            <pubDate>Tue, 22 Jul 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Enhanced Security and Control: Unified MCP Server Gets Security Upgrade]]></title>
            <description><![CDATA["We're excited to announce a significant upgrade to the Unified MCP (Model Context Protocol) server that brings enhanced security controls and granular..."]]></description>
            <link>https://unified.to/blog/enhanced_security_and_control_unified_mcp_server_gets_security_upgrade</link>
            <guid isPermaLink="true">https://unified.to/blog/enhanced_security_and_control_unified_mcp_server_gets_security_upgrade</guid>
            <pubDate>Tue, 15 Jul 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How Unified.to helps software companies add integrations from the start to launch]]></title>
            <description><![CDATA["Modern SaaS products can't compete without integrations. Whether it's syncing HRIS data, updating CRM deals, or pulling transactions from an accounting system,..."]]></description>
            <link>https://unified.to/blog/how_unified_helps_software_companies_add_integrations_from_the_start_to_launch</link>
            <guid isPermaLink="true">https://unified.to/blog/how_unified_helps_software_companies_add_integrations_from_the_start_to_launch</guid>
            <pubDate>Thu, 21 Aug 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to Oct 2023 product updates]]></title>
            <description><![CDATA["Every SaaS user depends on integrations to improve how they work. At Unified.to, we're making it easier for SaaS companies to add API integrations that enhance..."]]></description>
            <link>https://unified.to/blog/unified_oct_2023_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_oct_2023_product_updates</guid>
            <pubDate>Thu, 26 Oct 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[June 2025 product updates]]></title>
            <description><![CDATA["This month, we added 5 new integrations and expanded support across ATS, HR, Calendar, Messaging, CRM, and E-Commerce platforms. We also shipped major..."]]></description>
            <link>https://unified.to/blog/june_2025_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/june_2025_product_updates</guid>
            <pubDate>Mon, 30 Jun 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to July 2023 Product Updates]]></title>
            <description><![CDATA["Welcome to the July instalment of Unified's product releases and highlights."]]></description>
            <link>https://unified.to/blog/unified_july_2023_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_july_2023_product_updates</guid>
            <pubDate>Mon, 31 Jul 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Composio vs. Unified.to: Which MCP Platform Is Right for Your AI Product in 2026?]]></title>
            <description><![CDATA["Both Composio and Unified.to are MCP/AI integration infrastructure. Neither is \"the agent one\" while the other is \"just data.\" They optimize for different..."]]></description>
            <link>https://unified.to/blog/composio_vs_unified_which_mcp_platform_is_right_for_your_ai_product_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/composio_vs_unified_which_mcp_platform_is_right_for_your_ai_product_in_2026</guid>
            <pubDate>Sun, 15 Jun 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Arcade.dev vs Unified.to: which integration platform powers AI-driven SaaS better?]]></title>
            <description><![CDATA["Arcade.dev and Unified.to serve different roles in AI integration architecture. Arcade.dev enables agents to perform actions across tools, while Unified.to..."]]></description>
            <link>https://unified.to/blog/arcade_dev_vs_unified_which_integration_platform_powers_ai_driven_saas_better</link>
            <guid isPermaLink="true">https://unified.to/blog/arcade_dev_vs_unified_which_integration_platform_powers_ai_driven_saas_better</guid>
            <pubDate>Sun, 15 Jun 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How We Normalize OAuth Across 360+ APIs at Unified.to]]></title>
            <description><![CDATA["OAuth is inconsistent across APIs due to differences in scopes, token handling, redirect flows, and error responses. Normalizing OAuth means abstracting these..."]]></description>
            <link>https://unified.to/blog/how_we_normalize_oauth_across_360_apis_at_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_we_normalize_oauth_across_360_apis_at_unified</guid>
            <pubDate>Sun, 08 Jun 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Replacing Polling with Event-Driven Integrations (Using Virtual Webhooks)]]></title>
            <description><![CDATA["Then as integrations grow, polling becomes infrastructure, schedulers, retries, state tracking, and rate-limit management spread across every integration."]]></description>
            <link>https://unified.to/blog/replacing_polling_with_event_driven_integrations_using_virtual_webhooks</link>
            <guid isPermaLink="true">https://unified.to/blog/replacing_polling_with_event_driven_integrations_using_virtual_webhooks</guid>
            <pubDate>Sun, 08 Jun 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Why Unified APIs Shouldn't Store Your Customer Data in 2026]]></title>
            <description><![CDATA["Unified APIs should not store customer data because it increases security risk, expands compliance scope, and creates vendor lock-in. A pass-through..."]]></description>
            <link>https://unified.to/blog/why_unified_apis_shouldnt_store_your_customer_data_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/why_unified_apis_shouldnt_store_your_customer_data_in_2026</guid>
            <pubDate>Fri, 30 May 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Nylas vs. Unified.to: Communications Specialist vs. Multi-Category Unified API in 2026]]></title>
            <description><![CDATA["Nylas is a unified API, but only for one domain — email, calendar, and contacts. It's a communications specialist with a sync-and-store engine, Notetaker AI..."]]></description>
            <link>https://unified.to/blog/nylas_vs_unified_communications_specialist_vs_multi_category_unified_api_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/nylas_vs_unified_communications_specialist_vs_multi_category_unified_api_in_2026</guid>
            <pubDate>Fri, 30 May 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Kombo vs. Unified.to: HR Specialist or Multi-Category Unified API in 2026?]]></title>
            <description><![CDATA["Kombo is a single-vertical unified API for future-of-work integrations — HRIS, ATS, Payroll, LMS, and Assessment & Background Check — with 250+ integrations..."]]></description>
            <link>https://unified.to/blog/kombo_vs_unified_hr_specialist_or_multi_category_unified_api_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/kombo_vs_unified_hr_specialist_or_multi_category_unified_api_in_2026</guid>
            <pubDate>Wed, 04 Jun 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Apideck vs. Unified.to: Which Pass-Through Unified API Is Right for Your Product in 2026?]]></title>
            <description><![CDATA["Apideck and Unified.to are both pass-through unified APIs — neither caches your customers' business data. The honest difference is what each is optimized for...."]]></description>
            <link>https://unified.to/blog/apideck_vs_unified_which_pass_through_unified_api_is_right_for_your_product_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/apideck_vs_unified_which_pass_through_unified_api_is_right_for_your_product_in_2026</guid>
            <pubDate>Thu, 29 May 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to Power Claude with Live Customer Data Using Unified MCP]]></title>
            <description><![CDATA["If you're building your software application with Anthropic's LLM API and want more than a thin agent, your application needs access to real end-customer data..."]]></description>
            <link>https://unified.to/blog/how_to_power_claude_with_live_customer_data_using_unified_mcp</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_power_claude_with_live_customer_data_using_unified_mcp</guid>
            <pubDate>Wed, 28 May 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[StackOne vs. Unified.to: Which Integration Platform Powers Real-Time, AI-Driven SaaS Best in 2026?]]></title>
            <description><![CDATA["Both StackOne and Unified.to are AI integration infrastructure — neither is \"the AI one\" while the other is \"for boring SaaS.\" They make different optimization..."]]></description>
            <link>https://unified.to/blog/stackone_vs_unified_which_integration_platform_powers_real_time_ai_driven_saas_best_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/stackone_vs_unified_which_integration_platform_powers_real_time_ai_driven_saas_best_in_2026</guid>
            <pubDate>Sun, 01 Jun 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[May 2025 product updates]]></title>
            <description><![CDATA["This month, we added 3 new integrations and significantly expanded schema, method, and webhook coverage across ATS, HR, Accounting, Messaging, and Calendar..."]]></description>
            <link>https://unified.to/blog/may_2025_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/may_2025_product_updates</guid>
            <pubDate>Wed, 28 May 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to build Enterprise Search using RAG]]></title>
            <description><![CDATA["In this article, we will be going into detail on how to build an enterprise search application as well as a Q&A bot using a RAG pipeline with Unified's data..."]]></description>
            <link>https://unified.to/blog/how_to_build_enterprise_search_using_rag</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_enterprise_search_using_rag</guid>
            <pubDate>Wed, 19 Nov 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified's MCP Server]]></title>
            <description><![CDATA["Unified has launched an MCP server that connects any Unified connection to LLM (Large Language Model) providers supporting the newest MCP protocols. The..."]]></description>
            <link>https://unified.to/blog/unified_mcp_server</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_mcp_server</guid>
            <pubDate>Sat, 24 May 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[The HR tech transformation: leveraging API integrations for growth]]></title>
            <description><![CDATA["How HR tech leaders are using API integrations to offer superior products in an increasingly interdependent ecosystem."]]></description>
            <link>https://unified.to/blog/the_hr_tech_transformation_leveraging_api_integrations_for_growth</link>
            <guid isPermaLink="true">https://unified.to/blog/the_hr_tech_transformation_leveraging_api_integrations_for_growth</guid>
            <pubDate>Tue, 17 Oct 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Truto vs. Unified.to: Which Unified API Is Best for AI Pipelines and Real-Time Data Delivery in 2026?]]></title>
            <description><![CDATA["Truto and Unified.to are both unified APIs that route requests to source systems at request time — neither caches customer business data by default. Truto is..."]]></description>
            <link>https://unified.to/blog/truto_vs_unified_which_unified_api_is_best_for_ai_pipelines_and_real_time_data_delivery_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/truto_vs_unified_which_unified_api_is_best_for_ai_pipelines_and_real_time_data_delivery_in_2026</guid>
            <pubDate>Fri, 23 May 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Finch vs. Unified.to: HR Specialist or Multi-Category Unified API in 2026?]]></title>
            <description><![CDATA["Finch and Unified.to are unified API platforms, but they sit in different categories. Finch is an HR-vertical specialist — 265 providers across HRIS and..."]]></description>
            <link>https://unified.to/blog/finch_vs_unified_hr_specialist_or_multi_category_unified_api_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/finch_vs_unified_hr_specialist_or_multi_category_unified_api_in_2026</guid>
            <pubDate>Wed, 28 May 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Paragon vs. Unified.to: Embedded iPaaS or Real-Time Unified API in 2026?]]></title>
            <description><![CDATA["Paragon and Unified.to are different categories of integration platform, not different unified APIs. Paragon is an embedded iPaaS — it gives engineering teams..."]]></description>
            <link>https://unified.to/blog/paragon_vs_unified_embedded_ipaas_or_real_time_unified_api_in_2026</link>
            <guid isPermaLink="true">https://unified.to/blog/paragon_vs_unified_embedded_ipaas_or_real_time_unified_api_in_2026</guid>
            <pubDate>Wed, 21 May 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified File Storage API Integrations Guide]]></title>
            <description><![CDATA["Launch file storage integrations fast. Use one unified API to connect apps to Google Drive, Dropbox, and OneDrive for secure file access."]]></description>
            <link>https://unified.to/blog/unified_file_storage_api_integrations_guide</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_file_storage_api_integrations_guide</guid>
            <pubDate>Wed, 03 Jan 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[April 2025 product updates]]></title>
            <description><![CDATA["This month, we launched 9 new integrations and expanded webhook, pagination, and schema coverage across our Messaging, Accounting, HR, and ATS APIs."]]></description>
            <link>https://unified.to/blog/april_2025_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/april_2025_product_updates</guid>
            <pubDate>Mon, 12 May 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to set up and configure Notion]]></title>
            <description><![CDATA["This guide describes how to register a public Notion application (a.k.a. ‘integration') and configure it so that you can use the Unified API to query pages and..."]]></description>
            <link>https://unified.to/blog/how_to_set_up_and_configure_notion</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_set_up_and_configure_notion</guid>
            <pubDate>Tue, 21 May 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Announcing the Calendar API: access availability, events, and scheduling]]></title>
            <description><![CDATA["Unified.to now supports a new integration category, Calendaring. Whether you're powering scheduling, automation, or AI assistants, our new Calendar API gives..."]]></description>
            <link>https://unified.to/blog/announcing_the_calendar_api_access_availability_events_and_scheduling</link>
            <guid isPermaLink="true">https://unified.to/blog/announcing_the_calendar_api_access_availability_events_and_scheduling</guid>
            <pubDate>Mon, 14 Apr 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Merge vs. Unified.to: A 2026 Comparison for SaaS and AI Teams]]></title>
            <description><![CDATA["Merge and Unified.to are unified API platforms with different architectures. Merge syncs and stores customer data to serve cached reads. Unified.to routes..."]]></description>
            <link>https://unified.to/blog/merge_vs_unified_a_2026_comparison_for_saas_and_ai_teams</link>
            <guid isPermaLink="true">https://unified.to/blog/merge_vs_unified_a_2026_comparison_for_saas_and_ai_teams</guid>
            <pubDate>Wed, 09 Apr 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Announcing Database Sync: structured, AI-ready data delivered straight to your database]]></title>
            <description><![CDATA["Database Sync writes structured customer data from third-party integrations directly into your database using a unified schema, removing the need to build and..."]]></description>
            <link>https://unified.to/blog/announcing_database_sync_structured_ai_ready_data_delivered_straight_to_your_database</link>
            <guid isPermaLink="true">https://unified.to/blog/announcing_database_sync_structured_ai_ready_data_delivered_straight_to_your_database</guid>
            <pubDate>Wed, 02 Apr 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[When to use (and not use) Model Context Protocol]]></title>
            <description><![CDATA["Model Context Protocol (MCP) is useful for connecting LLMs to external APIs and tools, but it should not be used as the core orchestration layer of a..."]]></description>
            <link>https://unified.to/blog/when_to_use_and_not_use_model_context_protocol</link>
            <guid isPermaLink="true">https://unified.to/blog/when_to_use_and_not_use_model_context_protocol</guid>
            <pubDate>Wed, 02 Apr 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[March 2025 product updates]]></title>
            <description><![CDATA["This month, we're expanding deeper into Payments, ATS, HR, CRM, and Accounting—while continuing to scale webhook coverage and field-level control across key..."]]></description>
            <link>https://unified.to/blog/march_2025_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/march_2025_product_updates</guid>
            <pubDate>Mon, 31 Mar 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[The integration strategy that tripled MyHub's enterprise deals]]></title>
            <description><![CDATA["Learn how MyHub, an enterprise employee intranet platform, leveraged Unified.to to rapidly scale to 60+ integrations, unlock larger deals, and strengthen its..."]]></description>
            <link>https://unified.to/blog/the_integration_strategy_that_tripled_myhub_enterprise_deals</link>
            <guid isPermaLink="true">https://unified.to/blog/the_integration_strategy_that_tripled_myhub_enterprise_deals</guid>
            <pubDate>Thu, 27 Feb 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Building AI applications with Unified and Langbase]]></title>
            <description><![CDATA["Developers building AI applications for their customers face a common challenge, they need to juggle many different APIs and authorization flows, configure and..."]]></description>
            <link>https://unified.to/blog/building_ai_applications_with_unified_and_langbase</link>
            <guid isPermaLink="true">https://unified.to/blog/building_ai_applications_with_unified_and_langbase</guid>
            <pubDate>Thu, 27 Feb 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[February 2025 product updates]]></title>
            <description><![CDATA["Building integrations shouldn't slow you down. Whether you're syncing customer data, automating workflows, or powering AI-driven applications, Unified.to..."]]></description>
            <link>https://unified.to/blog/february_2025_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/february_2025_product_updates</guid>
            <pubDate>Thu, 27 Feb 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unlock real-time data with virtual webhooks]]></title>
            <description><![CDATA["Product teams building real-time applications face a common challenge, most third-party APIs don't offer webhooks (In fact, our State of SaaS APIs report found..."]]></description>
            <link>https://unified.to/blog/unlock_real_time_data_with_virtual_webhooks</link>
            <guid isPermaLink="true">https://unified.to/blog/unlock_real_time_data_with_virtual_webhooks</guid>
            <pubDate>Thu, 13 Feb 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[What Is a Unified API? Real-Time vs. Sync-Based Architecture, Explained]]></title>
            <description><![CDATA["A unified API is a single API interface that aggregates multiple third-party APIs in the same software category — CRM, accounting, HRIS, payroll, ATS — behind..."]]></description>
            <link>https://unified.to/blog/what_is_a_unified_api_real_time_vs_sync_based_architecture_explained</link>
            <guid isPermaLink="true">https://unified.to/blog/what_is_a_unified_api_real_time_vs_sync_based_architecture_explained</guid>
            <pubDate>Sun, 19 Feb 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Jan 2025 product updates]]></title>
            <description><![CDATA["Unified.to now supports 240+ pre-built integrations across 19+ API categories. We're continuously expanding integration support to power modern AI-driven..."]]></description>
            <link>https://unified.to/blog/jan_2025_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/jan_2025_product_updates</guid>
            <pubDate>Thu, 30 Jan 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Mycroft ships new integrations in 15 minutes]]></title>
            <description><![CDATA["Learn how Mycroft, an AI-driven security and compliance platform, leveraged Unified.to to accelerate integration launches and stay ahead of the competition."]]></description>
            <link>https://unified.to/blog/mycroft_ships_new_integrations_in_15_minutes</link>
            <guid isPermaLink="true">https://unified.to/blog/mycroft_ships_new_integrations_in_15_minutes</guid>
            <pubDate>Thu, 30 Jan 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to Nov 2023 product updates]]></title>
            <description><![CDATA["We've launched 127 integrations this year so far with 5 categories and several new ones in beta. Here's a few creative ways software teams are using Unified.to..."]]></description>
            <link>https://unified.to/blog/unified_nov_2023_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_nov_2023_product_updates</guid>
            <pubDate>Thu, 30 Nov 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to register a Slack developer account and get OAuth 2 credentials]]></title>
            <description><![CDATA["This guide walks you through how to register a Slack developer account, obtain OAuth 2 credentials, and configure scopes for your application."]]></description>
            <link>https://unified.to/blog/how_to_register_a_slack_developer_account_and_get_oauth_2_credentials</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_register_a_slack_developer_account_and_get_oauth_2_credentials</guid>
            <pubDate>Fri, 03 Jan 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to register a Google developer app and get OAuth 2 credentials]]></title>
            <description><![CDATA["> 💡 Note that if you use `Restricted` or `Sensitive` Scopes you need to contact Unified's Support to setup a CNAME for the API URL in order to get your App..."]]></description>
            <link>https://unified.to/blog/how_to_register_a_google_developer_app_and_get_oauth_2_credentials</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_register_a_google_developer_app_and_get_oauth_2_credentials</guid>
            <pubDate>Thu, 29 May 2025 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to build a Discord support bot with Unified.to and Langbase]]></title>
            <description><![CDATA["Want to build an AI-powered support bot that can answer questions with information from an knowledge base?"]]></description>
            <link>https://unified.to/blog/how_to_build_a_discord_support_bot_with_unified_and_langbase</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_build_a_discord_support_bot_with_unified_and_langbase</guid>
            <pubDate>Thu, 12 Dec 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How Merchkit accelerates sales by removing integration uncertainty]]></title>
            <description><![CDATA["Learn how Merchkit, an AI-powered image generation and e-commerce enrichment platform, partnered with Unified.to to confidently pursue new customers without..."]]></description>
            <link>https://unified.to/blog/how_merchkit_accelerates_sales_by_removing_integration_uncertainty</link>
            <guid isPermaLink="true">https://unified.to/blog/how_merchkit_accelerates_sales_by_removing_integration_uncertainty</guid>
            <pubDate>Wed, 04 Dec 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified LMS API: Sync Courses, Enrollments, and Learning Data Across Platforms]]></title>
            <description><![CDATA["We're excited to announce our newest API category, Learning Management Systems (LMS). If your product needs to access course data, track learner progress, or..."]]></description>
            <link>https://unified.to/blog/unified_lms_api_sync_courses_enrollments_and_learning_data_across_platforms</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_lms_api_sync_courses_enrollments_and_learning_data_across_platforms</guid>
            <pubDate>Thu, 28 Nov 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Nov 2024 product updates]]></title>
            <description><![CDATA["We're wrapping up November with two new API releases, expanded Webhook support, and 205 platform enhancements. Here's what we shipped."]]></description>
            <link>https://unified.to/blog/nov_2024_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/nov_2024_product_updates</guid>
            <pubDate>Thu, 28 Nov 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to use the Passthrough API]]></title>
            <description><![CDATA["This guide shows you how to make requests using Unified.to's Passthrough API with practical examples."]]></description>
            <link>https://unified.to/blog/how_to_use_the_passthrough_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_use_the_passthrough_api</guid>
            <pubDate>Mon, 25 Nov 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How Talin.ai Built Their AI Platform Without Integration Headaches]]></title>
            <description><![CDATA["Learn how Talin.ai, an AI-driven automation platform for recruitment agencies, leveraged Unified.to to support 20+ ATS and CRM integrations while keeping their..."]]></description>
            <link>https://unified.to/blog/how_talin_ai_built_their_ai_platform_without_integration_headaches</link>
            <guid isPermaLink="true">https://unified.to/blog/how_talin_ai_built_their_ai_platform_without_integration_headaches</guid>
            <pubDate>Wed, 20 Nov 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to set up Slack webhooks using event subscriptions]]></title>
            <description><![CDATA["This guide explains how to configure your Slack app's event subscriptions to work with Unified.to webhooks. This is a required step before you can create..."]]></description>
            <link>https://unified.to/blog/how_to_set_up_slack_webhooks_using_event_subscriptions</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_set_up_slack_webhooks_using_event_subscriptions</guid>
            <pubDate>Thu, 14 Nov 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to customize portal URLs for Stripe and GoCardless]]></title>
            <description><![CDATA["This guide explains how to customize the portal URLs for Stripe and GoCardless contacts to control payment method flows and redirects. Portal URLs allow your..."]]></description>
            <link>https://unified.to/blog/how_to_customize_portal_urls_for_stripe_and_gocardless</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_customize_portal_urls_for_stripe_and_gocardless</guid>
            <pubDate>Wed, 13 Nov 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified Repository API: Access Code Repositories Across GitHub, GitLab, and Bitbucket]]></title>
            <description><![CDATA["If your product integrates with code repositories, you quickly run into provider-specific APIs, inconsistent data models, and different approaches to commits,..."]]></description>
            <link>https://unified.to/blog/unified_repository_api_access_code_repositories_across_github_gitlab_and_bitbucket</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_repository_api_access_code_repositories_across_github_gitlab_and_bitbucket</guid>
            <pubDate>Mon, 25 Nov 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to is SOC 2 Compliant]]></title>
            <description><![CDATA["Unified.to achieves SOC 2 Type 2 compliance strengthening commitment to security, confidentiality, and availability."]]></description>
            <link>https://unified.to/blog/unified_is_soc_2_compliant</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_is_soc_2_compliant</guid>
            <pubDate>Thu, 07 Nov 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Working with hierarchical tree data in Storage, Messaging, and KMS APIs]]></title>
            <description><![CDATA["This guide explains how to retrieve and traverse hierarchical data structures (i.e., trees) when working with APIs that support parent-child relationships."]]></description>
            <link>https://unified.to/blog/working_with_hierarchical_tree_data_in_storage_messaging_and_kms_apis</link>
            <guid isPermaLink="true">https://unified.to/blog/working_with_hierarchical_tree_data_in_storage_messaging_and_kms_apis</guid>
            <pubDate>Thu, 07 Nov 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Integrate the Indeed API with Unified.to]]></title>
            <description><![CDATA["Connecting your recruitment application to one of the world's largest job boards has never been easier. With Unified.to's support for Indeed, you can publish..."]]></description>
            <link>https://unified.to/blog/integrate_the_indeed_api_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/integrate_the_indeed_api_with_unified</guid>
            <pubDate>Wed, 30 Oct 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Oct 2024 product updates]]></title>
            <description><![CDATA["Unified.to is the fastest way to launch new integrations, and we've just added Indeed—one of the world's leading job boards—to our platform. With our unified..."]]></description>
            <link>https://unified.to/blog/oct_2024_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/oct_2024_product_updates</guid>
            <pubDate>Wed, 30 Oct 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to get your OAuth 2 credentials for Microsoft Dynamics 365]]></title>
            <description><![CDATA["This guide explains how to obtain your OAuth 2.0 credentials and configure API permissions for Microsoft Dynamics 365 business applications in Microsoft Entra..."]]></description>
            <link>https://unified.to/blog/how_to_get_your_oauth_2_credentials_for_microsoft_dynamics_365</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_get_your_oauth_2_credentials_for_microsoft_dynamics_365</guid>
            <pubDate>Tue, 29 Oct 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to migrate or import your integrations into Unified.to]]></title>
            <description><![CDATA["This guide explains how to import your existing integrations into Unified.to, effectively creating new connections using your existing customer credentials. A..."]]></description>
            <link>https://unified.to/blog/how_to_migrate_or_import_your_integrations_into_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_migrate_or_import_your_integrations_into_unified</guid>
            <pubDate>Fri, 25 Oct 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[ATS Activity's new Sub Type field]]></title>
            <description><![CDATA["We have added another field to the ATS Activity schema, `subtype` .  While the `type` field is an enum with values `NOTE`, `TASK` and `EMAIL`, the `subtype`..."]]></description>
            <link>https://unified.to/blog/ats_activity_new_sub_type_field</link>
            <guid isPermaLink="true">https://unified.to/blog/ats_activity_new_sub_type_field</guid>
            <pubDate>Sun, 13 Oct 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Expanded support for response formats]]></title>
            <description><![CDATA["We're excited to announce that Unified.to now supports multiple response formats for our API! This expansion gives you more flexibility in how you receive and..."]]></description>
            <link>https://unified.to/blog/expanded_support_for_response_formats</link>
            <guid isPermaLink="true">https://unified.to/blog/expanded_support_for_response_formats</guid>
            <pubDate>Thu, 10 Oct 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Sep 2024 product updates]]></title>
            <description><![CDATA["September was packed with updates — and we're finally sharing them with you! This month's roundup brings 100+ integration enhancements, fresh tutorials and..."]]></description>
            <link>https://unified.to/blog/sep_2024_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/sep_2024_product_updates</guid>
            <pubDate>Mon, 07 Oct 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to Secures $1.1M Pre-Seed to Power Integrations for AI-first Companies]]></title>
            <description><![CDATA["At Unified.to, we're excited to announce our $1.1 million pre-seed raise, led by LOI Venture and Developer Capital. This milestone reflects the growing demand..."]]></description>
            <link>https://unified.to/blog/unified_secures_$1_1m_pre_seed_to_power_integrations_for_ai_first_companies</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_secures_$1_1m_pre_seed_to_power_integrations_for_ai_first_companies</guid>
            <pubDate>Mon, 07 Oct 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to launches SCIM support for 360+ integrations]]></title>
            <description><![CDATA["Unified.to is excited to announce the release of our SCIM API (System for Cross-domain Identity Management) support, expanding our unified API offerings to..."]]></description>
            <link>https://unified.to/blog/unified_launches_scim_support_for_360_integrations</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_launches_scim_support_for_360_integrations</guid>
            <pubDate>Mon, 07 Oct 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to use SCIM with the Unified API]]></title>
            <description><![CDATA["This guide explains how to use System for Cross-domain Identity Management (SCIM) with Unified.to. SCIM is a standardized API for managing user identities..."]]></description>
            <link>https://unified.to/blog/how_to_use_scim_with_the_unified_api</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_use_scim_with_the_unified_api</guid>
            <pubDate>Thu, 03 Oct 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How Sync2Hire got to market faster and launched enterprise-ready integrations with Unified.to]]></title>
            <description><![CDATA["Learn how Sync2Hire fast-tracked the launch of their post-application collaboration and communication platform, saved a year of integration development time,..."]]></description>
            <link>https://unified.to/blog/how_sync2hire_got_to_market_faster_and_launched_enterprise_ready_integrations_with_unified</link>
            <guid isPermaLink="true">https://unified.to/blog/how_sync2hire_got_to_market_faster_and_launched_enterprise_ready_integrations_with_unified</guid>
            <pubDate>Wed, 02 Oct 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to troubleshoot unhealthy connections]]></title>
            <description><![CDATA["Connections allow your application to securely access data from third-party API platforms. They serve as links between your Unified.to workspace, your..."]]></description>
            <link>https://unified.to/blog/how_to_troubleshoot_unhealthy_connections</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_troubleshoot_unhealthy_connections</guid>
            <pubDate>Wed, 25 Sep 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to get your OAuth 2 credentials in PipeDrive]]></title>
            <description><![CDATA["This guide explains how to create a public developer app in Pipedrive and obtain your OAuth 2 credentials. You'll need these credentials in order to..."]]></description>
            <link>https://unified.to/blog/how_to_get_your_oauth_2_credentials_in_pipedrive</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_get_your_oauth_2_credentials_in_pipedrive</guid>
            <pubDate>Mon, 26 Aug 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Set Environments for your Unified.to Workspace]]></title>
            <description><![CDATA["We're eager to share the release of environments, a new feature that makes it easier to test and customize your integrations before releasing them to..."]]></description>
            <link>https://unified.to/blog/set_environments_for_your_unified_workspace</link>
            <guid isPermaLink="true">https://unified.to/blog/set_environments_for_your_unified_workspace</guid>
            <pubDate>Wed, 07 Jun 2023 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified Generative AI API: Run LLMs with Real-Time Data and Actions Through One API]]></title>
            <description><![CDATA["If your product integrates with large language models, you quickly run into provider-specific APIs, inconsistent request formats, and model-specific behavior."]]></description>
            <link>https://unified.to/blog/unified_generative_ai_api_run_llms_with_real_time_data_and_actions_through_one_api</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_generative_ai_api_run_llms_with_real_time_data_and_actions_through_one_api</guid>
            <pubDate>Thu, 09 May 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[How to set up your scopes in HubSpot]]></title>
            <description><![CDATA["This guide explains how to correctly configure the advanced scopes settings in your HubSpot developer app for seamless integration with Unified.to. We'll cover..."]]></description>
            <link>https://unified.to/blog/how_to_set_up_your_scopes_in_hubspot</link>
            <guid isPermaLink="true">https://unified.to/blog/how_to_set_up_your_scopes_in_hubspot</guid>
            <pubDate>Tue, 11 Jun 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[June 2024 product updates]]></title>
            <description><![CDATA["That's a wrap on June! There's a lot to cover, so we've summarized the top highlights of the month. For a detailed list of everything we shipped, read our..."]]></description>
            <link>https://unified.to/blog/june_2024_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/june_2024_product_updates</guid>
            <pubDate>Thu, 27 Jun 2024 00:00:00 GMT</pubDate>
        </item>
        <item>
            <title><![CDATA[Unified.to Feb 2024 product updates]]></title>
            <description><![CDATA["We've concluded February with new API categories, even more integrations, webhook enhancements, and some exciting company updates. Here's what's new,"]]></description>
            <link>https://unified.to/blog/unified_feb_2024_product_updates</link>
            <guid isPermaLink="true">https://unified.to/blog/unified_feb_2024_product_updates</guid>
            <pubDate>Thu, 29 Feb 2024 00:00:00 GMT</pubDate>
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